Job Title
Director, Print Ad Sales - HealthJob Description
About The Position:
The Director, Print Ad Sales is responsible for maintaining, growing, and selling print and related cross-platform advertising solutions for the Health & Pharmaceutical vertical. This role serves as a strategic partner to agencies and clients, developing revenue-driving programs that align advertiser objectives with brand opportunities. The role is accountable for meeting or exceeding revenue goals, growing share of market, and maximizing profitability across assigned business.
This position works closely with management and internal partners to identify new business opportunities, respond to market challenges, and develop strategic sales approaches that unlock growth with both existing and prospective advertisers. Success in this role requires strong consultative selling, polished client communication, thoughtful use of research and sales materials, and the ability to operate effectively in a fast-paced, competitive environment.
Hybrid 3x a week- New York, NY: In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
About The Team:
The Advertising Sales team partners with agency and client stakeholders to deliver strategic print and integrated advertising solutions that connect brands with high-value audiences. The team focuses on revenue growth, market share expansion, and long-term client partnerships by combining category knowledge, consultative selling, and data-informed recommendations.
About The Position's Contributions:
80% - Revenue Generation and Account Growth: Sell advertising space and brand sponsorships across print and website offerings through direct outreach, relationship management, and consultative sales across the Health & Pharmaceutical vertical. Build and expand client and agency relationships, identify new revenue opportunities, and consistently meet or exceed sales goals while improving share of market and profitability.
10% - Sales Presentations and Market Positioning: Use visual presentations, research reports, audience insights, and other sales materials in one-on-one and group meetings to develop compelling recommendations that address advertiser objectives and market challenges.
5% - Forecasting and Sales Operations: Provide management with accurate and timely sales forecasts. Complete required reports, RFP responses, and other sales documentation with a high degree of accuracy and responsiveness.
5% - Strategic Planning and Team Contribution: Participate in strategic planning, brainstorming, and other cross-functional activities that support sales growth, market development, and continuous improvement. Complete other duties as assigned.
The Role’s Minimum Qualifications and Job Requirements:
Education:
Bachelor’s degree preferred in Sales, Marketing, Communications, Business, or a related field.
Experience:
5+ years of sales, agency, or client-facing experience, preferably within magazine or print media advertising. Experience working with luxury clients is preferred.
Specific Knowledge, Skills, Certifications and Abilities:
- Excellent verbal, written, and presentation skills.
- Strong consultative selling and negotiation skills.
- Ability to think strategically and align solutions to client objectives.
- Ability to build relationships with agency and client contacts at multiple levels.
- Strong organization, prioritization, and scheduling skills.
- Ability to use research, insights, and marketing programs to win business and respond effectively to RFPs.
- Solid understanding of marketing concepts and advertising sales principles.
- Strong problem-solving skills and sound business judgment.
- Proficiency with Microsoft Office applications, including Word, Excel, and PowerPoint.
- Ability to thrive in a competitive, fast-paced, team-oriented environment.
% Travel Required (Approximate): 20%
It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected].
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: New York: $145,000.00 - $170,000.00The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
#NMG#Skills Required
- Bachelor's degree in Sales, Marketing, Communications, Business, or related field
- 5+ years of sales, agency, or client-facing experience (preferably within magazine or print media advertising)
- Experience working with luxury clients
- Excellent verbal, written, and presentation skills
- Strong consultative selling and negotiation skills
- Ability to think strategically and align solutions to client objectives
- Ability to build relationships with agency and client contacts at multiple levels
- Strong organization, prioritization, and scheduling skills
- Ability to use research, insights, and marketing programs to win business and respond to RFPs
- Solid understanding of marketing concepts and advertising sales principles
- Strong problem-solving skills and sound business judgment
- Proficiency with Microsoft Office applications, including Word, Excel, and PowerPoint
- Ability to thrive in a competitive, fast-paced, team-oriented environment
- Willingness to travel approximately 20%
What the Team is Saying
People Inc. Compensation & Benefits Highlights
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Healthcare Strength — Health coverage includes multiple plan choices, including no‑cost options, and the employer states it contributes more than most toward premiums. Dental and vision extend to part‑time staff, with EAP access included.
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Leave & Time Off Breadth — Generous and flexible PTO is highlighted, with accrual starting immediately and a PTO buyback option. Volunteer PTO adds additional time‑off flexibility.
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Parental & Family Support — Subsidized backup childcare via Care.com is offered alongside inclusive family‑building support such as parental leave, fertility benefits, childcare benefits, and adoption assistance. These benefits indicate an emphasis on supporting a range of family needs.
People Inc. Insights
What We Do
People Inc. is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. People Inc. brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.
Why Work With Us
People Inc. has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.
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People Inc. Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
