Director of Growth Marketing

Posted Yesterday
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Seattle, WA, USA
In-Office
184K-230K Annually
Expert/Leader
eCommerce • Fintech • Payments • Software • Financial Services
We provide trusted digital financial services to our customers and recipients in over 170 countries across the globe.
The Role
Lead end-to-end performance marketing for the Americas, owning channel strategy, multi-million dollar budgets, measurement (attribution, incrementality, media mix modeling), team building, executional rigor, AI-native workflows, and cross-functional alignment with Brand, Product, Analytics, and Finance. Hybrid role based in Seattle (3+ days/week).
Summary Generated by Built In

Job Description:

At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money— we're here to move our global customers forward.
We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.

About the Role:

As the Director of Growth Marketing, you will own the end-to-end performance marketing strategy for the Americas (US, Canada, and LATAM) — defining how we acquire customers at scale. You'll lead the vision and execution for a multi-million dollar performance media portfolio focused on lower-funnel acquisition, translating company growth ambitions into channel strategy, measurement infrastructure, and organizational capability. Brand and upper-funnel media sit within the Global Brand organization, so you'll partner closely across that line to keep growth and brand working as one system.

Reporting to the VP, Americas Marketing & Global Brand, you'll shape the direction of how Remitly competes for customers in a crowded performance landscape — whether that means evolving our measurement approach, expanding into new channels, or building the team and tooling to move faster. You'll lead through influence, aligning cross-functional partners across Brand, Creative, Analytics, Product, and Finance around a shared growth architecture.

This is a hybrid role requiring 3+ days working out of our Seattle, WA headquarters.

You Will:

  • Define and Lead Strategy: Author the Americas performance marketing strategy, owning the lower-funnel channel mix, budget architecture, and acquisition targets. as a direct input to company growth planning.
  • Build the Measurement Foundation: Establish the frameworks, tooling, and organizational fluency needed to operate at the frontier of attribution, incrementality testing, and media mix modeling.
  • Drive Executional Excellence: Ensure the team executes with rigor across pacing, forecasting, and reallocation — maintaining efficiency guardrails while scaling aggressively.
  • Develop Organizational Capability: Lead and grow a team of media buyers and marketing managers, setting the operating rhythms, talent bar, and culture of accountability that make the function world-class.
  • Influence Product and Creative Direction: Partner with Product and Creative to ensure performance insights shape what gets built and how it gets messaged — pushing for features and creative systems that unlock scale.
  • Operate AI-Natively: Champion the use of AI-powered tools and agentic workflows to accelerate creative iteration, audience research, and performance analysis across the growth org.
  • Communicate with Executive Impact: Translate performance signals into strategic narratives for senior and executive stakeholders — highlighting risk, opportunity, and the decisions needed to stay ahead.

You Have:

  • Experience: 10+ years in performance or growth marketing, with a proven track record of leading high-impact acquisition programs in tech, fintech, or e-commerce.
  • Management: 5+ years leading and developing high-performing marketing teams, with a track record of building strong talent pipelines and a culture of accountability.
  • Strategic Ownership: Demonstrated ability to define the strategic direction for a significant marketing function that influences company-level growth targets and competitive positioning.
  • Budget Mastery: Proven expertise managing large-scale, multi-million dollar media budgets with full accountability for efficiency and outcome.
  • Complexity and Ambiguity: Expert ability to bring structure and clarity to undefined problem spaces — whether that's a new channel, a broken measurement model, or an evolving competitive landscape.
  • Autonomy: Proven ability to organize, prioritize, and execute multi-quarter plans independently with minimal executive oversight.
  • Influence: Advanced expertise in driving cross-functional alignment and marketing strategy without direct authority.
  • Technical Literacy: Fluency in leveraging data-driven insights, modern measurement frameworks, and AI tools to inform strategy and measure impact at scale.

Compensation Details. The starting base salary range for this position is typically $184,000-$230,000. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.

#LI-Hybrid

Our Benefits:

  • Flexible paid time off
  • Health, dental, and vision + 401k plan with company matching
  • Paid parental, medical, military and family care leave
  • Mental Health & Family Forming Benefits
  • Employee Stock Purchase Plan (ESPP)
  • Continuing education

Our Connected Work Culture: Driving Innovation, Together

At Remitly, we believe that true innovation sparks when we come together. Our Connected Work Culture fosters dynamic in-person collaboration, where ideas ignite and challenging problems find solutions faster. For corporate team members, we have an in-office expectation of at least 50% of the time monthly, typically achieved by coming in three days a week. This creates a consistent, meaningful overlap that supports team norms and business needs. Managers also have the flexibility to set higher expectations based on their team's specific needs. These intentional in-office moments are vital for deepening relationships, fueling creativity, and ensuring your impact is felt where it matters most.

Remitly is an E-Verify Employer

At Remitly, we are dedicated to ensuring that our workplace offers equal employment opportunities to all employees and candidates, in full compliance with applicable laws and regulations.

Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Skills Required

  • 10+ years in performance or growth marketing
  • 5+ years leading and developing marketing teams
  • Proven track record leading high-impact acquisition programs in tech, fintech, or e-commerce
  • Experience managing large-scale, multi-million dollar media budgets
  • Fluency with modern measurement frameworks, attribution, incrementality testing, and media mix modeling
  • Comfort leveraging AI-powered tools and agentic workflows for creative and performance analysis
  • Strong cross-functional influence and executive-level communication skills
  • Ability to operate autonomously and deliver multi-quarter plans with minimal executive oversight
  • Ability to work hybrid from Seattle, WA office 3+ days per week

What the Team is Saying

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The Company
HQ: Seattle, WA
2,800 Employees
Year Founded: 2011

What We Do

Since 2011, Remitly has been tirelessly delivering on our promises to our customers sending their hard earned money home. Today, we are incredibly proud to have served millions of customers globally. We strive daily to meet our promise to our customers by building peace of mind into everything we do. Join over 2,700 employees across 10 offices who are growing their careers while having a positive impact on people globally.

Why Work With Us

We are united through our vision to transform lives with trusted financial services that transcend borders. We accomplish our vision by relentlessly focusing on culture via our cultural values. That starts with putting customers at the center of everything we do, and includes investing in the growth & development of our team.

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Remitly Teams

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About our Teams

Remitly Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our best work begins in moments when ideas spark, when we are deeply connected, and when we’re moving fast to solve challenging customer problems. These moments shape our culture. Our guidance is to committing to 3 days a week in the office.

Typical time on-site: 3 days a week
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