Director of Programming

Posted 16 Days Ago
Be an Early Applicant
Hiring Remotely in Santa Fe, NM, USA
In-Office or Remote
89K-123K Annually
Senior level
Digital Media • Virtual Reality
The Role
Lead development and execution of cross-exhibition public programming to drive repeat visitation, revenue, and guest satisfaction. Establish standards, budgets, KPIs, and processes; collaborate with stakeholders (curation, ops, marketing, product, data) to scale programming across locations. Manage timelines, site leadership support, and team development while evaluating program impact and ensuring adherence to goals and budgets.
Summary Generated by Built In

Privacy Notice for California Applicants and Employees

Applicants must be currently authorized to work in the United States on a full-time basis. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Meow Wolf opens portals of possibility. Come as you are! 

We are individuals who inspire creativity in people's lives through art and exploration, so that our combined imaginations can transform the world we live in. We create immersive and interactive experiences that transport audiences into fantastic realms of story and exploration.  Our Vision is to be the world’s leading creative company, reimagining the paradigm of art and storytelling, to make a positive difference in the world.  

We share a strong commitment to Belonging through our values of: 

  • Collaborative Creativity: We believe the act of creating together amplifies possibilities.

  • Provocative Playfulness:  We celebrate the unexpected because it is the doorway to discovery.

  • Outsiders Welcome: We are all outsiders at heart, and we create space for everyone to feel like they belong.

  • Authentic Compassion: We are “kind punks” - supportive to each other and standing up for what we believe in.

  • Audacious Courage: We have the courage to radically reinvent ourselves to push the boundaries of art.

If this all sounds like YOU, read on….

Job Description:

DIRECTOR OF PROGRAMMING 

Job Disclosures:

Location: On-site or Remote, providing the candidate resides in one of the following markets: Santa Fe, NM; Denver, CO; Las Vegas, NV; Houston, TX; Dallas, TX; Los Angeles, CA

Compensation: The salary range for this position is $88,870 to $122,640.  Meow Wolf's salary scales set the expected range of pay for this position determined by rank. Off-scale salaries may be offered when necessary to meet competitive conditions.

Deadline: The deadline to submit applications for this position is July 10, 2026. Meow Wolf reserves the right to extend this deadline if necessary.

Job Summary:

The Director of Programming is responsible for implementing public-facing programs and activations, increasing the quantity, quality, and consistency of programming across all Meow Wolf exhibitions. This position will strategically grow same-store-sales through programming that increases reach, repeat visits, per capita spending, and net promoter scores. 

As the Director of Programming, you will work closely with content curators, operations teams, marketing, product and engineering, data and analysis, and other internal teams to develop and implement themed programming across our current and future exhibitions.

As a member of the Central Operations team, you will play a key role in bringing the unique Meow Wolf vibrancy to our exhibitions through co-developed programming and activations allowing our brand to shine. As Meow Wolf matures, it is critical that we continue to engage with our local communities and create reasons to visit again. Programming is a critical component of our local strategy. 

Key Responsibilities:

  • Strategize, implement and analyze cross-exhibition programming initiatives that enliven the company's purpose and mission. 

  • Work closely with key stakeholders across the organization to co-develop holistic programming and activations that drive repeat visitation and ticket sales.

  • Create, communicate, and implement programming standards and processes across, but not limited to: Guest Engagement, Food & Beverage, and Merchandise.

  • Develop program assessment protocols for tracking key performance indicators as a basis for measuring the impact of programs as they relate to reach, repeat visits, per capita spending, and guest satisfaction.

  • Manage budget and spending for programs and activations across exhibitions.

  • Establish milestones and monitor adherence to plans and schedules.

  • Provide support and guidance for all developed program opportunities for site leadership. 

  • Define revenue and incremental EBITDA goals. Work closely with the Chief Exhibition and Experience Officer to draft the annual program budget and monitor expenses throughout the year ensuring adherence to budget.

Required Qualifications

  • 5+ years in a theme park, museum, or attraction operations experience. 

  • Experience leading cross-functional programming efforts involving  multiple stakeholders.

  • Ability to manage multiple projects simultaneously.

  • Experience in opening new locations and working across an organization with multiple locations.

  • Ability to partner collaboratively across diverse disciplines in the organization and ability to lead others in the development of strategy, planning, and execution of deliverables.

  • The ability to lead, motivate, and develop teams to meet individual goals and Company objectives.

  • Excellent oral and written communication skills.

  • Excellent time management and ability to prioritize and organize workload for self and others.  

  • Minimum 2 years of project/ process management or event planning experience.

  • Experience with programmatic evaluation.

  • Good judgment in difficult and complicated management situations. 

  • Ability to maintain an appropriate, dispassionate demeanor in emergencies, difficult customer interactions, and interactions with personnel. 

Work Environment: 

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and scanners. This position also works in an indoor setting with exposure to noisy environments, dim lighting, strong visual effects including strobing lights, special effects, fog machines and small and/ or enclosed spaces. 

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Physical ability to walk, stand, take stairs/slides/elevators, and navigate the elements during the day and night. Employee may be required to remain in a sitting or standing position for prolonged periods, and repeat motions that may  include the wrists, hands, and/or fingers. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.   Must be able to lift up to 20 pounds at times.

The employee will comply with company and OSHA standard workplace safety protocols. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Work Schedule:

This is a full-time position averaging 40 hours a week, Monday to Friday, 9am to 5pm MT or 10am to 6pm MST  – occasionally requiring flexibility to work during evenings or weekends based on business needs, as well as travel to off-site locations depending on the role and need. 

Supervisor Responsibilities:

This position does require supervisory responsibility.

Travel 

This position requires moderate travel (<15%) 

Other Duties 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.  

Meow Wolf will consider qualified applicants with criminal histories in a manner consistent with the City of Los Angeles Fair Chance Ordinance.

IMPACT: Meow Wolf is committed to our DIY roots and grassroots community support principles. To document that commitment, we converted our legal designation into a Delaware Public Benefit Corporation and have certified as a B Corporation. As a B Corp, we have a triple bottom line of supporting financial, social and environmental wellbeing in our community.

INCLUSION:  Meow Wolf is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to ensuring all employees enjoy and thrive in a work environment where differences make us the vibrant, wonderful community we are! All employment decisions at Meow Wolf are based on business need, job requirements, and individual qualifications, without regard to race, color, ancestry, national origin, gender, pregnancy, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, service in the military or any other characteristic protected by federal, state or local law.

BENEFITS:

The choices we make concerning our benefits during enrollment periods are among the most important we select for ourselves and our families. As part of the total compensation package for full-time employees, Meow Wolf offers a comprehensive benefits package that includes various options to meet individual healthcare and financial needs along with many perks.  

  • Medical Insurance options: PPO & HDHP*

  • Dental and Vision Insurance*

  • HSA, HRA, and FSA options*

  • 401k Retirement Plan

  • Company paid Life Insurance Policy and Disability Coverage(s)*

  • Voluntary Critical Illness and Life Insurance Policies*

  • Company Paid Employee Assistance Program

  • Paid Parental Leave for 12 weeks

  • Discount off Meow Wolf Gift Shop Merch and Cafes

  • Admission to Meow Wolf attractions for employees and guests

*Regular or Project Based Full-time positions

Please visit www.meowwolf.com/careers for more information.

Skills Required

  • Currently authorized to work in the United States full-time; employer will not sponsor visas.
  • 5+ years in theme park, museum, or attraction operations experience.
  • Experience leading cross-functional programming efforts involving multiple stakeholders.
  • Ability to manage multiple projects simultaneously.
  • Experience in opening new locations and working across an organization with multiple locations.
  • Ability to partner collaboratively across diverse disciplines and lead strategy, planning, and execution.
  • Ability to lead, motivate, and develop teams to meet goals and objectives.
  • Excellent oral and written communication skills.
  • Excellent time management and ability to prioritize and organize workload for self and others.
  • Minimum 2 years of project/process management or event planning experience.
  • Experience with programmatic evaluation.
  • Good judgment in difficult and complicated management situations.
  • Ability to maintain appropriate, dispassionate demeanor in emergencies and difficult interactions.
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Santa Fe, NM
436 Employees
Year Founded: 2008

What We Do

Meow Wolf is an arts and entertainment company based in Santa Fe, New Mexico. We create immersive and interactive experiences that transport audiences of all ages into fantastic realms of story and exploration. Our permanent installations include Santa Fe’s THEA Award-winning House of Eternal Return, Las Vegas’ Omega Mart, and the new Meow Wolf Denver⁠—now open! Meow Wolf started in 2008 as a small collective of Santa Fe artists sharing an interest in publicly displaying their works and developing their skills together. This collaborative approach blossomed into Meow Wolf's distinctive style of immersive, maximalist environments and multimedia experiences. In 2020, Fast Company named Meow Wolf as one of The World’s 50 Most Innovative Companies, and both House of Eternal Return and Omega Mart have been listed as top immersive experiences by publications such as Time Out, Newsweek, USA Today, and Blooloop. We are legally registered as a public-benefit corporation and certified as a Benefit Corporation, or B Corp. Meow Wolf firmly believes that accomplished artists must be compensated on an equal level with other skilled, in-demand professionals, and that successful businesses must give back to — and participate energetically in — their communities. We actively support innovative, community-focused art and social projects.

Similar Jobs

Remote
41 Locations
20401 Employees
239K-308K Annually
Remote
United States
155K-230K Annually
Remote
United States
3 Employees
155K-185K Annually
Remote
USA
48 Employees
230K-260K Annually

Similar Companies Hiring

Red 6 Thumbnail
Aerospace • Hardware • Software • Virtual Reality • Defense
Orlando, Florida
186 Employees
Bankrate Thumbnail
Artificial Intelligence • Consumer Web • Digital Media • Fintech • Marketing Tech • Software • Financial Services
US
160 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account