Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.
The Director, Sales Engineering will play a key role in driving Samba TV’s sales and revenue efforts by combining technical expertise with consultative selling strategies to position our enterprise products as trusted solutions for clients. This individual will empower sales teams to close deals effectively while emphasizing the measurable value of Samba TV’s offerings in Media Activation, TV measurement, planning, tune-in analysis, and outcomes-based strategies.
This role requires a balance of technical skill, consultative sales ability, and a client-focused approach. The ideal candidate will be instrumental in shaping sales conversations, demonstrating how Samba TV’s products solve critical business challenges and deliver ROI while building strong client relationships.
WHAT YOU'LL DO
- Build collaborative relationships with enterprise sales teams as a trusted resource for product and technical expertise.
- Enhance sales opportunities by joining first-contact client meetings to present all Samba solutions in a trusted, consultative manner and being able to hone in on the correct product solution, whether that is a measurement use case or data licensing opportunity.
- Actively participate in the entire sales cycle, from discovery to closing, leveraging deep knowledge of Samba TV’s offerings to articulate value and drive decision-making.
- Promote Samba TV’s products with a sales-focused mindset while maintaining trust by aligning solutions to genuine client needs.
- Serve as a trusted advisor, analyzing clients' needs to recommend the best Samba TV products and demonstrating how they deliver results.
- Be able to probe a client's business challenges and innovate Samba’s enterprise data solutions or measurement solutions to fit and overcome those challenges, such as recommending tune-in or TV outcomes-based solutions.
- Simplify complex technical concepts for non-technical audiences while providing in-depth explanations to technical stakeholders when needed.
- Address technical challenges collaboratively with Product and Engineering teams, ensuring smooth implementation and seamless client experiences.
- Leverage expertise in media measurement tools, TV tune-in metrics, and outcomes-based analytics to craft technical solutions that demonstrate Samba’s ability to drive success.
- Utilize knowledge of APIs, clean rooms, SQL, Python, and cloud platforms like AWS, Azure, or Google Cloud to tailor solutions to client needs.
- Ensure Samba’s products integrate smoothly with client systems while highlighting their role in achieving key measurement outcomes.
- Identify opportunities for upselling and cross-selling Samba TV’s products, using data insights to guide sales strategies.
- Partner with internal teams to align product offerings with market needs, contributing to go-to-market strategies that emphasize measurable client benefits.
- Analyze customer feedback and market trends to inform product improvements and refine solution delivery.
- Work closely with Sales, Product, and Marketing teams to align strategies and ensure consistent messaging around Samba TV’s value propositions.
- Act as a bridge between technical teams and clients, facilitating clear and effective communication to meet client expectations.
- Represent Samba TV at client meetings, industry events, and strategic discussions, advocating for our capabilities in trusted and outcome-driven selling.
Sales Enablement
Client-Centric Problem Solving
Technical Expertise and Measurement Insights
Strategic Sales Contributions
Collaboration and Communication
WHO YOU ARE
- 8–10 years of experience in roles such as Sales Engineering, Product Management, or a related field in AdTech, Measurement, or MarTech.
- Strong expertise in media measurement, TV measurement, and data services.
- Hands-on experience with tools and technologies, including SQL, APIs, ETL workflows, and cloud computing platforms.
- Exceptional presentation, communication, and interpersonal skills, with a knack for simplifying technical concepts.
- Proven ability to pitch, sell, and negotiate with technically minded stakeholders.
- Trusted Partner: A natural collaborator who sales teams trust to enhance client interactions and increase deal success rates.
- Solution-Oriented: A proactive mindset, capable of identifying challenges and crafting tailored solutions.
- Approachable & Friendly: Builds rapport effortlessly with internal teams and clients, fostering a positive and productive environment.
- Adaptable: Comfortable navigating changing priorities and market conditions.
- Collaborative: Thrives in cross-functional teams and builds strong relationships with internal and external stakeholders.
- Bachelor’s degree in Business, Engineering, Marketing, or a related field. An MBA or advanced degree is a plus.
Personal Attributes
Education
Requistion ID #1200
Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.
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What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers.
Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better.
Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
