Director, Industry Strategy (Industrial)

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Role and Responsibilities

• Lead the digital marketing transformation strategy for a strategic Fortune 100 client 
• Define and implement a data-driven, cross-channel strategy to achieveprogram objectives including enhanced brand visibility, increased audience engagement, and decreased customer acquisition costs  
• Partner with client’s senior leadership team to create executive-level briefings and readouts 
• Contribute to the business unit’s B2B strategy plan; build a vision and compelling positioning that resonates with executives 
• Partner with service lines to realize the operation of the strategy 
• Serve as a key contributor to developing Bounteous’ perspective on customer experience in Industrial markets; collaborate with digital strategists, technologists, data scientists, and other specialists to craft a powerful point-of-view 
• Identify and develop an ecosystem of data providers and industry-specific technology partnerships to solve for a broader set of industry challenges 
• Drive and manage the development of key B2B thought leadership; present our industry point-of-view to senior customers and prospects in account meetings, customer roundtables, conferences, and industry events 
• Success in this role will be measured by client satisfaction and driving growth in Bounteous’ Industrial vertical by helping set the vision for experience-led digital transformation and by positioning Bounteous as a key strategic partner in this process  

Preferred Qualifications

• 8+ years of relevant experience and credibility with digital initiatives and marketing strategy, either client-side or as a trusted advisor  
• 8+ years of relevant experience with leading IT companies, agencies and/or management consultancies in a business strategy or digital strategy role 
• Experience driving digital transformation initiatives as part of an enterprise CX strategy; proven understanding of the technologies and tactics needed to operationalize them 
• Experience directing development of a business case for investment including ROI, roadmap, and KPIs 
• Understanding of and experience with effective use of data (collection, integration, segmentation, activation, and compliance requirements) in the B2B/Industrial segments 
• Digitally-savvy and informed on innovations, trends and technologies in the digital space; expert understanding of the best approach to implement new strategies that impact outcomes and drive digital transformations 
• Excellent business acumen; proven ability to think strategically about business, customer experience, and technical challenges; an entrepreneurial approach to finding new growth levers for the business 
• Proven track record of building long-term relationships with clients by serving as a trusted advisor 
• Identify and pursue new opportunities for service expansion and upselling within existing accounts 
• Contribute to the development and execution of strategic account plans to achieve revenue targets and expand our footprint within client organizations 
• Exceptional written and verbal communication skills a must, including interest in authoring thought-provoking points-of-view and conducting customer and market research 
• Experience facilitating workshops and driving collaborative work sessions  
• Strong problem-solving and analytical skills, including talent for conducting research, analyzing data, developing hypotheses, and synthesizing recommendations 
• Outstanding executive presence and presentation skills; the ability to inspire, engage, partner with, and influence senior leadership  
• Highly collaborative with ability to lead through influence in a matrixed environment 
• Self-driven, ability to work independently, define a way forward, and solve problems with little to no direction; capacity to deal with high levels of ambiguity and organizational complexity 
• A strong sense of urgency and flexibility; ability to work under pressure; demonstrate determination and persistence 
• BA/BS degree or equivalent consulting agency experience preferred 
• Master’s or PHD degree a plus 
• Ability to travel/work on-site at client offices up to 50%