Director of Marketing

Reposted 21 Hours Ago
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Brookfield, WI, USA
In-Office
Senior level
Chemical
The Role
The Director of Marketing leads the marketing strategy and execution for a diversified chemical manufacturer, focusing on brand clarity, demand generation, and team management.
Summary Generated by Built In

WHO WE ARE

We are a company where people matter

We are family driven

We are financially strong.

And we are looking for problem-solvers to join our growing team.  

BENEFITS

  • Up to 10% Retirement Contribution
  • $600 per Year Wellness Incentive 
  • Three Weeks Starting Paid Time Off
  • Medical, Dental, and Vision - Eligible first day of the month following hire date.

JOIN A TOP WORKPLACE - https://www.youtube.com/watch?v=7nlFHnnfvhk

The Director of Marketing leads enterprise-wide executional marketing strategy for a diversified chemical manufacturer serving multiple end markets (e.g., food & beverage, water treatment, agriculture, industry, and specialty chemicals). This role is responsible for building market-facing clarity across platforms, driving demand and commercial enablement, and strengthening brand credibility in highly technical and regulated environments.

Primary responsibilities include:

Digital & Marketing Operations

  • Own production and execution of all marketing communications across platforms, including:
    • Websites and landing pages
    • Brochures, flyers, and application sheets
    • Case studies, white papers, and technical summaries
  • Trade show planning, materials, signage, and presentations
  • Lead initiatives to improve lead generation, conversion rates, and customer acquisition efficiency across all marketing channels.
  • Ensure consistent brand, tone, and messaging across all markets and channels.
  • Use data-driven insights to influence brand positioning, messaging, and campaign strategies.
  • Leverage automation, CRM, and analytics tools to drive efficiencies.
  • Manage marketing budgets, direct reports, and vendor relationships.
  • Assess performance metrics and adjust strategies to ensure ROI and sustainable growth outcomes.

Market and Customer Insight

  • Understands industry and competitive trends and identifies and targets marketing of specific new or underserved markets.
  • Partner with Strategy and Commercial teams to monitor industry trends, customer feedback/buyer journeys, competitive dynamics and competitor positioning to inform decision-making.
  • Collaborate with Strategic Marketing in enhancing VOC (Voice of Customer), NPS, and other data or feedback mechanisms to continuously improve marketing effectiveness.
  • Partner with HR on employment branding efforts, ensuring consistent messaging across recruiting, onboarding, and external talent‑facing channels that supports attraction, engagement, and retention of top talent
  • Champion a customer-centric culture across the organization by sharing insights and fostering alignment around customer needs.

Sales Enablement & Commercial Support

  • Develop and maintain sales tools to support Commercial teams:
    • Sales decks, segment playbooks, and product one‑pagers
    • Customer-facing presentations and templates
  • Partner with sales leadership to support key account initiatives and launches.
  • Act as the primary marketing point of contact for day‑to‑day sales requests.

Marketing Team Management & Development

  • Develop and grow marketing talent through thoughtful allocation of work, stretch assignments, and cross‑functional exposure, ensuring team members gain the skills, visibility, and experience needed to advance their careers.
  • Lead, manage, and mentor the direct reports by aligning individual strengths and development goals with business priorities, providing opportunities for increased responsibility, leadership exposure, and impact.

REPORTING STRUCTURE

  • This position reports to the VP of Strategy

PREFERRED EXPERIENCE

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 8–12+ years of progressive business-to-business marketing experience, including people leadership.
  • Experience supporting technical, industrial, or chemical products.
  • Demonstrated success creating practical, sales‑ready marketing materials.
  • Strong project management skills and ability to manage multiple priorities.
  • Comfortable working cross‑functionally with sales, HR and technical teams.
  • Experience in multi-platform or multi‑end‑market organizations.
  • Familiarity with regulated environments (EPA, FDA, USDA, OSHA).
  • Background in water treatment, food & beverage, agriculture, or industrial chemicals.

ADDITIONAL BENEFITS

Benefits and perks include 401k and profit sharing, medical/dental/vision/life insurance, paid time off, tuition reimbursement, adoption assistance, legal services insurance, scholarship awards for children of employees, summer picnic, community giving events, free family wellness coaching including nutritionist and fitness coach.

WANT TO STAY CONNECTED?  FIND US ON SOCIAL MEDIA

  • LinkedIn: linkedin.com/company/hydrite-chemical-co-
  • Facebook: facebook.com/hydrite
  • YouTube:https://www.youtube.com/watch?v=Bs_493NR8RI

Learn more about Hydrite on our website: www.hydrite.com/careers

Privacy Notice for California Residents: https://www.hydrite.com/Legal/Privacy-Notice-for-Employees.htm

Skills Required

  • Bachelor's degree in Marketing, Business, or related field
  • 8-12+ years of progressive business-to-business marketing experience, including people leadership
  • Experience supporting technical, industrial, or chemical products
  • Strong project management skills and ability to manage multiple priorities
  • Familiarity with regulated environments (EPA, FDA, USDA, OSHA)

Hydrite Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hydrite and has not been reviewed or approved by Hydrite.

  • Retirement Support Retirement programs combine an immediate‑vest 401(k) match with profit sharing and, in some cases, a pension‑style contribution. Feedback suggests long‑term savings support is a standout element of total rewards.
  • Healthcare Strength Medical coverage offers multiple plan options, including a zero‑deductible, zero‑coinsurance option, alongside dental, vision, and company‑paid disability and life insurance. These features point to broad healthcare coverage with strong protection against out‑of‑pocket risk.
  • Wellbeing & Lifestyle Benefits Wellness incentives, free family wellness coaching, EAP access, and tuition reimbursement support holistic wellbeing and development. Additional programs like referral bonuses and community events round out lifestyle‑oriented benefits.

Hydrite Insights

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The Company
HQ: Brookfield, WI
765 Employees
Year Founded: 1929

What We Do

At Hydrite, we are family driven, financially strong and we are looking for problem-solvers to join our growing team. What employees say about Hydrite: - “The owners truly care about the employees and their families, despite significant growth. This type of environment is becoming more rare. I feel blessed to be part of the success of the organization.” - “Strong family values and great benefits.” - “Everyone cares about everyone else, from the lowest to highest positions in the company.” We are one of America's healthiest workplaces! - Gold designation as a Well Workplace award recipient from WELCOA For more Hydrite news and announcements visit www.hydrite.com, or follow us on facebook.com/hydrite.

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