Director of Revenue Marketing

Posted 13 Days Ago
Be an Early Applicant
New York, NY
Hybrid
185K-225K Annually
Senior level
Software
We simplify your life online
The Role
The Director of Revenue Marketing will lead global demand generation, optimize marketing strategies, and drive enterprise revenue growth while managing a team across various marketing functions.
Summary Generated by Built In

About Dashlane

Dashlane’s mission is to deliver the credential security every business and employee needs to thrive. Millions of consumers, and over 25,000 brands worldwide, such as Michelin, Air France, and Forrester, trust Dashlane for industry-leading innovations, patented zero-knowledge security, and an unmatched user experience. Founded in Paris, Dashlane has since established offices in New York and Lisbon, and has grown to more than 300 Dashlaners globally.

We're looking for people who actively use AI tools to drive efficiency, creativity, and impact in their work. At Dashlane, we drive innovation and value learning, strive for excellence in everything we do, and thrive as one team. Learn more about life at Dashlane, including how we work, how we hire, and the benefits of being a Dashlaner.

 

About the Role:

Dashlane is seeking a strategic, metrics-driven Director of Revenue Marketing to own our global demand generation engine, with a focus on enterprise. This role is responsible for driving the full-funnel marketing motion — from awareness and acquisition through to pipeline creation and opportunity conversion — for our GTM business. You’ll also oversee a high-impact consumer growth channel, but the core priority is enterprise revenue growth. Reporting to the Chief Marketing Officer (CMO), you’ll lead a team of high performing individuals across paid media, lifecycle/email, B2B marketing operations, and website performance, working closely with Sales, Product and Customer Success to deliver measurable revenue impact.

If you're passionate about driving measurable results in a high growth industry, have experience using AI and modern data driven strategies, and thrive in a fast-paced environment, we want to hear from you.

Location-Specific Information:

You will be based in New York City, with English as your working language. At Dashlane, we embrace a hybrid culture that combines the best of both worlds: the creativity and energy of in-person collaboration with the flexibility of remote work. Our model is designed to strengthen team connections while supporting individual productivity and work-life balance. To maximize collaboration, we come together in the office on Mondays, Tuesdays, and Thursdays, while Wednesdays and Fridays offer more flexibility for focused work.

At Dashlane you will:
  • Own and scale the integrated revenue marketing strategy across Enterprise and Consumer, aligning tightly with sales targets and company growth objectives

  • Design, implement, and optimize multi-channel demand generation programs (ABM, search, display, SEO, content, events, email, affiliate, etc.) to drive high-quality pipeline and new consumer subscribers

  • Partner with Channel and Product Marketing to develop co-marketing programs that increase channel-sourced pipeline and reseller impact

  • Oversee and optimize media, OPEX, and MarTech investments to hit efficiency targets like CAC, LTV, and payback windows
    Own Dashlane’s website strategy and performance — supporting brand evolution, conversion, and eCommerce goals

  • Lead customer-facing go-to-market communications across email, paid, and web for launches and product education

  • Develop a continuous experimentation and insights roadmap to evolve strategy, improve conversion, and keep pace with long-term growth goals

  • Introduce and scale AI-driven workflows to accelerate execution and increase program performance

  • Lead, mentor, and grow a high-performing revenue marketing team while fostering a culture of ownership, collaboration, and measurable impact

Requirements:
  • 10+ years of experience in enterprise marketing, with at least 3+ years in revenue or growth marketing leadership roles at high-growth B2B or SaaS companies

  • Proven success driving profitable growth for enterprise products — ideally selling into CISO/CTO/CIO audiences and complex buying committees

  • Proven track record of owning and scaling full-funnel enterprise demand programs spanning paid (e.g. , affiliates, syndication, influencers), and organic (SEO, CRO, email/lifecycle, webinars, referral/partnership)

  • Deep expertise in data-driven marketing, experimentation frameworks (A/B, multivariate), and attribution modeling

  • Strong command of latest and greatest martech and analytics tools (e.g., Marketo, Braze, Qualified, Tableau) to drive best in class demand generation, including emerging AI capabilities and their application to growth marketing

  • Experience managing performance marketing budgets with a focus on optimizing CAC, payback, and LTV

  • Demonstrated ability to hire, lead, and inspire high-performing teams across channel, creative, and technical functions

  • A strategic thinker with an operator’s mindset, comfortable shifting from high-level planning to in-the-weeds execution

  • Strong cross-functional leadership skills: adept at partnering with Sales, Product, Engineering, Creative, and Analytics

  • Excellent communication and storytelling abilities, capable of influencing executive stakeholders and aligning teams

  • Passion for innovation, curiosity about new tools and channels, and a bias for testing, learning, and scaling what works

What Dashlane offers you:
  • Equal Parental leave -  regardless of gender, up to 20 weeks fully paid leave to take care of their new baby, within the first year of birth or adoption
  • Mental health services through Spring Health and well-being days
  • Mentorship program - select your mentor from our internal pool and continue your learning path!
  • Comprehensive health coverage, including dependents
  • Unlimited PTO
  • Betterment 401(k) retirement plan
  • Paid holidays and sick leave
  • Donation matching program -  give back to the community and support actions that lead to positive social impact under the historically marginalized communities. Every donation will be matched by Dashlane, up to $500 per year
  • Weekly lunch in the office and monthly happy hour
  • Team buildings & seasonal social events and many more

Salary Range:  $185,000.00 - $225,000.00 base salary (+ bonus and equity)

Our salary ranges are based on paying competitively for our size and industry, and are one part of total compensation package that also includes benefits, and other opportunities at Dashlane. 

Individual pay decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to other Dashlaners.  We expect the majority of the candidates who are offered roles at Dashlane to fall healthily throughout the range based on these factors.  

Diversity, Equity, Inclusion and Belonging at Dashlane:

As a truly international company—founded in France and distributed across France, US and Portugal—Dashlane thrives off diverse perspectives. We value all aspects of diversity: gender identity, sexual orientation, ability, ethnic origin, social background, age, lifestyle, and more. We are committed to hiring a diverse community and fostering a culture where everyone is heard and belongs. See more about this here. 

Your interview experience: 

To know what to expect once you’ve sent your application, read about how we interview and hire at Dashlane. Feel free to browse our blog to find more information about our product and how we work.

Top Skills

Ai Tools
Braze
Marketo
Qualified
Tableau
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The Company
HQ: New York, NY
284 Employees
Year Founded: 2009

What We Do

Dashlane is a web and mobile app that simplifies password management for people and businesses. We empower organizations to protect company and employee data, while helping everyone easily log in to the accounts they need—anytime, anywhere. A better digital future starts with secure access.

Why Work With Us

Our team in Paris, New York, and Lisbon is united by a strong sense of community and passion for improving the digital experience. Over 15 million users and 20,000 businesses in 180 countries use Dashlane for a faster, simpler, and more secure internet.

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