Director, Product Marketing, Veeam Intelligent ResOps

Posted 25 Days Ago
Be an Early Applicant
Seattle, WA, USA
In-Office
217K-403K Annually
Expert/Leader
Cloud • Security • Software • Cybersecurity
The Role
Own product marketing strategy for Veeam Intelligent ResOps, including positioning, messaging, launches, campaigns, sales enablement, competitive strategy, analyst relations, pricing and packaging, channel enablement, and market insight. Track pipeline, win rate, and revenue to guide business decisions while influencing product, sales, marketing, finance, partner, and executive teams.
Summary Generated by Built In

Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world’s biggest brands.

About the Role

As Director, Product Marketing, you'll own product marketing for Veeam Intelligent ResOps, one of Veeam's newest and most visible offerings. Intelligent ResOps is the first offering that integrates data resilience with security as part of the Veeam DataAI Command Platform. 

You'll own positioning, messaging, launches, campaign strategy, and sales enablement for Intelligent ResOps, and you'll partner with pricing, competitive intelligence, partner, and VCSP teams to set the central strategy for those motions. You'll also be the person who knows how the business is performing, tracking the metrics that connect product marketing to pipeline, win rate, and revenue. 

This is a senior role with the opportunity to grow with the business, for someone who can set strategy, drive execution through influence, and hold their own in a room with product, sales, and executive leadership. 

What You’ll Do
  • Own positioning and messaging: Set the positioning, messaging, and narrative for Veeam Intelligent ResOps, and connect it to the story that unites Veeam's data resilience, data security, and AI trust capabilities, including how Securiti AI's capabilities fit in 
  • Lead launches: Own launch strategy and execution for Intelligent ResOps, driving readiness across product, sales, and marketing so every launch lands with impact 
  • Set campaign strategy: Define the campaign strategy and core content that demand generation and field marketing teams run with, and use what you learn to sharpen the next wave 
  • Drive sales enablement: Create the messaging, plays, and training that help sellers win, and build material that sales actually uses 
  • Own the competitive narrative: Set the competitive strategy in a fast-moving, crowded category, partnering with competitive intelligence teams to turn insight into battle cards and objection handling 
  • Shape the category: Build relationships with industry analysts to influence category definition and coverage of Veeam's positioning 
  • Set pricing and packaging strategy: Partner with pricing and finance teams to set the central pricing and packaging strategy for Intelligent ResOps and evolve it as the business grows 
  • Equip every route to market: Partner with alliance, channel, and VCSP marketing teams to set how Intelligent ResOps is positioned across every route to market 
  • Bring the market insight: Feed voice of customer, win/loss insight, and market trends into product management to sharpen the roadmap 
  • Track and report on business health: Monitor pipeline, win rate, and revenue, and use them to drive decisions like a business owner
What You’ll Bring
  • 12+ years of experience in product marketing, preferably in enterprise software, cybersecurity, or data resilience 
  • Proven track record setting go-to-market strategy for complex, technical products at scale 
  • A business-owner mindset, comfortable being measured on pipeline, win rate, and revenue impact 
  • Strong public speaking, written, and verbal communication skills, spanning executive and board-level presentations and industry analyst engagements; a proven track record is a must 
  • Strong analytical skills, with a history of turning market and performance data into decisions 
  • Strong leadership skills, with the ability to influence peers and senior leaders across product, sales, and executive teams
Bonus Skills
  • Experience marketing data security, data protection, or backup and recovery solutions 
  • Experience supporting go-to-market efforts following an acquisition or product integration 
  • Public speaking or keynote experience at industry events or user conferences 
  • Direct familiarity with the competitive landscape in data resilience and data security

#LI-SO2

What you'll get

  • Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
  • Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
  • Medical, dental, and vision coverage starting on your first day
  • Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
  • 401(k) retirement plan with company matching contributions
  • Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
  • AirVet: 24/7 virtual veterinary care at no cost
  • Legal services, identity protection, and supplemental health insurance options
  • Tax-advantaged spending accounts for healthcare, dependent care, and commuting
  • Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning

Pay Transparency

Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.

In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.

Compensation Range (TTC / OTE)
$217,300$403,400 USD

Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

Personal data collected during the recruitment process will be processed in accordance with our Recruiting Privacy Notice, which explains how your information is collected, used, and handled in connection with hiring activities. By applying for this position, you consent to this processing. 

By submitting your application, you confirm that the information provided, including any supporting documents, is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification may result in disqualification from consideration or, if discovered after employment begins, termination of employment.

Skills Required

  • 12+ years of experience in product marketing, preferably in enterprise software, cybersecurity, or data resilience
  • Proven track record setting go-to-market strategy for complex, technical products at scale
  • Business-owner mindset with comfort being measured on pipeline, win rate, and revenue impact
  • Strong public speaking, written, and verbal communication skills, including executive, board-level, and industry analyst presentations
  • Proven public speaking and presentation track record
  • Strong analytical skills and experience turning market and performance data into decisions
  • Strong leadership and ability to influence peers and senior leaders across product, sales, and executive teams
  • Experience marketing data security, data protection, or backup and recovery solutions
  • Experience supporting go-to-market efforts following an acquisition or product integration
  • Public speaking or keynote experience at industry events or user conferences
  • Direct familiarity with the competitive landscape in data resilience and data security

Veeam Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Veeam and has not been reviewed or approved by Veeam.

  • Healthcare Strength Healthcare coverage is comprehensive with options that include employee-only no-cost tiers, plus mental-health support through an assistance program. Feedback suggests these offerings compare well in tech.
  • Leave & Time Off Breadth Time off includes unlimited PTO in the U.S., paid company holidays, quarterly company-wide recharge days, and paid volunteer time. Feedback suggests team norms influence how fully this flexibility is utilized.
  • Strong & Reliable Incentives Sales and pre-sales roles feature meaningful on-target earnings with competitive base and variable structures. Feedback suggests these plans provide strong upside for high performers.

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The Company
HQ: Seattle, WA
4,172 Employees
Year Founded: 2006

What We Do

Veeam provides a single platform for modernizing backup, accelerating hybrid cloud and securing data. Veeam has 400,000+ customers worldwide, including 82% of the Fortune 500 and 69% of the Global 2,000. Veeam’s 100% channel ecosystem includes global partners, as well as HPE, NetApp, Cisco and Lenovo as exclusive resellers, and boasts more than 35K transacting partners worldwide.

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