Director, Internal Communications

Posted Yesterday
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White Plains, NY, USA
In-Office
160K-220K Annually
Senior level
Pet
The Role
Lead internal communications strategy and execution across VEG, partner with senior leaders to translate initiatives into clear audience-specific messaging, oversee channels (Workvivo, intranet, newsletters), support executive and crisis communications, build team capability and scalable processes, and maintain frontline feedback to drive engagement and alignment.
Summary Generated by Built In

ABOUT VEG

In 2014, VEG was born with a mission to help people and their pets when they need it most by challenging norms and fixing the ER experience. Since then, we’ve expanded rapidly, with hospitals nationwide open 24/7/365, and created an ER experience that focuses on what our pets and pet parents really need. We’ve done the same for our people (VEGgies), finding a way to say YES so they are empowered to achieve great things, grow in unexpected ways, and find a place where they truly belong.


We’re rethinking emergency care from every angle—from how we run our hospitals to how we support the people working inside them. That’s where our headquarters team comes in. Whether building technology to make our hospitals more efficient, recruiting and growing incredible VEGgies, or bringing our brand to life through marketing, our VQ (VEG Headquarters) team makes it all possible—ensuring our hospitals and people have everything they need to help pets and their families.


VEG is a 2025 and 2026 certified Great Place to Work®.


THE JOB

At VEG, we find a way to say YES — so our people can do the unexpected, stay connected to the mission, and understand the “why” behind where we’re going. As Director of Internal Communications, you’ll lead the strategy and execution of communication across VEG, ensuring leaders, hospital teams, and VQ teams receive clear, consistent, meaningful messaging that aligns the organization around priorities and reinforces VEG’s culture.


This role is the connective tissue between executive vision, operational priorities, and frontline understanding. You’ll partner closely with senior leaders across Operations, Clinical, People, and key project owners to translate complex initiatives into communication that is simple, timely, human, and actionable. As VEG continues to scale, you’ll build the systems, channels, messaging frameworks, and team capability needed to make internal communications a strategic advantage.


WHAT YOU’LL DO

  • Lead VEG’s internal communications strategy, including messaging priorities, cadence, channel strategy, and planning processes that support company priorities and leadership alignment.
  • Partner with senior leaders to translate strategy, organizational updates, enterprise change, launches, and culture initiatives into clear, audience-specific communications.
  • Oversee internal communications channels, including Workvivo, intranet/ServiceNow, newsletters, leadership meetings, email strategy, and internal communication calendars.
  • Support executive communications, including town halls, leadership updates, board/shareholder-related messaging, crisis communication playbooks, and major company narratives.
  • Lead, develop, and level up the Internal Communications team by creating scalable processes for planning, approvals, content execution, analytics, and cross-functional collaboration.
  • Stay close to hospital leaders and frontline VEGgies to understand what is landing, what is creating noise, and how communication can better drive clarity, engagement, trust, and action.

WHAT YOU NEED

  • 8–12+ years of experience in internal communications, corporate communications, executive communications, change communications, or a related communications function.
  • Experience communicating across large, complex, or multi-location organizations, with the ability to tailor messages for different audiences, including frontline teams, leaders, and headquarters functions.
  • Exceptional writing, storytelling, editing, and message design skills, with the ability to translate complex or sensitive topics into clear, compelling communication.
  • Strong executive presence and cross-functional collaboration skills, with experience advising senior leaders and influencing stakeholders across teams.
  • Experience using internal communications platforms and tools such as Workvivo, intranet platforms, newsletters, project management tools such as Monday.com, and/or engagement analytics.
  • A strong ownership mentality, sound judgment, and the ability to balance strategy with execution in a fast-moving, high-growth environment.

WHO YOU ARE

  • Empathetic, instinctively taking a people-centric approach, whether supporting your colleagues or making an effort to understand different perspectives
  • Have a sense of humility; acknowledging mistakes, sharing credit with others, and lifting up your team’s’ accomplishments
  • Feel a strong sense of ownership over your work, taking responsibility for outcomes and staying committed to achieving long-term, impactful results 
  • Curious by nature; you ask insightful questions and continuously seek out opportunities to learn and grow your skills and knowledge

HOW WE INVEST IN YOU

  • Competitive Compensation Including $160,000 - $220,000 base + bonus + benefits.
  • Comprehensive health and wellness benefits that start on day one, and access to free therapy or counseling
  • Paid parental leave, up to 12 weeks at 100% of regular salary, and offering inclusive fertility and family-building care for all types of families
  • Unlimited PTO to use for vacation or sick days—however you need it! 
  • Generous employee referral program, so our awesome people can bring in more awesome people.
  • And the little (big) things, like casual office attire, ability to bring your fur baby to work, cool VEG swag, food in the fridge for when you’re hungry and free lunches twice a week!!
  • Company laptop and a monthly cell phone reimbursement

BETTER TOGETHER: WHY IN-PERSON MATTERS AT VEG HQ 

Our hospitals thrive on in-person collaboration, and VQ is no different. Time in the office sparks stronger connections, meaningful conversations, and better results—all bringing our core values to life. We prioritize being present because our values are best achieved side by side. Plus, we make getting here easy with free parking and a shuttle from the White Plains Metro-North station.


DEI

At VEG, diversity is not just a word—it's a strength that fuels innovation and kindness. Our mission is “Helping people and their pets when they need it most.” And we do that better when our VEGgies (employees) feel valued, respected, and empowered to bring their authentic selves to work. That's why we're devoted to creating an environment that reflects the diverse communities we serve—where different perspectives are not only welcomed but celebrated.


We are focused on providing equitable opportunities for growth, promoting inclusive decision-making, and ensuring that everyone's perspective is considered. Saying yes to VEG means helping us build a culture where your unique experiences and background contribute to a shared vision: being the world’s veterinary emergency company.

Skills Required

  • 8-12+ years of experience in internal communications, corporate communications, executive or change communications
  • Experience communicating across large, complex, multi-location organizations and tailoring messages for frontline and leadership audiences
  • Exceptional writing, storytelling, editing, and message design skills
  • Strong executive presence and experience advising senior leaders and influencing stakeholders
  • Experience using internal communications platforms and tools such as Workvivo, intranet/ServiceNow, newsletters, Monday.com, and engagement analytics
  • Ability to build systems, channels, messaging frameworks, and scalable processes for planning, approvals, execution, and analytics
  • Ownership mentality, sound judgment, and ability to balance strategy with execution in a fast-moving, high-growth environment
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The Company
3,482 Employees
Year Founded: 2014

What We Do

Veterinary Emergency Group (VEG) is a venture-backed company providing 24-hour emergency veterinary care across the USA. Their mission is to help people and their pets when they need it most, employing a 'customer first' approach. VEG's revolutionary open-concept hospitals allow pet parents to stay by their pet's side throughout the entire treatment process, ensuring comfort and transparency during medical emergencies.

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