About the Role
Attentive is building the future of marketing with AI. We believe AI will change how brands connect with people and open new possibilities for growth. Our ambition is to help define that future, building on the experience and trust we’ve earned with thousands of brands.
We’re thinking big about what comes next, with the urgency of a startup and the foundation of a well-established business. Joining Attentive is an opportunity to help shape an industry primed for a massive change and have a meaningful role in the company we’re becoming.
What You’ll Accomplish
- Lead annual incentive planning across Sales, Account Management, Customer Success, and other eligible go-to-market roles. Work with leaders to define performance measures, pay mix, payout curves, accelerators, and plan rules.
- Track, report, and work with Accounting to accrue non GTM bonus plans including executive bonuses.
- Make sure incentives reward the right outcomes. Evaluate how pricing, contract terms, customer commitments, usage, and deal margin affect payouts. Recommend changes that support growth without encouraging poor deal economics.
- Build and test compensation models. Show how different levels of attainment and plan structures affect employee earnings and company costs. Explain the tradeoffs and help leaders reach a decision.
- Own commission operations, including calculation, validation, reconciliation, approvals, and delivery to Payroll. Keep payouts accurate and on time, statements clear, and questions resolved promptly.
- Maintain plan documentation and consistent policies for crediting, ramp periods, guarantees, role changes, adjustments, and exceptions. Work with People, Legal, Accounting, and Payroll on controls and approvals.
- Assess whether plans are working. Track attainment, payout distribution, commission costs, and the behavior each plan encourages. Separate actual results from forecast assumptions and turn findings into recommendations.
- Improve compensation systems and data. Work with Revenue Operations and business systems partners on requirements, testing, and data quality. Use automation and AI where they reduce manual work, improve accuracy and enhance customer experience.
- Lead and develop the compensation team. Set clear responsibilities, review work, and coach people through complex questions. Help managers and employees understand their plans through rollout materials and ongoing communication.
- Partner with FP&A and Accounting on commission forecasts, accruals, reconciliations, and explanations of variance. Prepare clear analysis for senior leadership.
Your Expertise
- 8+ years of relevant experience in incentive compensation, incentive design, or related Finance or Revenue Operations roles, with ownership of both plan design and administration.
- Experience managing and developing a team, ideally including at least two years of people management.
- Experience designing and operating incentive programs in a SaaS, technology, or similarly complex business.
- Strong Excel or Google Sheets skills. You can build a scenario model, trace a calculation to its source, and spot when an assumption does not hold.
- Practical experience with incentive compensation platforms and Salesforce data. You understand how contract terms, bookings, billing, and payouts connect.
- Sound business judgment. You can challenge a proposal constructively and balance employee motivation, financial discipline, and ease of administration.
- Clear communication with executives, managers, and employees. You can explain a complex plan or a difficult payout decision without losing the audience.
- Care with sensitive information and the discipline to get the details right, even during a busy payout or planning cycle.
- Experience with consumption-based revenue, margin-based incentives, expansion and retention plans
- Direct experience with commission management platforms (Xactly preferred, or equivalent SPM systems like CaptivateIQ, Spiff).
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
For US based applicants:
- The US base salary range for this full-time position is $180,000-$270,000 + equity + benefits
- Our salary ranges are determined by role, level and location
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Skills Required
- 8+ years of relevant experience in incentive compensation, incentive design, Finance, or Revenue Operations roles
- Experience owning both incentive plan design and administration
- Experience managing and developing a team, ideally including at least two years of people management
- Experience designing and operating incentive programs in a SaaS, technology, or similarly complex business
- Strong Excel or Google Sheets skills, including scenario modeling and calculation analysis
- Practical experience with incentive compensation platforms and Salesforce data
- Ability to connect contract terms, bookings, billing, and payouts
- Sound business judgment balancing employee motivation, financial discipline, and administrative simplicity
- Clear communication with executives, managers, and employees
- Ability to handle sensitive information accurately under time pressure
- Experience with consumption-based revenue, margin-based incentives, expansion, and retention plans
- Direct experience with commission management platforms such as Xactly, CaptivateIQ, or Spiff
- Xactly experience specifically
Attentive Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Attentive and has not been reviewed or approved by Attentive.
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Healthcare Strength — Health coverage includes comprehensive medical, dental, and vision plans, plus a fully covered One Medical membership and mental health resources. Employer-paid options and added wellness stipends indicate strong support for physical and mental wellbeing.
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Equity Value & Accessibility — Equity grants are described as significant and a meaningful component of total compensation. Market-value cash pay paired with stock helps position overall packages as competitive.
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Parental & Family Support — Generous paid parental leave, fertility and family-forming benefits, and supports such as Milk Stork and travel reimbursement for necessary medical care are offered. These provisions signal robust support for families across different needs.
Attentive Insights
What We Do
Attentive® is the AI marketing platform for leading brands, designed to optimize message performance through 1:1 SMS and email interactions. Infusing intelligence at every stage of the consumer’s purchasing journey, Attentive empowers businesses to achieve hyper-personalized communication with their customers on a large scale. Leveraging AI-powered tools, a mobile-first approach, two-way conversations, and enterprise-grade technology, Attentive drives billions in online revenue for brands around the globe. Trusted by over 8,000 leading brands such as CB2, Urban Outfitters, GUESS, Dickey’s Barbeque Pit, and Wyndham Resort, Attentive is the go-to solution for delivering powerful commerce experiences for consumers with the brands they love. To learn more about Attentive or to request a demo, visit www.attentive.com or follow us on LinkedIn, X (formerly Twitter), or Instagram.
Why Work With Us
At Attentive, you'll connect with inspiring, high-caliber people, and be encouraged to take risks, get creative, and think bigger. We're solving big problems for our customers, through our innovative AI solutions, giving employees the opportunity to thrive along the journey. The sky's the limit when it comes to what's possible.
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