Director of Marketing

Posted 6 Days Ago
Be an Early Applicant
Columbus, OH, USA
In-Office
125K-150K Annually
Mid level
Design • Hospitality
The Role
The Director of Marketing will lead marketing strategies, collaborations, and community outreach while monitoring performance and trends for The Merchant Building.
Summary Generated by Built In

The Merchant Building is a 32-story transformational mixed-use development featuring a luxury hotel, private residences, and a members club, opening in 2027. Situated at the center of Columbus and anchored by the historic North Market, the building rises within a city poised for extraordinary growth and renewed cultural vitality.

The history of the North Market reflects the story of America itself, one of purpose, resilience, community, and preservation. The Merchant Building draws inspiration from this legacy and is unified by the spirit of the merchants who believed that dedication and hard work deserve reward.

Here, design and service come together to create a carefully curated environment, one that offers a refined and private lifestyle experience. A vertical neighborhood where living, hospitality, wellness, work, and community are thoughtfully integrated, all guided by a single ethos: make life better through care, craft, and service. Life at The Merchant Building will be defined by hospitality-centered living, seamless luxury delivered with quiet ease. It is a place where every day will feel more special than anywhere else.


We are looking for a creative and results-driven Director of Marketing to lead marketing, programming, partnerships, and communications for The Merchant Building. Skilled at implementing creative marketing practices with an eye on guest satisfaction, profitability, branding, and trends, this individual serves as a key connector between property leadership, agency partners, and internal marketing teams.

Key Responsibilities

  • Develop and implement property-level marketing strategies aligned with annual business plans and budgets.
  • Collaborate with F&B teams to create on-brand activations and seasonal campaigns.
  • Coordinate PR efforts, digital updates, email marketing, and advertising needs with agency and internal teams.
  • Lead local partnerships and community outreach initiatives.
  • Monitor campaign performance, competitor activity, and market trends.
  • Participate in strategy and marketing calls, providing actionable insights and follow-ups.

Requirements

  • 3+ years of hospitality marketing experience
  • Strong writing, communication, and project management skills.
  • Proficiency in digital marketing, social media, and CRM platforms.
  • Ability to travel as needed.
  • Creative, collaborative, and detail-oriented mindset.

As part of the Makeready collection, we proudly offer a variety of thoughtful benefits and perks for eligible team members, including accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company-matched dependent care & 401k, student loan repayment program, and a wide range of additional ancillary benefits. The health, happiness, and well-being of our team are our top priority. 

We take pride in our Guiding Principles to help define how we successfully work together. We follow them not out of duty but live by them instinctively.

Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities, and job performance.

Skills Required

  • 3+ years of hospitality marketing experience
  • Strong writing, communication, and project management skills
  • Proficiency in digital marketing, social media, and CRM platforms
  • Ability to travel as needed
  • Creative, collaborative, and detail-oriented mindset
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The Company
HQ: Dallas, Texas
258 Employees
Year Founded: 2015

What We Do

Makeready is a place maker, a company specializing in branding, design, & operations of hotels, restaurants, retail, & other experiential platforms. At its core, hospitality is about sharing. It is the act of opening one’s doors, asking others to come in, and showing them kindness and respect. We believe that our preparation gives us the opportunity to make a difference in a guest’s stay. Through careful preparation we lay the groundwork for a guest’s experience, and in dedication to thoughtful execution we strive to bring it home. We are committed to creating unique experiences where all feel welcome, cared for, and ultimately valued. Because in this we have the greatest opportunity to have a positive impact on the world around us—starting with the person in front of us.

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