Director of Marketing (Demand Generation)

Rillet serves finance teams. Our customers are the financial brains of their companies. Our job is to help them run the numbers with impossible speed, accuracy, and insight.

Rillet is an AI-native ERP that can drive a zero-day close. We are different because of our unified source-of-truth data model, hundreds of best-in-class native integrations (Stripe, Ramp, Salesforce, etc), automated & auditable workflows, multi-entity consolidation, and quickly expanding army of specialized AI agents (e.g., accrual, audit, P&L flux, board decks, etc). These earn us a consistently perfect customer satisfaction score. High-growth AI customers like Windsurf, Postscript, and Finch love our ship velocity, because their financial stack needs to scale as quickly as they do.

This huge market is ours to take. We have raised $100M from leading investors (including Sequoia, a16z, Iconiq, Oak HC/FT, and First Round) to help everyone run their numbers at the speed of AI.

Rillet’s pace is not for everyone. Intelligence is table stakes. To succeed here, you need extreme speed, agency, and flexibility.

Successful Rilleteers do not wait for assignments. They internalize a mission, design a strategy, and bring back results that are better, faster, and more creative than a manager could have asked for.

Work revolves around our customers. Successful Rilleteers are energized by delivering the most important things, even those that weren’t in the original plan.

In this role, you do not need to be an accountant. But you do need to appreciate the value that our customers can create for their own company when we equip them with the perfect financial tools. Successful Rilleteers love powering the financial core of the world’s fastest-growing companies.

As Director of Demand Generation, you’ll own the strategy and execution of programs that generate qualified pipeline and fuel revenue growth. You’ll build the demand engine that helps Rillet dominate this category — designing campaigns, scaling channels, and leading a team that translates awareness into measurable business results.

• Develop and execute the overall demand generation strategy to hit pipeline and revenue goals.

• Lead a team of marketers across paid media, content syndication, ABM, email, and events.

• Partner with Sales and Product Marketing to align campaigns with go-to-market priorities.

• Build and optimize full-funnel programs — from top-of-funnel awareness to customer conversion.

• Define KPIs, implement rigorous measurement frameworks, and continuously test and iterate.

• Work with RevOps to ensure data integrity, accurate attribution, and clear reporting.

• Explore and scale new channels, tools, and tactics that accelerate growth.
  

• 7–10+ years of B2B SaaS demand generation or growth marketing experience, with 3+ years leading teams.

• Proven ability to build scalable demand engines that deliver against pipeline and revenue targets.

• Deep knowledge of digital channels: paid acquisition, ABM, events, marketing automation.

• Analytical, data-driven, and fluent in attribution and performance reporting.

• Strategic thinker with a bias toward action — you move fast and deliver results.

• Experienced team leader who can hire, develop, and retain top talent.

• Strong communicator who thrives in cross-functional environments and influences at the executive level.

Life at Rillet:

• Competitive Pay & Benefits: Backed by world-class investors, we offer strong salaries plus equity so you share in our success. We've got you covered with top-tier health and dental insurance, premiums partially or fully covered for you, plus 90% coverage for dependents.

• Room to Grow: We're building a team of ambitious, high-performing people who will grow with the company. As Rillet scales, so will your role, responsibilities, and compensation.

• Flexibility That Works: Take the time you need with flexible PTO and 9 company-wide holidays. We value both the flexibility of remote and hybrid work and the creativity and energy that comes from in-person collaboration at our hubs in San Francisco, NYC, and Barcelona.

• Build Real Connections: Great work happens when people connect. Join us for team offsites in incredible locations, our team has bonded everywhere from New York and San Francisco to Toronto, Italy, France, and beyond.