As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.
About the Role:
CrowdStrike is seeking a Director of Product Marketing to lead the go-to-market strategy for Identity Protection and SaaS Security Posture Management (SSPM). This is a strategic leadership role that spans all aspects of product marketing, including positioning, messaging, demand generation, analyst and public relations, digital marketing, and sales enablement.
We are looking for a dynamic and experienced leader with deep domain expertise in Identity Protection (ITDR, ISPM, PAM, Zero Trust, Non-Human Identities) and SaaS Security, along with strong knowledge of endpoint security, data protection, threat intelligence, and security operations.
As Director of Product Marketing, you will set strategy, define priorities, and drive measurable impact through weekly KPIs. Leading a team of Principal and Senior PMMs, you will collaborate cross-functionally to deliver bold, differentiated messaging in highly competitive markets
We are a high-performance team, and you will have the unique opportunity to help lead CrowdStrike through its next phases of growth. You will be working with the best in the business in every role across the company. We need you to bring your sharp positioning and competitive drive, creativity and innovative thinking, a ‘Best or Nothing’ mindset, passion, and energy to this business-critical role.
What You’ll Do:
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Messaging & Positioning – Develop sharp, differentiated, and compelling messaging that showcases customer outcomes, market trends, and product capabilities.
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Team Leadership – Lead and mentor a high-performing team of PMMs, fostering a culture of excellence and innovation.
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Market Growth & Business Impact – Drive awareness, adoption, and pipeline growth for Identity Protection and SSPM through targeted marketing programs.
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Product Launches – Own and execute successful product launches, coordinating cross-functional efforts across product, sales, marketing, and alliances.
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Content Strategy – Oversee the development of high-impact content, including sales collateral, thought leadership, website content, videos, blogs, and more.
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Sales Enablement – Equip the sales and alliances teams with compelling messaging, training, and tools to drive revenue and competitive differentiation.
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Market & Competitive Intelligence – Be the go-to expert on buyer needs, market trends, and competitive positioning, using data to inform strategy and execution.
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Strategic Planning – Collaborate with stakeholders across marketing, sales, and product management to define and execute go-to-market (GTM) strategies.
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Executive Leadership – Work closely with CrowdStrike’s executive team to shape the long-term vision for Identity Protection & SSPM.
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Thought Leadership – Represent CrowdStrike as a thought leader through blogs, social media, speaking engagements, and customer events.
What You’ll Need:
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15+ years of experience in cybersecurity, product marketing, technical PMM, product management or B2B SaaS.
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Proven leadership experience, managing teams of Directors, Sr. Managers, and ICs in high-growth environments.
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Deep expertise in two or more additional areas of cybersecurity beyond Identity Protection and SaaS Security, such as endpoint protection, threat intelligence, data protection, or SIEM
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Exceptional communication and presentation skills – Ability to articulate complex security concepts to both technical and non-technical audiences.
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Strong cross-functional collaboration skills – Comfort working with executives, sales, product, and engineering teams.
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Self-starter with high energy – Operates with urgency, intensity, and a growth mindset.
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Ability to manage multiple projects and thrive in high-visibility, fast-paced environments.
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Creative problem-solving mindset – Able to develop innovative solutions and drive impact.
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Bachelor’s degree in business/marketing (MBA preferred).
Bonus Points:
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Experience at high-growth startups or publicly traded tech companies.
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Background in cybersecurity, technical marketing, or product management.
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Proven ability to build and scale teams in ambiguous, fast-changing environments.
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Hands-on leadership style – you lead by example, no task is beneath you, and you raise the bar for your team.
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Passion for CrowdStrike’s mission – We don’t have a mission statement. We are on a mission to stop breaches. If you are deeply committed to cybersecurity and eager to learn, we want you on our team.
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Benefits of Working at CrowdStrike:
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Remote-friendly and flexible work culture
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Market leader in compensation and equity awards
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Comprehensive physical and mental wellness programs
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Competitive vacation and holidays for recharge
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Paid parental and adoption leaves
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Professional development opportunities for all employees regardless of level or role
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Employee Resource Groups, geographic neighbourhood groups and volunteer opportunities to build connections
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Vibrant office culture with world class amenities
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Great Place to Work Certified™ across the globe
CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program.
CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements.
If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at recruiting@crowdstrike.com for further assistance.
Find out more about your rights as an applicant.
CrowdStrike participates in the E-Verify program.
Notice of E-Verify Participation
Right to Work
CrowdStrike, Inc. is committed to equal pay for equal work in its compensation practices. The base salary range for this position in the U.S. is $155,000 - $270,000 per year + variable/incentive compensation + equity + benefits. A candidate's salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications, job level, supervisory status, and location.
Expected Close Date of Job Posting is:05-12-2025
Top Skills
What We Do
CrowdStrike has redefined security with the world’s most advanced cloud-native platform that protects and enables the people, processes and technologies that drive modern enterprise. Tested and proven, the world's largest organizations trust CrowdStrike to stop breaches with unparalleled protection against the most sophisticated cyberattacks.
The CrowdStrike culture has been built upon our Core Values since the day we began. We are Fanatical About the Customer, Relentlessly Focused on Innovation and believe that our Limitless Passion drives Unlimited Potential for every CrowdStriker. As a purpose-built remote-first company, we believe cultivating a connected culture for every employee, no matter where they are in the world, is a key ingredient in building a high-performing, diverse team.
We don’t have a mission statement. We’re on a mission—to stop breaches. Ready to join a mission that matters?
Why Work With Us
We have a culture that celebrates achievement, encourages flexibility and innovation and thrives on teamwork. We all work towards a single mission: to stop breaches. This common goal drives a sense of community and connection among our people across the globe.
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CrowdStrike Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.