Director, Red Bull Property Management

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

As part of Visa’s Global Sponsorship & Experiential team, this role will manage Visa’s relationship with the Red Bull Technology Group, across both the Oracle Red Bull Racing and Visa Cash App RB Formula One teams. This partnership is leveraged across the Visa business globally and requires day to day interaction with multiple stake holders both internally and externally, including clients.

This motivated professional will become a recognized face and the expert across the Visa business both internally and externally. The scope of work includes leading a broad team of Visa stakeholders, agency partners, and clients in the management and implementation of Visa’ rights annually, including at races globally and serving as a champion of these assets for how to best leverage and activate the partnership. A priority for this role is driving tangible and quantifiable outcomes in support of the overall business. Additionally, this role will directly manage the relationship with Red Bull Formula 1 Technology Group and the agency supporting the property.
This global marketer will partner with global Visa teams engaging clients as well as Visa Global Brand, Global Content, and other business and functional partners to ensure delivery of Visa’s marketing campaigns. There will be accountability for meeting established ROI and marketing effectiveness measures across all areas.

Job Description & Responsibilities
Partnership Management:

• Lead sponsorship platform management, event operations & Hospitality

• Manage contracts and asset allocations and fulfillment

• Develop strategic vision for partnership

• Serve as the key contact for property rights usage management, activation and approvals

• Matrix work: comfortably and continuously present high performance on a matrix organization where multiple Global, Regional and Local constituents converge towards the same event

• Project tracking of key deliverables.

Sponsorship Marketing:

• Work collaboratively with the Visa Global Brand and Global Content on the development of all consumer and partner communications including but is not limited to: development of core creative idea, visual identity systems, promotions, digital strategy and plans including social media, on the ground activation at event time including the onsite activation, advertising, media strategy, etc.

• Partner with client marketing teams on client opportunities, communications and creative development across promotions, digital strategy and onsite activation

• Support and project tracking, task forces, and ticketing as well as innovation initiatives

• Asset marketing activation support and onsite execution at races and other programs as needed

• Drive Global client, product and activation strategies and asset allocation to maximize use of the platform

• Lead executive communications and reporting

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.