Director of Marketing & Communications

Posted 2 Days Ago
Be an Early Applicant
3 Locations
Hybrid
68K-80K Annually
Senior level
Social Impact
The Role
Leads Hillcrest’s marketing, communications, branding, public relations, digital strategy, and storytelling. Manages social media, websites, email campaigns, newsletters, media relations, creative projects, fundraising communications, thrift store promotions, vendors, and brand consistency. Partners with leadership and development teams to increase visibility, engagement, donations, volunteer participation, and community impact while tracking analytics to improve performance.
Summary Generated by Built In
Help Us Tell a Story That Changes Lives

Hillcrest Transitional Housing is looking for an experienced, creative, and strategic Director of Marketing & Communications to lead the voice, brand, and storytelling of our organization.

For 50 years, Hillcrest has helped individuals, families, and young adults move from homelessness to self-sufficiency. We are looking for a communications leader who can help us tell that story powerfully while expanding our reach to donors, volunteers, community partners, thrift store customers, and the communities we serve.

Reporting directly to the Chief Development Officer, this position supports the entire Hillcrest organization, including our housing programs, fundraising and development efforts, volunteer initiatives, special events, community partnerships, and two Hillcrest Thrift Stores.

This is an ideal opportunity for an experienced marketing professional who enjoys both strategy and execution. You won’t simply manage the Hillcrest brand; you’ll help shape how our community understands and connects with our mission.

What You’ll Do

· Lead Hillcrest’s overall marketing, communications, branding, public relations, and digital strategy.

· Develop compelling stories about Hillcrest residents, programs, volunteers, donors, partners, and community impact.

· Manage Hillcrest’s social media, websites, email marketing, digital campaigns, newsletters, and other communications.

· Partner closely with the Development team on fundraising campaigns, donor communications, sponsorships, and special events.

· Lead marketing and promotional efforts for Hillcrest’s two thrift stores, helping increase customer traffic, merchandise donations, sales, and community awareness.

· Develop press releases, media pitches, talking points, and relationships with local media.

· Own photography, video, graphic design, advertising, print materials, signage, and other creative projects.

· Partner with outside vendors when needed for special event, media, or any website rebuild needs.

· Protect and strengthen the Hillcrest brand across all programs, locations, events, and communication channels.

· Work alongside organizational leadership to identify opportunities, address communication needs, and strengthen Hillcrest’s visibility throughout the Kansas City community.

· Track results and use analytics to continually improve marketing and communications efforts.

What We’re Looking For

We’re looking for someone who is both a big-picture thinker and a hands-on communicator.

The ideal candidate will bring:

· 5–7+ years of progressively responsible marketing, communications, public relations, or related experience.

· Outstanding writing, editing, storytelling, and verbal communication skills.

· Demonstrated experience developing and executing successful marketing and communications strategies.

· Strong knowledge of social media, digital marketing, websites, email marketing, and analytics.

· Experience managing multiple projects, priorities, and deadlines.

· The ability to work collaboratively with leadership, staff, donors, volunteers, board members, community partners, media, and vendors.

· Bachelor’s degree in marketing, communications, public relations, journalism, or a related field, or equivalent professional experience.

Nonprofit, fundraising communications, media relations, graphic design, photography/video, and retail marketing experience are highly valued.

Who Will Thrive Here

You’ll thrive at Hillcrest if you’re someone who sees a great story and immediately starts thinking about how to share it.

You can move comfortably from a leadership strategy meeting to writing a donor story, planning a social campaign, promoting a thrift store event, working with the media, or helping create the next major fundraising campaign.

You’re creative, collaborative, organized, curious, and willing to roll up your sleeves.

Most importantly, you understand that great marketing isn’t simply about getting attention; it’s about moving people to care, engage, give, volunteer, shop, advocate, and become part of something meaningful.

Why Hillcrest?

At Hillcrest, your work has a purpose.

Your creativity and expertise will help connect people throughout our community with a mission that changes lives. You’ll have the opportunity to influence the organization’s public voice, work directly with senior leadership, and help shape the next chapter of an organization with a 50-year history of service.

Salary: $68,000–$80,000 annually, based on experience
Position: Full-time

Location: Onsite; Hybrid after 12 months
Reporting Structure: Chief Development Officer

Hillcrest Transitional Housing is an Equal Opportunity Employer.

Skills Required

  • 5-7+ years of progressively responsible marketing, communications, public relations, or related experience
  • Outstanding writing, editing, storytelling, and verbal communication skills
  • Experience developing and executing successful marketing and communications strategies
  • Strong knowledge of social media, digital marketing, websites, email marketing, and analytics
  • Experience managing multiple projects, priorities, and deadlines
  • Ability to collaborate with leadership, staff, donors, volunteers, board members, community partners, media, and vendors
  • Bachelor’s degree in marketing, communications, public relations, journalism, or a related field, or equivalent professional experience
  • Nonprofit experience
  • Fundraising communications experience
  • Media relations experience
  • Graphic design experience
  • Photography and video experience
  • Retail marketing experience
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The Company
60 Employees
Year Founded: 1976

What We Do

Hillcrest Transitional Housing is a non-profit organization dedicated to solving homelessness in the greater Kansas City metro area. It provides homeless families, singles, and youth with disciplined educational programs and supportive housing services. Through transitional and rapid re-housing initiatives, the organization aims to move clients from homelessness to self-sufficiency, helping them become self-supporting and self-reliant contributors to society.

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