The Role
Develop and execute aggressive revenue growth strategy to scale the D2C/B2C business, lead and mentor a high-performing marketing team, drive customer acquisition and retention across digital marketplaces and eCommerce, implement scalable processes and technologies, and collaborate cross-functionally to meet financial goals while championing company culture.
Summary Generated by Built In
Director of Growth Marketing. Remote hybrid to the London HQ. Less than 10 years old, this small independent rapidly growing global company is in the mindfulness, wellness, consumer goods and personal growth space. If you have previously been a CMO / CMO / Marketing Director of a small company that grew through the £30M-£50M+ revenue range, in B2C consumer goods/services with a strong digital marketplace and eCommerce presence, don't miss this exciting opportunity to make an impact in a young and dynamic company.
Responsibilities:
- Develop and execute a comprehensive revenue growth strategy to double and double again, the size of the business over the next three to five years
- Lead and mentor a high-performing team, fostering a culture of accountability, innovation, and collaboration
- Drive customer acquisition and retention initiatives, leveraging D2C/B2C marketing strategies to optimize performance
- Implement scalable processes and technology solutions to support rapid growth and enhance operational efficiency
- Collaborate cross-functionally with product, finance, and operations teams to align revenue goals with overall business objectives
- Champion the company's core values and behaviours, serving as a culture fut and inspiring others to embody these principles in their work
Requirements:
- Proven experience growing a consumer goods company through in the region of £30M to £50M+ in revenue range, focused on EBITDA for bonus
- Strong expertise in digital marketplaces and eCommerce, with a focus on D2C/B2C customer acquisition and retention marketing
- Exceptional leadership skills, with the ability to motivate and empower teams to achieve ambitious goals
- Strategic thinker with a growth mindset, capable of identifying and capitalising on market opportunities
- Results-oriented approach, with a track record of delivering value and exceeding expectations
- Excellent communication and interpersonal skills, with a commitment to transparency and feedback
- Humble attitude, with a passion for learning and continuous improvement
Jonathan Pearson at BluZinc if the Recruitment Consultant for this job opening. Please apply with your CV ASAP!
Skills Required
- Proven experience growing a consumer goods company through the £30M to £50M+ revenue range
- Strong expertise in digital marketplaces and eCommerce, focused on D2C/B2C customer acquisition and retention
- Exceptional leadership skills with experience motivating and empowering teams
- Strategic thinker with a growth mindset and the ability to identify market opportunities
- Results-oriented track record of delivering value and exceeding expectations
- Excellent communication and interpersonal skills, committed to transparency and feedback
- Humble attitude with a passion for learning and continuous improvement
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The Company
What We Do
BluZinc is a transformational growth consultancy powered by expert people. Founded in 2015, it supports organizations through people strategy, executive recruitment, senior appointments, interim management, and advisory consulting. The firm serves clients across wellness, fitness, fashion, food and beverage, health, supplements, fintech, training, coaching, eLearning, SaaS, and BPO customer services, helping them scale their organizations and leadership capabilities for sustainable growth.
