The Role
The Integrated Marketing Director will oversee global campaigns, ensure consistent messaging, utilize analytics for performance optimization, and collaborate cross-functionally to drive growth for Houzz Pro.
Summary Generated by Built In
About the Role
Houzz is looking for an Integrated Marketing Director - Houzz Pro Software - who can lead and execute global marketing campaigns to drive business growth for Houzz Pro. You’ll be the mastermind behind the Houzz Pro story—bringing it to life through campaigns that grab attention and get results, and ensuring consistent messaging and execution across all channels. You will partner closely with product marketing, product management, sales, field teams, and partners to create compelling narratives, integrated campaigns, and impactful content that resonate with (SMB), and mid-market construction and design firms. This is a high-visibility leadership role that requires a blend of creative vision, analytical rigor, and steady execution. Reporting to the Vice President, Marketing, this is a fast-paced role which will give you a high degree of ownership and impact.
What You’ll Do
- Own and drive the integrated marketing communications strategy for Houzz Pro, ensuring alignment to business priorities and revenue goals.
- Lead and shift the industry narrative around technology in the construction and design sector and the power of AI and technology to help businesses in our industry simplify operations and scale successfully.
- Lead planning and execution of integrated marketing initiatives that drive awareness, consideration, conversion, usage and brand love across paid, owned, and earned channels, collaborating with paid marketing, lifecycle marketing and other teams to ensure consistent messaging and brand alignment.
- Oversee creative development and content strategy, including launches, hero campaigns, and thought leadership
- Drive alignment across marketing and sales
- Use data and analytics to measure marketing and campaign performance, optimize in real time, and inform future planning.
At a Minimum, We’d Like You to Have
- At least 10+ years of experience product marketing, integrated marketing, or brand strategy.
- 4+ years experience marketing SaaS software, cloud services, or other relevant technology
- Experience building and executing large-scale integrated marketing campaigns that drive business results.
- Experience working successfully cross-functionally.
- Experience with business to business (B2B) buyer journeys
- Bachelor’s Degree in a related field (business/marketing)
- Deep knowledge of upper funnel versus lower funnel dynamics, with a clear view on how to sufficiently evaluate the performance of campaigns.
- Master storyteller: You can craft a compelling narrative across different channels - you know how to match the message to the medium.
- Experience in campaign performance measurement and optimization.
- Excellent communication, presentation skills, and executive presence
- Note: this is not a media buying or planning role.
Ideally, You'll Also Have
- Familiarity or experience with building, remodeling or interior design
- High-growth startup experience
Compensation, Benefits and Perks
This role has an annual starting salary range of $185,000 - $215,000. In addition to salary, you’re eligible for competitive benefits that support you and your family as part of your total rewards package at Houzz. Also, depending on the role, you could be eligible for an equity award. Actual compensation is influenced by a wide array of factors, including, but not limited to, skills, experience, and specific work location.
Benefits and perks include:
- Flexible Paid Time Off (PTO)
- Home internet stipend
- Medical, dental, and vision benefits
- Maternity/paternity leave program
- Employee Assistance Program (EAP)
- Professional Development Reimbursement Program
- 401(k) retirement savings plans (Pre-Tax and Roth)
- Flexible Spending Accounts (FSA) - Medical & Dependent Care
- Health Savings Account (HSA) with company contribution
- Healthy at Houzz program
Houzz is an Equal Employment Opportunity employer. When applying for a role at Houzz, we guarantee your application will be considered regardless of your sex; race; color; gender; national origin; height or weight; ancestry; physical or mental disability; medical condition; genetic information; marital status; registered domestic partner status; age; sexual orientation; military and veteran status; or any other basis protected by federal, state or local law or ordinance or regulation.
We embrace and celebrate the value that diversity brings to an organization. Diverse backgrounds and different points of view help Houzz provide the best experience for our community. Houzz is committed to fostering an inclusive environment through projects and initiatives, such as employee resource groups, that support Houzzers’ efforts to be themselves and share their lives at work.
If you would like assistance or an accommodation due to a disability, please email us at [email protected]. This information will be treated as confidential and used only for determining an appropriate accommodation for the interview process.
Houzz is an Equal Opportunity Employer. M/F/Disability/Veterans
__________________
Be Who You Are and Do What You Love at Houzz
About Houzz
When founders Adi and Alon remodeled their home, they were frustrated by the lack of resources and inspiration to help them articulate a vision and select the right pro to make it a reality.
So they built Houzz.
Houzz is now the leading platform for home remodeling and design, providing an all-in-one software solution for industry professionals and tools for homeowners to update their homes from start to finish. Using Houzz, people can find ideas and inspiration, hire professionals, and shop for products. Houzz Pro (houzz.com/pro) provides home industry professionals with a business management and marketing SaaS solution that helps them to win projects, collaborate with clients and teams, and run their business efficiently and profitably.
Our Mission and Core Values
We're proud to say there's no one quite like us. Houzz is a community-centric, innovative tech company that continues to disrupt the home renovation and design industry. Our mission-driven culture is rooted in our core values, and we’re all here for one purpose: make the home remodeling and design process more fun and productive for everyone.
Our Mission
To create the best experience for home renovation and design.
Our Core Values
We’re a Community
We put our community of Houzzers, industry professionals and homeowners first. We approach our work with care, humility and respect. We deliver value to our community through our products and services.
We Build the Future
We are visionaries who challenge the status quo. We are creative, innovative and curious. We embrace change and different ideas to drive our industry forward.
We Make Things Happen
We are solution-seekers and self-starters. We listen, move fast and empower our teams to deliver extraordinary results and products. We play to win.
By applying for a job with us, you acknowledge and agree to the terms of our Job Applicant Privacy Notice.
*Roles listing ‘Remote - US’ as a location are not currently available in the following states: Alaska, Hawaii, Louisiana and Montana.
#LI-Remote
Top Skills
Cloud Services
Data Analytics
Integrated Marketing
SaaS
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Houzz is the leading platform for home remodeling and design, providing people with everything they need to improve or design their homes from start to finish. On Houzz, people can find design inspiration, research and hire home professionals, and shop for products and materials to complete their projects. For home professionals, Houzz Pro provides an all-in-one marketing and business management solution that empowers them to stand out, win more clients and manage their projects efficiently and profitably. The Houzz community is made up of millions of homeowners, home design enthusiasts and home improvement professionals around the world.
Our mission is to provide the best experience for home renovation and design, connecting homeowners and home professionals with the best tools, resources and vendors.
.png)
