At PEARCE, we've got a career for you!
Pearce is a leading technology-enabled provider of asset management solutions for mission-critical electromechanical infrastructure throughout North America. Pearce provides technical maintenance, repair, operations, and engineering services for uninterruptible power supply (UPS) systems, backup power generators, battery energy storage systems (BESS), critical cooling systems, and other electrical and mechanical infrastructure across end markets such as renewable energy, telecom, and data centers. Founded in 1998, Pearce has more than 4,000 employees and 28 locations across the U.S. Pearce is a wholly owned subsidiary of CBRE Group, Inc., the world’s largest commercial real estate services and investment firm. To learn more about Pearce visit http://www.pearce-services.com.
Your Impact:
As Director of Marketing & Communications, you will shape how Pearce is represented to customers, employees, and the market. You will lead the company's marketing and communications strategy, strengthening our brand, supporting business development, generating demand, and elevating our employer brand across our Telecom, Critical Power, and Renewable Energy businesses.
Partnering closely with executive leadership and CBRE marketing, you will translate business strategy into compelling marketing initiatives that increase brand awareness, generate qualified opportunities, strengthen our employer brand, and ensure Pearce's messaging is aligned with broader enterprise objectives while maintaining the distinct identity that has made Pearce a trusted leader in critical infrastructure services. This is a strategic, hands-on leadership role ideal for someone who enjoys building while doing.
Core Responsibilities:
- Develop and execute the company's integrated marketing and communications strategy aligned with growth objectives.
- Serve as a strategic marketing advisor to executive leadership on brand positioning, corporate messaging, reputation, and market opportunities.
- Lead corporate communications, public relations, thought leadership, executive communications, and internal communications.
- Partner with Sales and Business Development to develop demand generation strategies, account-based marketing initiatives, sales enablement tools, and customer campaigns that drive pipeline growth.
- Oversee brand management, website strategy, digital marketing, social media, content development, events, and marketing analytics.
- Collaborate with CBRE and Pearce leadership to align marketing, communications, and brand initiatives, ensuring consistent customer experience while supporting the company's evolving growth strategy and integration efforts.
- Measure marketing performance, manage budgets and external agency partners, and continuously improve marketing effectiveness through data-driven insights.
Specific duties may vary or evolve over time based on business and client needs.
Core Experience
- A strategic marketing leader with 10+ years’ experience who has a track record of building brands, driving demand generation, and delivering measurable business results.
- Equally comfortable developing executive-level strategy and rolling up your sleeves to execute in a lean, fast-growing organization.
- An exceptional communicator with expertise in corporate communications, storytelling, executive presence, and cross-functional leadership.
- A collaborative business partner who can work at all levels of the organization and thrives in an entrepreneurial environment.
- Experienced leading integrated marketing strategies that include branding, digital marketing, public relations, demand generation, corporate communications, and sales enablement.
- Experienced supporting organizational growth, acquisitions, brand integration, or enterprise marketing initiatives is highly desirable.
- Experienced in industrial services, telecommunications, energy, infrastructure, engineering, construction, or renewable energy is preferred.
- Bachelor's degree in Marketing, Communications, Business, or a related field; MBA preferred.
What We Offer
Pearce offers a family-friendly and innovative culture with opportunities for growth, competitive compensation, comprehensive health benefits including medical, dental and vision insurance, flexible spending accounts, HSA option. To help you recharge, we have paid vacation and paid holidays. For your future, we offer a company-matching 401(k) Retirement, Life Insurance, Tuition reimbursement, and professional development training. To help you be successful at work, as required for the role, we will provide a company vehicle, phone, laptop, or tablet along with all necessary tools and safety equipment.
We are an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
Learn more about us at www.Pearce-Services.com!
Skills Required
- 10+ years of marketing experience
- Track record of building brands, driving demand generation, and delivering measurable business results
- Experience developing and executing integrated marketing strategies spanning branding, digital marketing, public relations, demand generation, corporate communications, and sales enablement
- Expertise in corporate communications, storytelling, executive presence, and cross-functional leadership
- Ability to develop executive-level strategy and execute hands-on in a lean, fast-growing organization
- Experience supporting organizational growth, acquisitions, brand integration, or enterprise marketing initiatives
- Experience in industrial services, telecommunications, energy, infrastructure, engineering, construction, or renewable energy
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- MBA
What We Do
Pearce Services is a leading national provider of operations, maintenance, and engineering services for mission-critical infrastructure. The company specializes in delivering tech-enabled solutions for the renewable energy, electric vehicle (EV), battery energy storage, and telecommunications sectors. Through a focus on reliability and innovation, Pearce helps its clients optimize asset performance, maximize uptime, and build a more connected and sustainable future.
