Director Market Intelligence & Strategic Insights

Posted 3 Days Ago
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Framingham, MA, USA
In-Office
Senior level
Retail
The Role
Lead market and competitive intelligence for enterprise growth by building a signal engine, synthesizing external data into actionable insights, quantifying economic implications, partnering with SLT on strategic initiatives, designing AI-first automated reporting, and managing a small team to deliver repeatable decision inputs.
Summary Generated by Built In

The Enterprise Growth team, led by the Chief Growth Officer, exists to bring clarity, focus, and economic discipline to Staples’ growth agenda by enabling better, more informed choices about where and how to grow. The team acts as a custodian of enterprise focus, a translator of strategy into tactical execution, and an embedded thought partner to the Senior Leadership Team (SLT). In this role, the team is tasked with ensuring the company grows profitably and sustainably, serving as an integrator across businesses and functions to connect strategy to execution, clarify trade-offs, and focus resources on the highest-return opportunities.

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The Director of Market Intelligence & Strategic Insights is responsible for building and operating a market and competitor “signal engine” that informs Staples’ enterprise growth agenda. This role will lead with data by gathering, validating, and synthesizing external market and competitive inputs into clear insights on opportunities, risks, and emerging dynamics relevant to Staples’ strategic initiatives and Growth Pyramid priorities.

This leader must be an unbiased, high-credibility communicator who can frame complex external signals into clear decision inputs. These insights will directly inform strategic decisions by ensuring growth forums and strategic reviews are grounded in a shared external fact base, with clear implications and explicit trade-offs. They will work directly with Senior Leadership Team (SLT) members to help define the most critical questions facing Staples’ growth agenda, delivering insights that translate into clear implications for SLT decisions.

The role will build a small team (1–2 analysts), and will operate with AI-first principles, designing scalable architecture, automated reporting, and repeatable insight workflows that reduce manual effort and increase consistency.


Duties & Responsibilities

External Data Strategy & “Single Source of Truth”

· Define the external data strategy for Enterprise Growth: what sources matter (market, competitor, platform signals), how often they refresh, and what “gold standard” outputs the enterprise should trust 
· Establish governance around definitions and comparability (e.g., ensuring leadership debates are anchored on shared definitions instead of conflicting lenses)

Market & Competitive Intelligence 

· Monitor market trends, customer behavior, and competitor moves relevant to Staples’ growth agenda 
· Translate signals into enterprise growth implications, surfacing what changed, why it matters, and what risks/opportunities it creates

Competitive Economics & Pricing Implications 

· Translate external market and competitor signals into quantified economic implications (e.g., pricing posture, elasticity assumptions, channel mechanics), including scenarios and clear “so what” impacts on margin, volume, and share

Strategic Initiative Assessments 

· Partner with SLT members and initiative owners to define hypotheses, success metrics, and post-mortems so insights continually improve execution and decision-making over time 
· Produce unbiased risk & opportunity briefs for priority initiatives, connecting insights to value (revenue, margin, retention, cost‑to‑serve, and risk), and informing initiative design, sequencing, and success criteria

Growth Pyramid & Enterprise Strategy Support 

· Support Growth Pyramid reviews with fact-based external context and pressure-test key assumptions using outside-in market/competitive insights 
· Establish monthly/quarterly update cadence

Cross-Functional Signal Integration 

· Align with functional analytics teams on shared inputs, definitions, and refresh cadence so internal and external views reconcile into one story 
· Embed external demand and competitive insights into test-and-learn and pricing governance with Revenue Management, Merchandising, Digital, and Marketing, ensuring evaluation criteria reflect “go-to-market” realities

External Vendor & Data Partnership Management 

· Manage external data providers / research partners where needed (e.g., market share providers and competitive datasets), including ensuring the outputs are actionable and properly caveated

AI-First Reporting & Scalable Architecture 

· Design scalable, automated reporting and synthesis workflows using AI to reduce manual effort and accelerate insight generation 
· Build repeatable “signal-to-insight” pipelines (e.g., ingestion → cleaning → triangulation → executive summary) and establish an operating rhythm for distribution

People Leadership

· Stand up and develop a team of 1–2 associates 
· Oversee responsibilities, performance, and development of the team 
· Conduct performance appraisals, coach direct and indirect reports, and foster a culture of continuous improvement and collaboration


What You Bring to the Table

This leader is deeply analytical and externally oriented, with the ability to gather, validate, and synthesize market and competitor data into insights that senior leaders trust. They bring a customer-first lens, framing insights around customer friction and outcomes that reinforce Staples’ North Star (making work easy through Expert Guidance, Workplace Solutions, and World‑Class Reliability).

They are a strong, unbiased communicator who turns signal into clear implications and crisp executive narratives. They build trust across leaders and functional teams to drive alignment. They are inclusive and curious—actively seeking diverse perspectives, experimenting with new data sources and AI tools, and continuously raising the bar on rigor and clarity through feedback and learning.


Education & Experience

  • Bachelor's Degree required (Business, Finance, Economics, Statistics, Data Science or related field)
  • MBA or advanced degree, especially where it strengthens strategic framing and analytics depth preferred
  • Minimum 7+ market/competitive intelligence, strategy, analytics, consulting, or comparable roles with demonstrated external data synthesis and executive communication.
  • 2+ years in a leadership role defining workstreams and driving insights from complex data preferred

Qualifications

  • Demonstrated ability to build and defend an external market/competitive point of view using rigorous data, not anecdotes.
  • Strong analytical capability; comfortable working with ambiguous, messy external datasets and triangulating sources.
  • Excellent executive communication (written + verbal); can translate signal into “so what” implications.
  • Strong project management and ability to build repeatable operating rhythms for insight delivery.
  • Demonstrated ability to lead teams and develop talent.
  • Ability to work well in a dynamic environment.
  • Proficiency with Microsoft Office Suite alongside experience testing and utilizing AI tools to drive productivity and insights.

Preferred Qualifications

  • Experience designing scalable reporting / intelligence workflows, including automation and AI-assisted synthesis.
  • Familiarity with market data sources and limitations (e.g., where market share is available vs not available at SKU level).
  • Understanding of competitive dynamics in e-commerce and marketplaces and implications for pricing / value propositions.
  • Understanding of the B2B distribution, office products, or business services industry.
  • Team-orientation with an affinity for influencing and working across functions in a dynamic, often-changing environment.
     
About UsStaples is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

Skills Required

  • Bachelor's degree in Business, Finance, Economics, Statistics, Data Science or related field
  • Minimum 7+ years in market/competitive intelligence, strategy, analytics, consulting, or comparable roles
  • Proficiency with Microsoft Office Suite and experience testing and utilizing AI tools to drive productivity and insights
  • Demonstrated ability to build and defend an external market/competitive point of view using rigorous data
  • Strong analytical capability with experience working with ambiguous, messy external datasets and triangulating sources
  • Excellent executive communication (written and verbal) and ability to translate signal into clear implications
  • Strong project management and ability to build repeatable operating rhythms for insight delivery
  • Demonstrated ability to lead teams and develop talent
  • MBA or advanced degree strengthening strategic framing and analytics depth
  • 2+ years in a leadership role defining workstreams and driving insights from complex data
  • Experience designing scalable reporting/intelligence workflows, including automation and AI-assisted synthesis
  • Familiarity with market data sources and limitations
  • Understanding of competitive dynamics in e-commerce and marketplaces and implications for pricing
  • Understanding of B2B distribution, office products, or business services industry

Staples Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Staples and has not been reviewed or approved by Staples.

  • Wellbeing & Lifestyle Benefits Wellbeing offerings are described as broad, including wellness reimbursements, emotional support and coaching, legal services, identity theft protection, and pet insurance. Employee discounts and select on-site amenities are also positioned as meaningful add-ons beyond basic coverage.
  • Leave & Time Off Breadth Time-off provisions are presented as relatively expansive, including paid time off, company-recognized holidays, and a personal or flexible holiday option. Vacation that grows with tenure and PTO flexibility are highlighted as valued elements.
  • Inclusive Benefits Coverage Healthcare benefits explicitly include gender-affirming care alongside medical, dental, and vision coverage. Family and caregiver programs also include support that references LGBTQ+ considerations and broader life-stage needs.

Staples Insights

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The Company
HQ: Framingham, MA
Year Founded: 1986

What We Do

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

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