Director, Product Marketing

Reposted Yesterday
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New York, NY
Hybrid
191K-230K
Expert/Leader
Fintech • Information Technology • Security
The Role
The role involves leading product marketing strategy, shaping messaging, and driving product launches and team development while collaborating with cross-functional teams.
Summary Generated by Built In

 

We’re looking for a strategic, customer-obsessed Director of Product Marketing to define and scale our go-to-market strategy across global markets. You’ll set the vision for how we position and differentiate our solutions, ensuring our messaging resonates deeply with customers while enabling growth in a highly competitive and regulated landscape.

As Director, you’ll partner closely with Product, Sales, and Customer Success while leading and developing a high-impact product marketing function. You’ll drive alignment across the business, oversee strategic initiatives, and ensure our teams are equipped to win in the market.

What You’ll Do
  • Own the global product marketing strategy, shaping positioning, segmentation, and messaging across product lines and industries.
  • Develop compelling narratives that clearly articulate our differentiated value proposition and strengthen ComplyAdvantage’s leadership in the market.
  • Lead market intelligence efforts, synthesising customer insights, competitive trends, and industry shifts to influence product strategy and GTM priorities.
  • Oversee high-impact product launches with integrated go-to-market plans spanning marketing, sales, and customer success.
  • Drive enablement at scale, ensuring commercial teams are equipped with the content, training, and tools they need to accelerate adoption and revenue.
  • Partner with Product leadership to align roadmaps with customer and market needs, providing strategic input to prioritisation and innovation.
  • Build and evolve customer segmentation and personas to guide targeted campaigns and tailored sales motions globally.
  • Establish metrics for product marketing effectiveness, reporting on impact and continuously optimising strategies.
  • Develop, mentor, and grow a world-class product marketing team.
What You Bring:
  • 10+ years of experience in product marketing or product management, with significant leadership experience in B2B SaaS, fintech, or enterprise software.
  • Proven success defining product marketing strategies and launching products globally, with measurable business impact.
  • Deep understanding of customer and buyer journeys, ideally in technical, compliance, or risk management contexts.
  • Strong track record of executive-level collaboration and influence across Sales, Product, and Customer Success.
  • Exceptional communication and storytelling skills, with the ability to represent the company externally and inspire teams internally.
  • Analytical and strategic thinker, adept at turning insights into actionable plans that drive adoption and growth.
  • Bonus: Experience in financial services, regulatory technology, or compliance.
What’s in it for you?
  • Equity as we want you to have a part of what we are building
  • Unlimited Time Off Policy- A work-life balance and focus on our well-being are critical to keeping us performing at our best
  • Annual learning budget to drive your performance and career development
  • Budget to set up your home office upon joining
  • Parental leave and childcare benefits
  • Life Insurance to protect your loved ones
  • Medical (100%), Dental (90%), and Vision (80%) contribution
  • Flexible Spending Accounts (FSA) to allow you to use tax free dollars for healthcare or day care related expenses
  • 401k Contribution
  • Financial Perks (Support with student loan, PerkSpot discounts, Pet Insurance discounts, Travel assistance 
  • Pre-Tax transit benefits

The base salary range for this role is $191,000-$230,000 + equity, and US benefits. The actual pay may vary based on factors such as location, experience, and skills.

About us:

Our mission is to empower every business to eliminate financial crime. 

By harnessing AI, a unified platform, and an extensive partner ecosystem, we help customers turn compliance into a catalyst for growth, operational resilience, and enduring regulatory trust.

More than 3,000 enterprises across 75 countries rely on our end-to-end platform and the world’s most comprehensive financial crime risk intelligence. With full-stack agentic automation, we help organizations automate up to 95% of KYC, AML, and sanctions reviews, cut onboarding times by 50%, reduce false positives by 70%, and handle 7x more work with the same staff.

ComplyAdvantage is headquartered in London and has global hubs in New York, Lisbon, Singapore, and Cluj-Napoca. It is backed by Balderton Capital, Index Ventures, Ontario Teachers’ Pension Plan, Goldman Sachs, and Andreessen Horowitz. Learn more about compliance re-engineered for the age of AI at complyadvantage.com.

Top Skills

Product Marketing
SaaS
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The Company
HQ: London
483 Employees
Year Founded: 2014

What We Do

At ComplyAdvantage, we believe that compliance doesn’t have to be painful. Businesses need real-time financial crime insight to put them in control.

We enable you to understand the real risk of who you're doing business with, through the world's only global, real-time risk database of people and companies. We actively identify tens of thousands of risk events from millions of structured and unstructured data points - every single day.

Our suite of configurable cloud services integrates seamlessly to help automate and reduce the frustration of complying with Sanctions, AML and CTF regulations.

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