DIRECTOR, GLOBAL MARKET INSIGHTS

Posted 2 Days Ago
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Barcelona, Cataluña, ESP
In-Office
Expert/Leader
Pharmaceutical
The Role
Leads Almirall’s global market insights capability, integrating market research, competitive intelligence, forecasting, performance analytics, and emerging data sources. Advises senior leaders on brand, portfolio, launch, and commercial decisions; governs research standards, forecasting, analytics, partners, investments, and compliance; develops a global insights organization; and advances AI-enabled, decision-focused reporting. Requires extensive pharmaceutical market insights leadership, strong business acumen, executive influence, international matrix experience, and talent development.
Summary Generated by Built In

We’re building the future of medical dermatology by focusing on unmet patient needs and giving people the space to think independently, take ownership and make an impact that matters.


Our purpose is simple: to transform patients’ lives by addressing real needs. We work with care, act with courage, keep things simple and focus our innovation where it makes a difference.


Recognised as a Top Employer in Spain since 2008 and in Germany since 2025, we continue to invest in an environment where people can grow and move forward. 

If you care differently, you belong here. 

MISSION

Reporting to the VP of Center of Excellence (CoE), the Global Market Insights Director defines and leads Almirall’s global market insights capability. The role ensures the generation of robust, forward-looking and actionable insights that inform brand, portfolio, launch and commercial decision-making across franchises, regions and market companies.

The Director integrates primary and secondary market research, competitive intelligence, forecasting, performance analytics and emerging data sources into one coherent business view. Acting as a trusted strategic advisor, the role converts evidence into clear choices, implications and recommendations, enabling leaders to move from “what happened?” to “why did it happen?”, “what is likely to happen?” and “what should we do next?”.

The role owns functional standards, governance, talent, partners and investment prioritisation for GMI, while promoting close collaboration with Franchises, Regions, Finance, Commercial Operations, Customer Experience, Marketing & Launch Excellence, Market Access, Medical Affairs and other enabling functions. All activities must be conducted in line with applicable laws, industry codes and Almirall policies, with appropriate protection of confidential, personal and competitively sensitive information.

CORE RESPONSABILITIES

•  Set the GMI vision and strategy. Define a clear, enterprise-wide insights ambition, operating model, priorities and capability roadmap aligned with Almirall’s business and portfolio strategy.

•  Lead the Global Market Insights organisation. Allocate resources across franchises, brands and priority business questions; clarify accountabilities; and ensure timely, high-quality delivery across cross-franchise and asset-specific work.

•  Serve as a trusted strategic advisor. Partner with senior commercial, franchise, regional and functional leaders; frame the decisions that matter; challenge assumptions constructively; and bring an independent, evidence-based point of view.

•  Build an integrated insights ecosystem. Connect customer, patient, market, competitor, sales, access and internal performance signals into a single narrative that identifies opportunities, risks, drivers and implications.

•  Govern global market research. Set standards for research planning, methodology, sampling, questionnaire design, synthesis and communication; oversee high-value qualitative and quantitative studies; and ensure that the voice of the customer informs strategy.

•  Lead competitive and market intelligence. Establish an ethical and compliant intelligence cycle that monitors market evolution, competitor strategies, scientific and commercial developments, and emerging disruptors; translate signals into scenarios and early-warning recommendations.

•  Own forecasting excellence. Govern global forecasting frameworks, assumptions, scenarios and documentation across assets and markets; integrate market, epidemiology, access, competitive and performance perspectives; and improve transparency, consistency and decision usefulness.

•  Drive performance insight and business optimisation. Monitor sales, market share, customer and execution indicators; distinguish signal from noise; identify root causes; and recommend specific actions to accelerate growth, improve launch readiness and optimise investment.

•  Strengthen portfolio and launch decisions. Provide insight leadership across lifecycle stages, including market opportunity assessment, indication and asset prioritisation, target product profile testing, demand and uptake scenarios, launch readiness, and post-launch learning agendas.

•  Advance analytics, data and AI-enabled insight generation. Promote fit-for-purpose use of advanced analytics, automation and artificial intelligence; partner on data quality and governance; and ensure that innovation remains business-led, transparent, responsible and scalable.

•  Create decision-focused reporting and storytelling. Establish concise dashboards, executive narratives and structured performance forums that communicate not only findings, but also implications, choices, risks and recommended actions.

•  Lead external partners and GMI investment. Select and manage research, data and analytics partners; set clear quality expectations; prioritise spend against strategic value; ensure procurement and compliance requirements; and build internal capability where it creates sustainable advantage.

•  Develop talent and functional excellence. Coach, empower and retain a diverse, high-performing GMI team; build business acumen, consultative influence, methodological expertise and digital fluency; create succession and development plans; and foster accountability and continuous learning.

•  Embed global-local collaboration. Create effective feedback loops with regions and market companies, balancing global consistency with local relevance, and enabling reuse of evidence, methods and learning across the organisation.

•  Champion change and continuous improvement. Challenge the status quo, simplify ways of working and anticipate future capability needs while balancing urgent business requirements with long-term value creation.

EDUCATION & EXPERIENCE

Bachelor’s degree in Business Administration, Economics, Life Sciences, Data Science, Statistics, Engineering or a related field.

• Minimum 10–12 years of progressive experience in market insights, market research, forecasting, business analytics, competitive intelligence or strategic marketing within the pharmaceutical, biotechnology or closely related healthcare sector.

• Proven experience leading a global or regional insights function and developing people in an international, matrix organisation.

• Demonstrated mastery of primary and secondary research, forecasting, competitive intelligence, performance analytics and insight synthesis, with the judgement to select the right approach for the business question.

• Strong pharmaceutical business acumen, including brand strategy, launches, lifecycle management, customer and patient dynamics, market access and the global-local operating model.

• Experience influencing senior leaders and cross-functional teams through clear recommendations, constructive challenge and compelling executive communication.

• Proven ability to manage multiple priorities, external partners and significant research or data investments with a focus on quality, impact and efficiency.

• Fluent English, written and spoken, with the ability to operate effectively across cultures and geographies.

PREFERRED SKILLS & COMPETENCES

• MBA, MSc, PhD or other relevant advanced degree.

• Experience in both affiliate or regional roles and a global commercial organisation.

• Experience in dermatology, immunology, specialty care and/or biologics, including launch and lifecycle insight needs (Desirable).

• Expertise integrating diverse evidence, such as market research, claims or patient data, epidemiology, sales, digital engagement, CRM and competitive intelligence, into an unbiased, decision-ready point of view.

• Knowledge of advanced analytics, data visualisation, automation and responsible AI applications in commercial decision-making.

• Exceptional strategic thinking, problem framing, synthesis, storytelling and executive presence.

• Strong people leadership: creates clarity, develops talent, delegates effectively, gives candid feedback and builds an inclusive, high-accountability culture.

• Enterprise mindset and collaboration skills, with the confidence to influence without authority and reconcile different stakeholder perspectives.

• High learning agility, curiosity, resilience and comfort operating in ambiguous, complex and fast-changing environments.

• Working knowledge of global healthcare regulation, privacy, pharmacovigilance interfaces and applicable pharmaceutical industry codes relevant to market research and competitive intelligence.

Skills Required

  • Bachelor's degree in Business Administration, Economics, Life Sciences, Data Science, Statistics, Engineering, or a related field
  • 10-12 years of progressive experience in market insights, market research, forecasting, business analytics, competitive intelligence, or strategic marketing within pharmaceutical, biotechnology, or closely related healthcare sectors
  • Experience leading a global or regional insights function and developing people in an international matrix organization
  • Mastery of primary and secondary research, forecasting, competitive intelligence, performance analytics, and insight synthesis
  • Strong pharmaceutical business acumen, including brand strategy, launches, lifecycle management, customer and patient dynamics, market access, and global-local operations
  • Experience influencing senior leaders and cross-functional teams through recommendations and executive communication
  • Experience managing multiple priorities, external partners, and significant research or data investments
  • Fluent written and spoken English, with ability to work across cultures and geographies
  • MBA, MSc, PhD, or other relevant advanced degree
  • Experience in affiliate or regional roles and a global commercial organization
  • Experience in dermatology, immunology, specialty care, or biologics
  • Expertise integrating market research, claims or patient data, epidemiology, sales, digital engagement, CRM, and competitive intelligence
  • Knowledge of advanced analytics, data visualization, automation, and responsible AI applications
  • Knowledge of global healthcare regulation, privacy, pharmacovigilance interfaces, and pharmaceutical industry codes
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The Company
2,000 Employees
Year Founded: 1944

What We Do

Almirall is a Barcelona-based global pharmaceutical company focused on medical dermatology. It partners with healthcare professionals, patients, and caregivers to understand skin disease and develop meaningful medicines and treatments. Its patient-centred research and development spans early discovery through clinical and real-world work, addressing conditions including acne, psoriasis, atopic dermatitis, actinic keratosis, alopecia, vitiligo, and hidradenitis across more than 100 countries.

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