Director, Revenue Growth Management (RGM) Strategy - Sports

Reposted 8 Hours Ago
Be an Early Applicant
Atlanta, GA, USA
In-Office
148K-165K Annually
Senior level
Food
The Role
Lead revenue growth management and pricing strategy for BODYARMOR and POWERADE. Develop multi-year volume, revenue, and profit plans with bottlers and sales. Oversee pricing guidance, trade spend decisions, BI/reporting integration, SKU and portfolio optimization, promotional evaluation, and cross-functional initiatives to deliver profitable growth and coherent market pricing.
Summary Generated by Built In

Job Description Summary:

At The Coca-Cola Company, we exist to refresh the world and make a difference through loved brands, done sustainably for a better shared future. Working here is more than working for the global beverage leader; it’s an opportunity to be a part of something that can positively impact the world. Our North America Operating Unit (NAOU) Advanced Hydration division is a dynamic, fastpaced business unit at The CocaCola Company where teams come together to lead what’s next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitaminwater, and smartwater, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an everchanging category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning.

The Advanced Hydration Revenue Growth Management Organization is looking for a Director of OBPPC & RGM Strategy, Sports Portfolio to join our team.

The Director of OBPPC & RGM Strategy leads revenue growth strategy development and system alignment for our BODYARMOR and POWERADE brands.  The individual serves as a strategic partner to the U.S. Bottling System in developing multi-year volume, revenue, and profit growth plans. This role serves as a strategic leader within the broader Advanced Hydration portfolio of brands to analyze and establish pricing guidance for all customers in the U.S. (over $1B in revenue), and works closely with our Sales, Commercial, Marketing and Innovation teams to drive plan objectives and deliver profitable growth.

This position will also play a key role in the integration of business intelligence systems & reporting capabilities, setting forth the price/pack architecture for our two-brand strategy, and ensuring the appropriate guardrails are established to maximize the most out of both brands.

RESPONSIBILITIES:

  • Create and implement company portfolio pricing strategies, both internally and externally that drive volume and profit growth for the entire BODYARMOR and POWERADE brand value chain
  • Establish and reinforce a team culture of innovation, empowerment, proactivity, positivity, collaboration, and winning to drive strategy and optimization for the division
  • Negotiate Sports portfolio value sharing relationship with Bottlers that drives profit and margin % growth for the Company
  • Strategic lead responsible for determining price increases or reduction in trade spending to maintain price premium and deliver our annual and long-term financial objectives
  • Primary liaison with Chief Sales officer – supporting sales team on revenue growth strategies
  • Responsible for reviewing and approving all customer pricing plans (to ensure market coherency and profit targets are met)
  • Reporting, analysis, and annual/multi-year plan development and delivery for BODYARMOR/POWERADE, Bottlers and Customers
  • Develop and implement new concepts and methods for improving revenue growth across all channels, platforms, and packages
  • Analyze multiple dynamics within the overall beverage landscape and category trends to identify key short and long-term brand growth opportunities
  • Optimize the BODYARMOR and POWERADE portfolios through innovation, price optimization and SKU rationalization across all channels and platforms
  • Develop, direct and lead sources of growth initiatives and manage coordination with CCNA/Bottlers on annual planning activities
  • Evaluate current and proposed promotional and trade marketing investments and provide new strategic direction when applicable
  • Regularly brief senior management and provide influence and implementation of new direction/strategies that enhance profitability
  • Effectively lead the management of retail strategy investments to balance coherency across customers, packages and channels while sustainably improving company profit
  • Advise Finance/Accounting on pricing initiatives that impact financial performance
  • Implement and oversee reporting routines against revenue growth metrics and other strategic work streams (create scorecards and other sales reports that integrate multiple financial data sources)
  • Lead the development of the overall PGM team to effectively manage all trade investments with Customers & Bottlers while maintaining personnel needs of the organization

REQUIREMENTS:

  • Bachelor's degree required
  • 8+ years of RGM/PGM experience PRGM or data analysis experience required
  • Minimum 8 years of people leadership required
  • Ability to develop and implement profit growth methods by collaborating across multiple departments and levels of the organization
  • Generate and implement innovative ideas that deliver short- and long-term growth across the entire Advanced Hydration business
  • Ability to synthesize multiple data sources and deliver methods to improve profit over multiple years
  • Proactively seeks out opportunities and influences the overall company’s financial health
  • Reliable, hard-working & proactive team player with can-do attitude
  • Creative thinker who can work independently
  • Establishes credibility and builds solid relationships with Senior Company and Bottler Leaders
  • Excellent written, verbal and time management skills
  • 10% travel required
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Brand Strategy, Business Planning, Finance Strategy, Growth Strategies, Leadership, organization, Profitable Growth, Revenue Growth, Strategy Development, Waterfall Model

Pay Range:

United States of America: 148,000 USD - 165,000 USD

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

August 27, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Skills Required

  • 8+ years of RGM/PGM or data analysis experience
  • Minimum 8 years of people leadership
  • Experience developing and implementing pricing and profit growth strategies
  • Proven ability to negotiate value sharing arrangements with bottlers/customers
  • Experience establishing price/pack architecture and SKU rationalization
  • Ability to synthesize multiple data sources and implement BI/reporting for revenue metrics
  • Strong collaboration skills across Sales, Finance, Marketing, and Innovation
  • Excellent written, verbal communication and time management skills
  • Creative, proactive, and able to work independently and influence senior leaders
  • Willingness to travel approximately 10%

The Coca-Cola Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Coca-Cola Company and has not been reviewed or approved by The Coca-Cola Company.

  • Retirement Support Retirement benefits are positioned as a standout, combining a 401(k) match with a company-funded cash-balance pension and an employee stock purchase plan match that together materially increase long-term package value.
  • Healthcare Strength Health coverage is described as broad and feature-rich, including national medical coverage plus specialized add-ons like virtual care, second opinions, oncology navigation, fertility support, and chronic-condition programs.
  • Leave & Time Off Breadth Time-off benefits are outlined with structured vacation accrual that increases with tenure and a holiday program that includes both set and floating days.

The Coca-Cola Company Insights

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The Company
HQ: Atlanta, GA
88,900 Employees
Year Founded: 1892

What We Do

The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories. In addition to the company’s Coca-Cola brands, our portfolio includes some of the world’s most valuable beverage brands, such as AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, innocent smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater and ZICO coconut water.

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