Director of Marketing

Posted 6 Days Ago
Be an Early Applicant
Boise, ID, USA
In-Office
Entry level
Professional Services • Real Estate • Consulting • Hospitality
The Role
Leads corporate marketing strategy and brand positioning for a hotel portfolio. Develops scalable marketing standards, supports property openings and repositioning, aligns marketing with sales and revenue objectives, oversees digital marketing and e-commerce, manages agencies and partners, establishes performance metrics, and controls budgets and resources to drive awareness, demand, revenue, and market growth.
Summary Generated by Built In

Description

Summary

At Resolute Road Hospitality, we are redefining what it means to work in third party hospitality management. With a growing national footprint and a culture grounded in collaboration, innovation, and excellence, we offer dynamic opportunities for professionals who are ready to take their career further. Whether you’re building on your current expertise or growing into new roles, our leadership is here to support your success at every turn. Join us on the road ahead—and let’s create exceptional experiences together. 

Benefits

  • Travel Perks 
  • Optional Daily Pay 
  • Health/Life Insurance 
  • 401k 
  • Paid Time Off 
  • Dental/Vision 
  • Employee Assistance Program 
  • Referral Program 

Your Role

As Director of Marketing, you’ll lead Resolute Road Hospitality’s corporate marketing function and provide strategic marketing leadership across our portfolio of hotels. You’ll develop scalable strategies, standards, resources, and partnerships that strengthen the RRH brand while helping hotels drive awareness, demand, revenue, and market positioning. Working collaboratively across Operations, Revenue Management, Sales, property leadership, ownership groups, brand partners, and third-party resources, you’ll align marketing efforts with hotel business needs and the broader commercial strategy. 

What You’ll Do

Corporate Marketing Leadership

  • Lead the marketing strategy and brand positioning for Resolute Road Hospitality, ensuring consistency across corporate communications, digital platforms, business development efforts, and company initiatives
  • Strengthen and protect the RRH brand while supporting organizational growth, stakeholder engagement, and company culture
  • Partner with executive leadership to develop marketing strategies that support business objectives and long-term growth

Portfolio Marketing Strategy

  • Serve as the corporate marketing leader and primary marketing resource for hotel operations, Sales, Revenue Management, ownership groups, and property leadership
  • Develop scalable marketing standards, tools, resources, and best practices that support portfolio-wide consistency while allowing flexibility for individual market needs
  • Provide strategic guidance for hotel openings, transitions, renovations, repositionings, and independent or soft-branded assets
  • Evaluate portfolio marketing opportunities and recommend appropriate strategies, partnerships, and investments to support performance

Commercial Strategy & Revenue Growth

  • Partner closely with Revenue Management and Sales to align marketing initiatives with revenue objectives, market opportunities, and commercial priorities
  • Translate business goals, demand needs, and market insights into effective marketing strategies and campaigns
  • Identify opportunities to increase awareness, demand, market share, and direct revenue contribution across the portfolio

Digital Marketing & E-Commerce

  • Provide strategic oversight of digital marketing, e-commerce, and guest acquisition initiatives across supported hotels
  • Ensure hotels are effectively represented across brand, direct, local, and third-party channels while maximizing return on marketing investments
  • Establish performance expectations and use data-driven insights to optimize marketing effectiveness

Brand, Property & Partner Support

  • Collaborate with property teams, brand partners, and ownership groups to ensure marketing efforts support business needs and align with brand requirements
  • Maintain clarity around marketing responsibilities between RRH, hotel teams, franchise brands, and third-party partners
  • Support hotels in leveraging available marketing resources, partnerships, and local market opportunities

Vendor & Resource Management

  • Oversee relationships with agencies, contractors, creative partners, and other external resources
  • Establish expectations, budgets, timelines, and accountability measures to ensure quality execution and return on investment
  • Direct the development of marketing assets and initiatives through the most appropriate internal, brand, or external resources

Performance & Accountability

  • Establish meaningful performance metrics and reporting standards to evaluate marketing effectiveness across corporate and property-level initiatives
  • Monitor results, provide strategic recommendations, and ensure marketing investments support portfolio priorities and measurable business outcomes
  • Maintain effective planning, budgeting, and resource allocation processes to maximize marketing performance   

Additional Information

Consistent attendance and adherence to Resolute Road Hospitality’s standards are critical to success in this role. This job description is intended to describe the general nature and level of work performed. It is not intended to be an exhaustive list of responsibilities, duties, and skills required. Duties may evolve based on organizational needs. 

E-Verify

Resolute Road Hospitality utilizes E-Verify for all employment authorization verification. 

Requirements

100RRHCORP

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The Company
HQ: Boise, ID
Year Founded: 2017

What We Do

Braintree Hospitality (now rebranded as Resolute Road Hospitality) provides a full-service suite of hospitality solutions for hotel owners and clients. The company focuses on professional leadership support, revenue management, and seamless operations to drive growth. Its portfolio includes nationally recognized hotels, such as Hampton Inn & Suites and Hilton Garden Inn, primarily located throughout the Mountain West and Northwest regions.

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