The Role
The Director of Marketing will lead brand management, marketing strategies, and communications to enhance Madison's market position and influence.
Summary Generated by Built In
Madison Energy Infrastructure is seeking a Director of Marketing to evolve our brand, sharpen our positioning, and increase our impact across the clean energy landscape.
This is a strategic, hands-on leadership role for someone who blends creative storytelling with performance-minded marketing. You’ll shape how Madison shows up in the world—developing compelling brand narratives, campaigns, and experiences that expand our reach and influence. Your work will be essential in positioning Madison as the trusted partner organizations turn to when they need to meet their clean energy goals—quickly confidently, and at scale.
We’re looking for a data-informed creative thinker who can connect bold ideas with measurable outcomes. You’ll lead programs that expand market reach, engage key stakeholders, and equip our teams to grow with clarity and consistency – while continuously optimizing based on insights and results.
Reporting to the Chief Revenue Officer, you’ll oversee brand management, marketing strategy and programs, and communications—and collaborate closely with sales, operations, and executive leadership to ensure our voice is both unique, strong, and consistent.
If you're a bold storyteller, a hands-on brand marketer, and a growth-minded strategist, we’d love to meet you.
What You’ll Own
- Brand Management & Market Positioning: Lead brand strategy, architecture, and development. Ensure a consistent, differentiated presence across all touchpoints—digital, physical, and experiential. Translate business goals into compelling market narratives that resonate with prospects, partners, investors, and media.
- Growth Marketing: Oversee the design and execution of high-performing campaigns to generate sales activity, qualified leads, and organic growth.
- Customer Success: Collaborate with account management teams and project leads to ensure marketing supports retention, upsell opportunities, and overall satisfaction
- Strategic Communications & Messaging: Craft high-impact communications that support corporate positioning, thought leadership, and market expansion. Develop and evolve messaging frameworks that speak to diverse stakeholder groups while reinforcing Madison’s mission and value proposition.
- Creative Storytelling & Content Development: Shape the Madison narrative through innovative content and multimedia storytelling. Produce and oversee a portfolio of content that spans web, video, social, print, and presentation formats to engage audiences at every stage of the funnel.
- Integrated Campaigns & Demand Generation: Design and execute data-informed campaigns that build brand awareness, generate demand, and support outbound sales. Integrate paid, earned, and owned media strategies to ensure reach and performance.
- Media Relations & Thought Leadership: Oversee PR strategy, media relationships, and executive visibility. Position Madison as a category leader by securing earned placements, bylines, interviews, and speaking opportunities.
- Internal & Employer Brand Communications: Partner with People & Culture to support internal communications, employer branding, and recruiting marketing efforts. Ensure our brand is not only seen, but felt—by our team and future talent.
- Customer & Partner Engagement: Collaborate with customer success and account teams to develop tools, case studies, and touchpoints that deepen relationships, support retention, and foster brand loyalty.
- Team Leadership & Partner Management: Lead and grow a high-performing marketing and communications team. Manage external agencies, designers, writers, and freelancers to execute with quality, speed, and brand alignment.
What Will Help You Succeed (You don't need to check every box, but here is what will help you thrive.)
- Proven experience leading brand, marketing, or communications functions within a high-growth B2B environment
- A sharp eye for positioning and a passion for building brands that resonate in competitive markets
- Fluency in creative storytelling with an ability to translate complexity into clarity and inspiration
- Familiarity with media relations, PR strategies, and publishing thought leadership in credible outlets
- A data-informed mindset and comfort collaborating across marketing, sales, and executive functions
- Hands-on experience managing creative teams, external partners, and cross-functional campaigns
- A bias toward experimentation and curiosity about new formats, technologies, and tools
Bonus Experience (Helpful, Not Required)
- Publishing thought leadership or branded content in mainstream media
- Familiarity with tools like Salesforce, InDesign, PowerPoint, Canva, Photoshop, or Illustrator
- Event planning experience (e.g., venues, logistics, vendor coordination)
- Exposure to energy, infrastructure, or sustainability sectors
Benefits & Perks
- PTO and company holidays
- Medical, dental, vision
- Employer-paid short-term disability, long-term disability, life insurance
- 401(k) and company match
- Professional development stipend
How We Work
At Madison Energy Infrastructure, we believe in the power of clean energy infrastructure to drive real impact—for our customers, our partners, and the communities we serve. We’ve quickly emerged as a preeminent developer, investor, and operator of distributed generation, helping organizations across sectors meet their energy goals with certainty, speed, and trust.
We’re building a team that thrives on ownership and ambition. As we expand into direct, end-to-end services for Fortune 500 companies, public entities, and nonprofits alike, we rely on collaborative thinkers who bring structure to complexity, energy to execution, and curiosity to every challenge.
Our environment is fast-paced and outcome-oriented—but grounded in the belief that how we work together matters as much as what we deliver. If you’re excited to shape the future of clean energy and be part of a high-performance, high-integrity team, we’d love to meet you.
Madison Energy Infrastructure is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Top Skills
Canva
Illustrator
Indesign
Photoshop
PowerPoint
Salesforce
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The Company
What We Do
Madison Energy Infrastructure is a leading clean energy developer and long-term asset owner committed to delivering sustainable results for its partners and customers with certainty, speed, and trust. Our robust portfolio—comprised of over half a gigawatt of clean energy infrastructure projects across more than 25 states—is bolstered by the strength of our globally renowned investors and capital partners.
We offer a comprehensive suite of services from project development and engineering to construction, financing, and asset management. We are committed to addressing complex challenges and making the transition to clean energy simple, efficient, and profitable. With a proven track record of successfully executing hundreds of projects, we are unwaveringly focused on exceeding expectations and driving impact for our partners and customers.
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