Director, Revenue Marketing

About PebblePost

PebblePost is the leader in next-generation addressable marketing, enabling brands to engage decision-ready consumers across the online and offline channels, in the moments that matter via Programmatic Direct Mail.

Fueled by billions of shared first-party identity, intent, and transaction signals, PebblePost enables brands to quickly and easily engage addressable consumers with active purchase intent and measure performance across all points of sale with address-level accuracy. With powerful PebblePost modeling, analytics, and full-funnel solutions, brands can build a sustainable marketing engine, fostering profitable growth.

About the role

The Director of Revenue Marketing will be responsible for developing and executing data-driven marketing strategies that align with our revenue goals. This role will lead the marketing effort in driving customer acquisition, engagement, and retention while ensuring a strong return on investment (ROI) from all marketing campaigns. The ideal candidate will have a deep understanding of revenue generation strategies in the B2B space and be capable of leveraging both inbound and outbound marketing tactics to create and accelerate sales pipeline growth.

You will report to the Senior Vice President, Head of Marketing.

You will:

• Develop and execute a comprehensive revenue marketing strategy aligned with overall business goals
• Identify and prioritize target markets, customer segments, and opportunities to optimize revenue growth
• Lead demand generation initiatives across multiple channels (e.g., paid media, email marketing, events, and SEO/SEM)
• Partner with sales and revenue operations to ensure alignment on pipeline goals, reporting, and forecasting
• Develop and execute campaigns tailored to engage high-value accounts, leveraging personalized outreach and content
• Leverage analytics tools to assess campaign effectiveness and make data-driven optimizations to improve ROI
• Drive increased revenue from existing client base through targeted, personalized campaigns to increase share of wallet and product adoption. 

You have:

• 10+ years of experience managing demand generation marketing campaigns
• Understanding of customer personas, buyer’s journey, and decision-making processes in the B2B landscape
• Developed marketing revenue/demand strategies from conception through execution
• Experience in managing marketing budgets with a focus on maximizing ROI
• Proven track record in revenue marketing, demand generation, and account based marketing
• Experience in building and managing an effective MarTech stack 
• Strong knowledge of AdTech or related industries (e.g., digital advertising, programmatic, MarTech)
• Exceptional verbal and written communication skills for delivering presentations, crafting compelling messaging, and collaborating with stakeholders
• Bachelor’s degree in Journalism, Public Relations, Marketing, Economics, or other relevant fields

Our Benefits

• Remote-friendly team
• Unlimited PTO policy
• Comprehensive medical, dental and vision plans
• Cell phone reimbursement program
• Flexible spending (FSA), health savings (HSA), and pre-tax commuter accounts
• Employee-based 401(k) program
• Additional voluntary benefit programs available such as life, critical illness, disability, employee assistance and additional buy-up options

The salary range is a reasonable estimate based on aggregate data for all US locations. Any offered salary is determined by a wide range of factors including but not limited to; candidate location, cost of labor, market data/ranges, internal equity, internal salary ranges, applicant’s skills, prior relevant experience, certain degrees and certifications (e.g. JD/technology, for example).

Salary range: Low: $170,000 - High: $200,000

PebblePost is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.