Director, Linear & Cross Platform Research

Reposted Yesterday
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Santa Monica, CA, USA
In-Office
112K-125K Annually
Senior level
News + Entertainment
The Role
Lead cross-platform research by integrating ratings, syndicated and proprietary data (including Nielsen) to produce actionable analyses and tournament presentations. Advise on sports media trends and rights, respond to ad-hoc requests, identify research best practices, and manage/develop a junior analytics team to inform strategic decisions across Tennis Channel platforms and clients.
Summary Generated by Built In

Tennis Channel is looking for a talented, highly motivated individual with an appetite for tennis and a passion for data to work in our Santa Monica headquarters.  This highly visible Director role is vital for integrating research findings from across all Tennis Channel platforms (Tennis Channel linear, Tennis Channel International, Tennis Channel 2, Tennis Channel APP, Tennis Channel’s digital and social properties and PickleballTV) to inform business decisions and drive viewing and innovation.

The ideal candidate will possess strong analytical and creative skills, a deep knowledge of syndicated research tools (including but not limited to Nielsen) and audience behaviors across linear, digital and social platforms, a spirit of partnership and strong organizations skills.  

This role is onsite in our Santa Monica, CA office.


In this role, you will:

  • Leverage ratings, analytics, research, and viewership data to create impactful cross-platform analyses.
  • Utilize syndicated and proprietary data to effectively analyze all aspects of Tennis Channel’s non-linear viewing, including the Tennis Channel App, Tennis Channel 2/PBTV FAST, and Tennis Channel International’s global audience, as well as deliver timely analyses of other lines of business, including digital and social.
  • Analyze and manipulate data to create tennis tournament presentations that deliver clear, compelling, and actionable insights, along with well-crafted recommendations that inform strategic decision-making across all Tennis Channel departments and external clients. Assess company goals and consult on strategies, providing analysis and tools to address needs using various research data.
  • Identify and deploy best practices in research strategy to improve business analysis and client solutions.
  • Provide insights on overall sports media trends, sports rights costs, and their impact on the network.
  • Respond to ad hoc and short-turnaround requests for data and metrics from across the organization, and proactively and disseminate insights.
  • Manage and develop the junior team in performing interpretive analyses that transform data into invaluable insights.

 

Required Qualifications:

  • Bachelor’s degree in television, communications or statistics
  • Minimum of 5-7 years of experience in media research, with a focus on FAST, streaming and sports media/cable network research preferred
  • A strategic and analytical mindset capable of interpreting complex data and identifying market opportunities and threats
  • Expertise in Microsoft Excel and PowerPoint, as well as experience with data analysis (R and SQL) and data visualization (Tableau) tools preferred.  Nielsen data systems experience, including NPower
  • Demonstrated ability to work under pressure without sacrificing accuracy
  • Demonstrated ability to prioritize and work on a variety of different projects in a fast-paced environment
  • Strong leadership skills and a strong track record of working across all levels of an organization  

     

Tennis Channel is proud to be equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.


About PickleballTV

Pickleballtv (PBTV) is the 24-hour television home of America’s fastest growing sport. With coverage of tournaments throughout the year, the network offers 1,000+ hours of live matches from the game’s top professionals and biggest stars. PBTV also provides viewers with first-class instruction, exclusive lifestyle programming and studio news content and more.

About Tennis Channel

Tennis Channel is the media home to two twenty-four-hour television networks, a subscription streaming service, online magazine and podcasts dedicated to the sport and its unique lifestyle. The tennis-media hub is home to every aspect of the wide-ranging, worldwide tennis community. Tennis Channel is carried nationwide by every one of the top ten pay-TV service providers.

 

Tennis Channel is proud to be equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.
 

 

About the Team:
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.


Tennis Channel is proud to be equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.


The base salary compensation range for this role is $112,000 to $125,000. Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.


#tennis

 

Skills Required

  • Bachelor's degree in television, communications, or statistics
  • 5-7 years of experience in media research
  • Experience focused on FAST, streaming and sports media/cable network research
  • Strategic and analytical mindset capable of interpreting complex data
  • Expertise in Microsoft Excel and PowerPoint
  • Experience with data analysis tools (R and SQL)
  • Experience with data visualization tools (Tableau)
  • Nielsen data systems experience, including NPower
  • Ability to work under pressure without sacrificing accuracy
  • Ability to prioritize and manage multiple projects in a fast-paced environment
  • Strong leadership skills and track record of working across all organizational levels
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The Company
HQ: Hunt Valley, MD
5,001 Employees
Year Founded: 1986

What We Do

Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. In addition, Sinclair is the leading local news provider in the country, as well as a producer of sports content. Sinclair owns a multicast network, four radio stations and a cable network. Sinclair’s broadcast content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995 and is traded on the NASDAQ Global Select Market under the ticker symbol SBGI. Throughout our history, Sinclair Broadcast Group has been at the forefront of industry-changing events and technological advances. Our vision and first-to-market mentality drives our ‘next generation’ thinking; stimulating conversations, innovating through our expertise, and advocating for the development of technology and evolving business models. As a leading over-the-air broadcast television company, our primary business is to engage consumers on multiple platforms with relevant and compelling news, entertainment and sports content, and to provide advertisers and business efficient means and value to connect with our mass audiences. We recognize the vital role broadcast television plays in branding and local content delivery, and therefore strive to constantly be at the forefront of leading edge technology and structures to advance the industry.

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