Director, Sales Enablement

If you’re looking for a meaningful career, you’ll find it here at Webster. Founded in 1935, our focus has always been to put people first--doing whatever we can to help individuals, families, businesses and our colleagues achieve their financial goals. As a leading commercial bank, we remain passionate about serving our clients and supporting our communities. Integrity, Collaboration, Accountability, Agility, Respect, Excellence are Webster’s values, these set us apart as a bank and as an employer.  

Come join our team where you can expand your career potential, benefit from our robust development opportunities, and enjoy meaningful work!

The Director of Sales Enablement is responsible for building and deploying programs and initiatives that enable customer-facing teams to execute the core-aspects of their jobs more effectively, especially as it relates to selling and revenue performance. You will serve as a strategic bridge between sales, marketing and partnerships, by building sales reports, optimizing our go-to-market materials, sharing enablement best practices, leveraging data to improve processes, and supporting on-going growth projects. The objectives being to reduce ramp time, increase consistency of overachieving sales quota and expand our reach across the vast addressable market. This role will be working with the SecureSave team within HSA Bank, to drive impact with their workplace emergency savings solution.

What you will do

• Program design of new sales enablement initiatives and ability to tie metrics and KPI’s that align to optimize sales business growth and impact.

• Analyze sales performance data to identify areas for improvement and make recommendations for sales process improvements.

• Make recommendations and work alongside the growth team to develop dashboards or reporting to guide sales activities.

• Collaborate with sales and marketing teams to ensure consistency in messaging and sales strategies.

• Work with sales leadership to ensure we have the best and effective reporting.

• Assist with sales training and onboarding programs that align with the company's sales and revenue goals.

• Develop and maintain a sales and marketing content library.

• Collaborate with the sales and marketing team to identify gaps in knowledge or skills and develop training plans to address those gaps.

• Partner with stakeholders to identify sales processes improvement opportunities and implement them.

• Work with implementation and onboarding to identify trends to enhance the member experience

Skills and Abilities

• Exceptionally experience in sales enablement, revenue-facing roles, sales training, or sales support, marketing support and a demonstrated knowledge of best practices, methodologies, and technologies in each of these areas.

• Measurable experience with having a positive impact on business outcomes, such as win rate, quota attainment, length of sales cycle, etc.

• Experience in executing change management initiatives with established approaches.

• Knowledgeable in Hubspot and Salesforce.

• Experience working with B2B Saas products, ideally in employee benefits.

Education Qualifications

• Bachelor’s degree preferred, or equivalent experience

Experience Qualifications:

• 5-7 years of experience

The estimated salary range for this position is $110,000USD to $140,000USD. Actual salary may vary up or down depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position is eligible for incentive

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Webster Financial Corporation and its subsidiaries (“Webster”) are equal opportunity employers that are committed to sustaining an inclusive environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, marital status, national origin, ancestry, citizenship, sex, sexual orientation, gender identity and/or expression, physical or mental disability, protected veteran status, or any other characteristic protected by law.