Director, Integrated Marketing

Posted Yesterday
Be an Early Applicant
Hiring Remotely in United States
Remote
163K-211K Annually
Senior level
Cloud • eCommerce • Information Technology • Retail • Software
The Role
Lead and grow a team of Integrated Marketing Managers to design and run multi-channel, data-driven campaigns across the full customer lifecycle. Align marketing programs with Sales, Product Marketing, and Customer Success to drive acquisition, retention, and expansion while setting KPIs, optimizing performance, and fostering a testing culture.
Summary Generated by Built In
Description:

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team that's transforming the global retail supply chain!

Position Summary:Marketing at SPS Commerce is evolving and this is your chance to be part of something big.  As our business scales and our global reach expands, we’re building a marketing organization that does more than create awareness; we drive demand, deepen relationships, and deliver measurable impact across every stage of the customer journey.
We’ve reimagined how we work, combining functional expertise with deep customer insight. Our team is structured around key areas like Brand, Demand Generation, and Product Marketing, and we collaborate through cross-functional pods focused on distinct customer segments - from Retailers and Brands to Revenue Recovery & Analytics.
As the Director of Integrated Marketing, you will lead a team responsible for developing and executing end-to-end marketing strategies that drive both new business growth and customer expansion. This role oversees a group of Integrated Marketing Managers focused on demand generation and customer lifecycle marketing, ensuring a cohesive, data-driven approach across the full customer journey.
You’ll play a critical role in connecting strategy to execution—aligning marketing programs to business priorities, guiding your team to deliver high-impact campaigns, and fostering strong cross-functional partnerships across Product Marketing, Sales, Customer Success, and Revenue teams.
This role is ideal for a leader who can balance strategic thinking with hands-on team development, and who thrives on driving measurable outcomes through integrated, multi-channel marketing within a SaaS or subscription-based environment.

What You'll Do:

  • Lead, coach, and develop a team of Integrated Marketing Managers supporting both demand generation and customer lifecycle marketing
  • Define and drive integrated marketing strategies that span the full funnel—from new business acquisition through customer retention and expansion
  • Partner closely with Sales, Customer Success, Product Marketing, and Revenue teams to align marketing initiatives with pipeline and growth goals
  • Oversee the planning and execution of multi-channel campaigns, including digital, email, events, and marketing automation
  • Ensure strong alignment and continuity across demand generation and lifecycle programs to deliver a seamless customer experience
  • Guide the use of segmentation, customer insights, and performance data to inform strategy and optimize campaign effectiveness
  • Establish clear KPIs and performance metrics; monitor results and continuously refine programs to improve pipeline, engagement, and revenue impact
  • Drive a culture of testing, learning, and continuous improvement across the team
  • Support prioritization, resource planning, and execution to ensure the team delivers against business objectives

Where You'll Work:

This role is either a hybrid position, based out of our Minneapolis office, or open to remote with travel to the office (up to 15%). Our team #SucceedsTogether through collaboration in-office with flexibility to work remotely.

What You'll Bring:

  • Bachelor’s degree or equivalent combination of education and experience
  • 8+ years of relevant experience, including experience in a SaaS or subscription-based business model, with at least 2+ years in a formal people management role
  • 8+ years developing and running integrated marketing campaigns in a SaaS or subscription-based environment, with experience supporting both new business acquisition and customer expansion
  • Proven experience leading integrated marketing within a SaaS or subscription-based business
  • Fluency and skill in developing data-driven campaign plans, with the ability to measure expected outcomes and adapt based on performance
  • Strong strategic thinking skills coupled with the ability to focus intensively on excellent operational execution
  • Fluency and skill with social media
  • Excellent communication skills, both long form and short
  • Must be comfortable operating in a fast-paced, highly dynamic environment and exhibit grace under pressure

 

What We Offer: 

At SPS Commerce, we are committed to ensuring that each employee's compensation reflects their unique experiences, performance, and skills in their role. The salary range for this role considers several factors, including education, relevant skills, work history, certifications, location, and more.  

The annual salary range for this role is: $162,900- $210,800. The actual salary offered will be determined based on the factors listed above and may fall anywhere within the range.   

Additionally, you may also be eligible to participate in an annual incentive program. An incentive award, if granted, is based on individual and/or organizational performance.  

SPS Commerce offers a comprehensive benefits package designed to support employees’ health, well-being, and financial security. Benefits are country-specific and aligned with local laws and market practices. 

Commitment to our Employees:

At SPS we power connections that drive the world of commerce forward, and our success depends on making strong decisions, fostering innovation, delivering unparalleled customer solutions, and driving outstanding business performance. We achieve this by creating an environment where every employee feels a true sense of belonging. We embrace diversity, equity, and inclusion, ensuring everyone feels accepted, valued, and empowered to make a meaningful impact. 

We are committed to affirmative action and equal opportunity in all aspects of employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. 

Skills Required

  • Bachelor's degree or equivalent combination of education and experience
  • 8+ years of relevant marketing experience in a SaaS or subscription-based business model
  • At least 2+ years in a formal people management role
  • 8+ years developing and running integrated marketing campaigns supporting new business acquisition and customer expansion
  • Proven experience leading integrated marketing within a SaaS or subscription-based business
  • Fluency and skill in developing data-driven campaign plans and measuring outcomes
  • Experience planning and executing multi-channel campaigns including digital, email, events, and marketing automation
  • Fluency and skill with social media
  • Excellent written and verbal communication skills
  • Ability to operate in a fast-paced, dynamic environment and exhibit grace under pressure

SPS Commerce Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SPS Commerce and has not been reviewed or approved by SPS Commerce.

  • Healthcare Strength Health coverage includes medical, dental, vision, and disability, with options like HSA contributions and established carriers. Coverage breadth is described as comparable to larger tech firms.
  • Equity Value & Accessibility Ownership opportunities include an employee stock purchase plan and equity components as part of total compensation. These elements are positioned as meaningful parts of the package across multiple roles.
  • Leave & Time Off Breadth PTO, paid holidays, parental leave, adoption assistance, and volunteer time off are included. Time‑off accrual that increases with tenure is referenced.

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The Company
HQ: Minneapolis, MN
1,922 Employees
Year Founded: 1987

What We Do

SPS Commerce gives retail trading partners an intelligent way to manage and fulfill orders. SPS Commerce is the world’s leading retail network, connecting trading partners around the globe to optimize supply chain operations for all retail partners. We support data-driven partnerships with innovative cloud technology, customer-obsessed service, and accessible experts so our customers can focus on what they do best. To date, more than 95,000 companies in retail, distribution, grocery, and e-commerce have chosen SPS as their retail network. SPS has achieved 80 consecutive quarters of revenue growth and is headquartered in Minneapolis.

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