About the role

As our Director of Field Marketing, you’ll be responsible for developing and executing the field and event strategy for our AI copilot. You’ll be a critical member of our performance marketing team, working cross-functionally to build out successful events and programs that drive pipeline and accelerate sales.

Reporting to our VP of Enterprise Marketing, you’ll work closely with sales leadership to understand the needs and regions of our target customers and develop creative strategies to engage them at a range of events and experiences. You’ll also manage a field marketing manager with the potential to grow the team over time. 

What you will do at Jasper:

• Strategic Development: Lead the creation and execution of a comprehensive events and experiences strategy tailored to drive substantial mid-market and enterprise pipeline growth.
• Budget Management: Plan, allocate, and oversee the field marketing budget to ensure maximum return on investment, tracking spend against the projected pipeline and adjusting strategies as needed.
• Cross-functional collaboration: Work cross-functionally with marketing and sales to get the best possible return from event prep, onsite experience, and follow-up campaigns. 
• Data-Driven Decisions: Utilize historical data and career benchmarks to make projections and set goals for your strategy.
• Bring Jasper’s Brand to Life: Partner with Jasper’s design team to create impactful, in-person brand experiences that elevate Jasper’s brand with prospects and customers. 

What you will bring to Jasper:

• 10+ years of field marketing experience, with clear experience running all event details and communicating ROI.
• A history of organizing and leading cross-functional project teams toward a common goal. 
• Experience managing small teams and helping direct reports develop in their careers. 
• Great project management skills including strong communication around project timelines, responsible individuals, and status. 
• A well-rounded background with a variety of event types, including large-scale industry gatherings and exclusive, high-touch experiences.
• Experience building and interpreting reports to make data-driven decisions driving maximum ROI. 

Benefits & Perks

• Comprehensive Health, Dental, and Vision coverage beginning on the first day for our employees and families.
• Unlimited PTO
• 401(k) program with company matching
• Monthly wellness reimbursement and flexible time off to encourage a healthy work-life balance
• Generous budget for home office set up 
• Learning and development opportunities 
• Paid parental leave
• Travel perk program

Compensation Range 

At Jasper, we believe in pay transparency and are committed to providing our employees and candidates with access to information about our compensation practices. The expected base salary range offered for this role is $180,000-$220,000. Compensation may vary based on relevant experience, skills, competencies, and certifications.

Our goal is to be a diverse workforce that is representative at all job levels as we know the more inclusive we are, the better our product will be. We are committed to celebrating and supporting our differences and that diversity is essential to innovation and makes us better able to serve our customers. We hire people of all levels and backgrounds who are excited to learn and develop their skills. 

We are an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state or federal laws.