WHAT YOU'LL DO
- Own and expand strategic relationships with senior marketing leaders, brand managers, and media planning stakeholders at Tier 1 brands, positioning Samba TV as an invaluable strategic partner and essential component of clients' core media and measurement strategies
- Drive revenue growth by delivering annual revenue targets through acquisition of new brands and expansion of existing relationships, developing and executing strategic account plans across key verticals
- Consistently exceed revenue goals through consultative selling, complex negotiations, accurate forecasting via CRM, and driving quarter-over-quarter growth through new logo wins and account expansion
- Lead business reviews and strategic planning sessions with clients, assess business objectives and challenges to formulate integrated solutions across Samba TV's product suite, and craft compelling, data-driven presentations that demonstrate deep industry knowledge
- Serve as an industry expert and thought leader within your assigned vertical(s), evangelizing Samba TV's value proposition through client communications, events, and webinars while actively contributing market intelligence and competitive insights
- Navigate complex, multi-stakeholder sales cycles across marketing, media, insights, and data teams, fostering relationships across all key functions to establish annual partnerships and long-term collaborative growth
- Collaborate closely with Product, Data & Measurement Science, Account Management, and Marketing teams to deliver client success, develop case studies and performance metrics, and provide client feedback to inform product development and innovation
WHO YOU ARE
- 10+ years of data, advertising technology, or programmatic sales experience selling directly to brands, with proven track record of consistently meeting or exceeding revenue targets and closing complex, multi-stakeholder solutions
- Demonstrated success in selling to Tier 1 brands and managing the full sales cycle from prospecting through negotiation and close, with extensive contacts at top brands and agencies (preferred)
- Strong understanding of the digital advertising ecosystem including display, video, mobile, CTV, and programmatic platforms, plus knowledge of measurement, attribution, and data analytics landscapes
- Deep knowledge of client planning processes and marketing planning cycles, with understanding of privacy regulations and their impact on advertising and measurement
- Exceptional communication and presentation skills across all organizational levels with consultative selling approach and talent for building value-based partnerships
- Strategic thinker who can identify business objectives and translate them into solutions, highly driven self-starter with obsessive focus on personal development and strong analytical problem-solving abilities
- Collaborative team player who adapts well to change, works effectively in fast-paced environments, handles multiple priorities with rigorous attention to detail, and is willing to travel and work across time zones as needed
Top Skills
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers.
Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better.
Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
