Director, Field Marketing

Posted Yesterday
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London, Greater London, England, GBR
Hybrid
Expert/Leader
Fintech • Information Technology • Payments • Productivity • Software • Travel • Automation
Travel & expense made easy.
The Role
As the Director of EMEA Field Marketing, you will lead regional marketing initiatives to drive demand generation and pipeline growth while managing a high-performing marketing team and collaborating closely with sales and customer success teams.
Summary Generated by Built In

Navan is at the forefront of redefining business travel and expense management. Our innovative platform streamlines processes, maximizes productivity, and empowers organizations to drive smarter spending decisions. As we continue our rapid growth, we’re looking for dynamic leaders who can amplify our voice in the market and fuel high-impact demand generation initiatives.

About the role

As the Director of EMEA Field Marketing, you will be a strategic leader driving regional marketing and demand generation initiatives across one of our most strategic geographies. Based in London, you will lead a high-performing field marketing team and partner closely with Sales, Customer Success, Partnerships, and Global Marketing teams to develop and execute integrated programs that drive pipeline, accelerate deal velocity, and expand Navan’s presence in key regional markets.

You will shape our regional go-to-market strategy, define high-impact campaigns, and own the execution of programs that directly influence revenue performance - while elevating Navan’s brand with enterprise-level buyers and partners across EMEA.

What You’ll Do

  • Own the regional field marketing strategy for EMEA, driving pipeline generation and acceleration across multiple markets and segments.
  • Plan, manage, and execute a diverse portfolio of programs - including trade shows, hosted events, virtual activations, and account-based initiatives - designed to influence key accounts and regional growth targets.
  • Build and lead a world-class field marketing team across EMEA, developing rigorous operational standards, playbooks, and scalable frameworks.
  • Collaborate closely with Sales, Customer Success, RevOps, and Partner teams to ensure marketing initiatives map to regional revenue priorities and contribute directly to pipeline.
  • Localize global marketing strategies for regional markets, ensuring programs resonate with varied buyer personas, languages, and cultural norms.
  • Partner with Global GTM leadership to develop integrated campaigns, content, messaging, and industry-specific programs aligned to regional growth objectives.
  • Establish and optimize processes across campaign planning, lead flow, conversion tracking, reporting, and ROI measurement.
  • Utilize data and marketing analytics to monitor performance and guide investment decisions, continually iterating programs to maximize impact.
  • Manage regional budgets, agency and vendor relationships, and production of field assets and campaigns.
  • Champion innovative regional tactics, partner marketing, and experiential programming that differentiate Navan in the market.
  • Determine and contribute to our experimentation and “big swings” in the EMEA market.

Who You Are

  • You hold a Bachelor’s degree in Marketing, Business, Communications, or another relevant field; an MBA or advanced degree is a plus.
  • You bring 9+ years of relevant experience in demand generation, field marketing, or event marketing, ideally within B2B SaaS, travel  or technology sectors.
  • You have a proven track record of designing and executing demand generation campaigns that have consistently driven measurable growth and pipeline development.
  • You excel in a fast-paced environment, combining strategic thinking with exceptional project management, communication, and leadership skills.

Top Skills

Crm Systems
Demand Generation Strategies
Marketing Analytics

What the Team is Saying

Brian Guimond
Adamas Victória Cavalcante Robitz
Bastian Martino
Charlotte Delafosse
Adamas Victória Cavalcante Robitz
Daniella Schuh
Alice Rao-Wyckoff
Mily O Loughlin
Anna
Roshni
Henry Statfeld
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The Company
HQ: Palo Alto, CA
3,300 Employees
Year Founded: 2015

What We Do

Navan (Nasdaq: NAVN) is the leading all-in-one business travel, payments, and expense management platform that makes travel easy for frequent travelers. From finding flights and hotels to automating expense reconciliation, with 24/7 support along the way, Navan delivers an intuitive experience travelers love and finance teams rely on. See how Navan customers benefit and learn more at navan.com.

Why Work With Us

At Navan, we’re never satisfied with the status quo, and we know breakthrough ideas come from diverse perspectives. We are committed to cultivating a workplace that reflects the diversity of the customers we serve while fostering leadership and innovation.

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Navan Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

In-person connections is the foundation of Navan, the connections forged through face-to-face interactions improve company culture and what we can achieve together. We operate on a hybrid working model, which we define as four days a week in-office.

Typical time on-site: 4 days a week
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