Director of PR & Community Engagement

Posted Yesterday
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Marlette, MI, USA
In-Office
Junior
Healthtech
The Role
Leads public relations and community engagement for a rural health system. Builds strategic partnerships, strengthens public trust and brand awareness, directs outreach and educational initiatives, and supports growth through market research, competitive analysis, demographic evaluation, and community healthcare needs assessments. Represents the organization publicly and collaborates with leadership, marketing, foundation, grant-writing, and community stakeholders.
Summary Generated by Built In

OPEN POSITION:

Position: Director of Public Relations & Community Engagement

Department: Public Relations & Community Engagement

Main Location: Marlette, MI

Hours: Full Time. Days. Full Benefits.

Aspire Rural Health System is hiring a Director of Public Relations & Community Engagement. We’re looking for a motivated, outgoing professional with strong communication, leadership, and relationship-building skills to join our dedicated team.

REQUIREMENTS:

  • Bachelor's degree in Business Administration, Marketing, Public Relations, Communications, or a related field required. Master's degree preferred.
  • Two years of relevant professional experience preferred, ideally in healthcare, public relations, community engagement, marketing, or business development.
  • Previous management or leadership experience preferred.
  • Excellent verbal, written, interpersonal, and public speaking skills.
  • Strong organizational, time management, analytical, and problem-solving abilities.
  • Ability to develop strategic partnerships, collaborate across departments, and manage multiple initiatives.
  • Professionalism, sound judgment, emotional intelligence, and cultural awareness.
  • Proficiency in Microsoft Office Suite and related computer applications.
  • Ability to work independently and collaboratively with organizational leadership and community stakeholders.
  • Willingness to travel throughout the region and attend occasional evening and weekend events.

RESPONSIBILITIES:

The Director of Public Relations & Community Engagement serves as a key public representative of Aspire Rural Health System, building community relationships, strengthening public trust, increasing brand awareness, and identifying opportunities for organizational growth. This position develops strategic partnerships, leads community outreach and educational initiatives, and supports business development through market research, competitive analysis, demographic data evaluation, and assessment of community healthcare needs. The Director collaborates with organizational leadership, Marketing, the Foundation, the Grant Writer, and community stakeholders to advance Aspire's mission, strategic priorities, community impact, and long-term growth.

"Aspire Rural Health Systems are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Aspire Rural Health System provides reasonable accommodations to qualified applicants with disabilities. If you need an accommodation to complete the application or participate in the interview process, please contact Human Resources.”


Skills Required

  • Bachelor’s degree in Business Administration, Marketing, Public Relations, Communications, or a related field
  • Master’s degree
  • Two years of relevant professional experience, ideally in healthcare, public relations, community engagement, marketing, or business development
  • Previous management or leadership experience
  • Excellent verbal, written, interpersonal, and public speaking skills
  • Strong organizational, time management, analytical, and problem-solving abilities
  • Ability to develop strategic partnerships, collaborate across departments, and manage multiple initiatives
  • Professionalism, sound judgment, emotional intelligence, and cultural awareness
  • Proficiency in Microsoft Office Suite and related computer applications
  • Ability to work independently and collaboratively with organizational leadership and community stakeholders
  • Willingness to travel throughout the region and attend occasional evening and weekend events
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The Company
HQ: Cass City, Michigan
141 Employees

What We Do

Deckerville Community Hospital, Hills & Dales Healthcare, & Marlette Regional Hospital, now together, to serve you better!

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