Director of Monetization

Reposted Yesterday
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Cedar Falls, IA, USA
In-Office
Senior level
Gaming
The Role
The Director of Monetization leads revenue growth through monetization strategies, player behavior analysis, event design, and cross-functional collaboration.
Summary Generated by Built In

SciPlay is a leading developer and publisher of digital games on mobile and web platforms, providing highly entertaining free-to-play games that millions of people play every day for their authenticity, engagement and fun.

 

SciPlay currently offers nine core games, including social casino games Jackpot Party Casino, Gold Fish Casino Slots, Hot Shot Casino and Quick Hit Slots, and casual games MONOPOLY Slots, Bingo Showdown, 88 Fortunes Slots, Backgammon Live and Solitaire Pet Adventure with offices all over the world!

Position Summary

About the Role

Overview:

The Director of Monetization is a senior leadership role responsible for driving revenue growth and optimizing the player experience across all monetization touchpoints for Jackpot Party, an industry leader in the Social Casino space. This role requires a deep understanding of player behavior, free-to-play monetization strategies, and live operations to ensure sustainable growth while maintaining player engagement and satisfaction.

Key Responsibilities:

  • Monetization Strategy: Develop and implement a comprehensive monetization strategy that aligns with the overall game vision and business objectives.

  • Event Scheduling & Design: Oversee the creation, implementation, and performance of in-game events, ensuring they maximize player engagement and revenue.

  • Store Optimization: Lead the daily strategy for the in-game store, including pricing, promotions, and feature enhancements to meet performance goals.

  • Live Operations: Manage and optimize time-sensitive features, such as slots and events, through performance analysis and data-driven adjustments.

  • Player-Centric Focus: Understand and respond to player behavior and preferences to create monetization strategies that feel rewarding and fair.

  • Cross-Functional Collaboration: Work closely with Analytics, Product Design, and Economy teams to align monetization initiatives with game systems and player experience goals.

  • Forecasting and Reporting: Oversee daily and hourly revenue forecasting, identify performance trends, and adjust strategies in real-time to meet targets.

  • VIP and Marketing Integration: Partner with Marketing and Customer Support teams to enhance VIP programs and drive player retention through tailored offerings.

  • Team Leadership: Build and mentor a high-performing monetization team, fostering innovation and excellence in execution.

Qualifications:

  • Bachelor’s or Master’s degree in Marketing, Business, Game Development, or a related field.

  • 7+ years of experience in monetization, live operations, or product management in the gaming industry, preferably in the Social Casino or free-to-play space.

  • Proven success in implementing effective monetization strategies that balance player experience and revenue growth.

  • Strong analytical and critical thinking skills, with expertise in using data to inform decision-making.

  • Expertise in pricing, promotions, and A/B testing.

  • Ability to manage and prioritize multiple initiatives in a fast-paced live operations environment.

  • Deep understanding of player psychology, retention strategies, and free-to-play monetization models.

Preferred Skills:

  • Experience with predictive modeling and performance forecasting.

  • Knowledge of game economy design and its interplay with monetization.

  • Familiarity with tools like Tableau, SQL, or similar data analysis platforms.

  • Exceptional communication and leadership skills to influence stakeholders and drive cross-functional collaboration.

We are SciPlay! We make games!

At SciPlay, we are programmed to think untraditionally, and we believe in doing what you love and doing it well. We take pride in our ability to stay ahead of the game! We are the brainiacs behind-the-scenes; innovating, dreaming, and navigating the social gaming world. Together, if we stay passionate and ambitious with our goals, no one can stop us from becoming the #1 social and casual gaming company.

A few of our highlighted perks and benefits:

·        Competitive salaries

·        Annual bonuses, matching 401k

·        Fun environment: Open Office Concept with Ergonomic Seating and Standing Desks. Game Room featuring current generation consoles, numerous game titles, and various table games.

·        Food! Fully Stocked Kitchen with Beverages and Snacks, as well as company-paid lunches 2x/week

·        Paid Family Leave

·        Paid Volunteer Time

·        Annual 2-night company retreat

Read More About Our Values Here:

https://www.sciplay.com/life-at-sciplay

Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At SciPlay we are dedicated to building a diverse, inclusive, and authentic workplace. Both professionally and personally, we believe our differences are key to unlocking our superpowers. So, if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles we have! #beYOU 

SciPlay is a wholly-owned subsidiary of Light & Wonder, Inc. At Light & Wonder, it’s all about the games! Learn more at www.lnw.com.

SciPlay Corporation and its affiliates (collectively, SciPlay) are committed to creating a workforce of credibility and dependability. As a prerequisite to employment with SciPlay (to the extent permitted by law), you shall be asked to consent to SciPlay conducting a due diligence/background investigation on you. This job description should not be interpreted as all-inclusive; it is intended to identify major responsibilities and requirements of the job. The employee in this position may be requested to perform other job-related tasks and responsibilities than those stated above. SciPlay is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here EEOC Poster. 

#LI-ME1 #LI-Onsite

Light & Wonder is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. If you’d like more information about your equal employment opportunity rights as an applicant under the law, please click here for EEOC Poster.

Skills Required

  • Bachelor's or Master's degree in Marketing, Business, Game Development, or a related field
  • 7+ years of experience in monetization, live operations, or product management in the gaming industry
  • Proven success in monetization strategies balancing player experience and revenue growth
  • Strong analytical and critical thinking skills
  • Expertise in pricing, promotions, and A/B testing
  • Deep understanding of player psychology, retention strategies, and free-to-play monetization models
  • Experience with predictive modeling and performance forecasting
  • Knowledge of game economy design
  • Familiarity with tools like Tableau or SQL
  • Exceptional communication and leadership skills

Light & Wonder Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Light & Wonder and has not been reviewed or approved by Light & Wonder.

  • Healthcare Strength Aetna medical options with virtual care, plus programs like fertility support and chronic‑condition management, indicate broad and robust medical coverage. Dental and vision through major carriers add to overall depth.
  • Inclusive Benefits Coverage Offerings such as fertility support via Progyny, gender‑affirming care through FOLX Health, and menopause care suggest coverage designed for diverse needs. Second‑opinion and specialized support services further widen accessibility.
  • Wellbeing & Lifestyle Benefits Resources including a ComPsych EAP with counseling, Care.com membership, and RethinkCare parenting tools bolster everyday wellbeing. A Lifestyle Spending Account and wellness/non‑tobacco premium discounts enhance practical value.

Light & Wonder Insights

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The Company
HQ: Las Vegas, NV
2,419 Employees

What We Do

Light & Wonder is a leading cross-platform global game company focused on creating new worlds where players can immerse themselves in dynamic casino, online or mobile games. Headquartered in Las Vegas, Nevada, with nearly 5,000 employees, the company has locations on six continents.

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