Director Marketing & eCommerce

Posted 10 Days Ago
Be an Early Applicant
Indianapolis, IN, USA
In-Office
Senior level
Appliances
The Role
Lead global D2C ecommerce and digital marketing for multiple audio brands. Drive online revenue through merchandising, paid media, SEO/SEM, email, social, and conversion optimization. Oversee ecommerce platform enhancements, agency partners, budgets, and internal teams. Align cross-functional priorities with operations and supply chain, set performance benchmarks, and deliver reporting and strategic recommendations to senior leadership.
Summary Generated by Built In

At Premium Audio Company, you'll work at the intersection of iconic audio brands (Klipsch, Onkyo, and Integra) and cutting-edge technology, helping shape how people connect with music in their homes and beyond. Join a team that values innovation, creativity, and quality.


POSITION OVERVIEW 

The Director of Digital Marketing and eCommerce is responsible for leading global direct-to-consumer (D2C) growth and digital marketing strategy across all assigned brands. This role oversees ecommerce performance, digital marketing programs, agency partnerships, and internal digital teams to drive brand awareness, customer engagement, and profitable revenue growth through data-driven and omnichannel strategies. 

 

 

WHAT YOU’LL DO 

  • Lead global D2C ecommerce strategy, forecasting, and growth across owned sites, marketplaces, and digital channels. 

  • Drive online revenue through merchandising, pricing, promotions, customer experience, and conversion optimization. 

  • Oversee ecommerce platform enhancements, site functionality, and digital journey improvements with internal and external partners. 

  • Monitor performance metrics to improve customer acquisition, retention, and lifetime value. 

  • Align inventory, launches, and fulfillment priorities with ecommerce demand in partnership with cross-functional teams including Operations, Supply Chain, and Sales. 

  • Lead integrated digital marketing across paid media, email, social, SEO/SEM, affiliate, and performance channels. 

  • Ensure consistent brand messaging, creative execution, and customer experience across digital touchpoints. 

  • Identify digital trends, technologies, and growth opportunities that support long-term business goals. 

  • Manage digital advertising budgets to maximize ROI and performance. 

  • Manage agency partnerships to ensure alignment and execution quality. 

  • Set performance benchmarks, reporting standards, and optimization processes across digital programs and partners. 

  • Lead and develop internal web design and social media teams. 

  • Partner cross-functionally to support integrated campaigns and product launches. 

  • Provide performance reporting, insights, and strategic recommendations to senior leadership. 

  • Other duties as assigned. 

 

HOW YOU’LL DO IT 

  • Strategic mindset - Seeing ahead to future possibilities and translating them into breakthrough strategies. 

  • Driving vision and purpose - Painting a compelling picture of the vision and strategy that motivates others to action. 

  • Managing complexity - Making sense of complex, high quantity and sometimes contradictory information to effectively solve problems. 

  • Managing effective teams - Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals. 

  • Maintaining a high level of honesty, integrity, and confidentiality with respect to company matters. 

  • Complying with all Company policies and procedures, safety regulations, company safety policies and safely perform all duties, including but not limited to, promoting a safe workplace.    

 

WHAT TO BRING 

  • Bachelor’s degree in Marketing, Business, or related field. 

  • 8+ years of experience in digital marketing, ecommerce, or related leadership roles. 

  • Proven success driving direct-to-consumer ecommerce growth and digital marketing performance. 

  • Experience across paid media, SEO/SEM, email marketing, social media, and ecommerce platforms. 

  • Demonstrated ability to analyze data and translate insights into actionable strategies. 

  • Experience leading teams, agency partners, and cross-functional initiatives. 

  • Strong communication, leadership, and organizational skills. 

  • Proficiency in Microsoft Office Suite. 

 

WHAT WILL HELP 

  • Advanced degree in Marketing, Business, or related field. 

  • Experience supporting consumer brands and omnichannel marketing environments. 

  • Extensive knowledge of modern marketing platforms (i.e. Google Ads, Amazon, OTT/CTV, Youtube, Meta). 

  • Strong track record in advancing SEO and Site Performance. 

  • Experience with customer engagement platforms such as Klaviyo, SEMRush, HubSpot, Attentive, or similar CRM/email/SMS marketing platforms. 

  • Experience managing enterprise ecommerce platforms such as Adobe Commerce (Magento) or similar. 


Premium Audio Company is an equal opportunity employer

Premium Audio Company extends equal employment opportunities to qualified applicants and employees regardless of an individual’s race, color, religion, national origin, age, sex (including pregnancy, gender identity, and sexual orientation), disability, marital status, military service, height, weight, genetic information, or any other reason protected by law.


Assistance

Premium Audio Company is committed to working with and providing reasonable accommodation to applicants with disabilities. For accommodation requests, email us at [email protected]. Premium Audio Company will not discriminate against any qualified individual who can perform the essential functions of the job with or without a reasonable accommodation.


Understand your right to work

At Premium Audio Company, we use E-verify to confirm you're authorized to work in the U.S.

E-Verify – English & Spanish

Right to Work – English

Right to Work – Spanish

Skills Required

  • Bachelor's degree in Marketing, Business, or related field
  • 8+ years of experience in digital marketing, ecommerce, or related leadership roles
  • Proven success driving direct-to-consumer ecommerce growth and digital marketing performance
  • Experience across paid media, SEO/SEM, email marketing, social media, and ecommerce platforms
  • Demonstrated ability to analyze data and translate insights into actionable strategies
  • Experience leading teams, agency partners, and cross-functional initiatives
  • Strong communication, leadership, and organizational skills
  • Proficiency in Microsoft Office Suite
  • Experience with modern marketing platforms (Google Ads, Amazon, OTT/CTV, YouTube, Meta)
  • Experience with Klaviyo, SEMRush, HubSpot, Attentive, or similar CRM/email/SMS platforms
  • Experience managing enterprise ecommerce platforms such as Adobe Commerce (Magento) or similar
  • Advanced degree in Marketing, Business, or related field

Gentex Corporation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Gentex Corporation and has not been reviewed or approved by Gentex Corporation.

  • Healthcare Strength Health coverage includes multiple plan designs (PPO and CDHP) with HSA/FSA options, plus short- and long‑term disability and life insurance. Some locations provide an on‑site health clinic, adding convenient access to care.
  • Retirement Support Retirement offerings include an employer‑matched 401(k) with a 5% company match mentioned and an Employee Stock Purchase Program. Salaried roles may also receive stock equity bonuses.
  • Strong & Reliable Incentives Quarterly profit‑sharing bonuses are available and often viewed as a strong part of total compensation. Total rewards are sometimes characterized as good for the area when these bonuses are included.

Gentex Corporation Insights

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The Company
HQ: Zeeland, MI
2,471 Employees
Year Founded: 1974

What We Do

Gentex is a global, high technology electronics company that is managed by engineers and others who understand the freedom and discipline that's required to run an entrepreneurial company. We are a unique, profitable company that is vertically integrated in highly automated electronics, CMOS camera development and manufacturing, vacuum coatings, and glass bending and fabrication. We specialize in a broad spectrum of technologies and processes to deliver high quality products to the automotive, aerospace and fire protection industries. Thank you for visiting the Gentex Corporation (“Gentex”) LinkedIn page. This page is intended to share information about Gentex, its products and corporate culture. If you have specific questions about Gentex, please call our main phone number at 616.772.1800. Any content, views, opinions and/or responses to questions uploaded, expressed or submitted by third parties on the Gentex LinkedIn page, other than the content provided by Gentex, are solely the views, opinions and responsibility of the person submitting them and do not necessarily reflect the opinions of Gentex. Gentex reserves the right to terminate any user's ability to access this LinkedIn page, and to edit or delete any material it deems inappropriate and/or in violation of any Gentex policy, including but not limited to: Equal Employment Opportunity, Discrimination and Harassment, Workplace Violence, Non-Solicitation, Conflict of Interest, Confidentiality, and Insider Trading.

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