Director, Experience & Merchandising

About Justrite Safety Group

At Justrite Safety Group, we're more than just a collection of industrial safety companies; we're a dynamic organization dedicated to protecting people, property, and the planet. Our ever-growing portfolio of companies collaborates to deliver advanced industrial safety solutions that set the standard for excellence.

As our business continues to grow, we continue to look for top talent to join our team as we lead the charge in revolutionizing industrial safety, ensuring that every worker returns home safe, every workplace remains secure, and our environment thrives for generations to come. With Justrite Safety Group, safety isn't just a priority—it's our passion.

The Contribution You’ll bring to this Role:

The Director, Experience & Merchandising is a strategic role responsible for shaping the digital experience and merchandising strategy across Justrite Safety Group (JSG) ecommerce sites. They will lead a cross-functional team to deliver engaging, user-centered, and conversion-optimized digital properties that strengthen brand leadership, improve customer path-to-purchase, and drive revenue growth. This role requires vision, collaboration, and a data-driven approach to innovation.

In this role, you will report directly to the VP, Ecommerce, setting the stage for your career to soar! This role is your gateway to opportunities for advancement, with the potential to grow within the organization in 3-5 years as you make meaningful contributions to our organizational goals.

About the Team:

Our ECommerce team is at the forefront of driving digital growth and creating seamless online experiences for our customers. We manage and optimize our online platforms, digital marketing initiatives, and marketplace partnerships to ensure our products are accessible whenever and wherever customers shop. With a focus on data-driven decision-making, innovation, and collaboration, the team works across functions to enhance the customer journey, strengthen brand presence, and deliver measurable business results. Always forward-looking, the E-Commerce team plays a critical role in shaping our digital strategy and positioning us for long-term success in an evolving marketplace.

What You’ll Do at Justrite:

• Set the merchandising and UX vision for JSG ecommerce sites, ensuring they are engaging, high-performing, and conversion-optimized.
• Lead and mentor a cross-functional team of UX designers, merchandisers, and product content specialists, fostering innovation, collaboration, and excellence.
• Build and manage website roadmaps that drive engagement, strengthen brand leadership in compliance & safety, enrich products, improve merchandising and boost conversions.
• Champion user-centered design principles, ensuring all web projects are rooted in brand standards, usability best practices, accessibility (WCAG), responsiveness and data-driven insights- partner with Martech on quality, best-in-class technical executions.
• Drive continual optimization through a defined calendar of structured A/B testing, personalization strategies, and AI-driven insights to enhance SEO, AEO and GEO, content discoverability, and customer journeys.
• Own digital merchandising strategy across navigation, taxonomy, category pages, search, and product presentation to improve engagement, brand affinity, customer path-to-purchase and conversion rates.
• Collaborate with BU marketing and product, and to ensure all products are launched, enriched, and presented in a way that builds product knowledge and affinity.
• Define, prioritize, and execute product and experience roadmaps, balancing customer needs, business goals, and technical feasibility.
• Leverage analytics, customer journey mapping, and usability testing to continuously identify opportunities for improvement and innovation.
• Manage key vendor relationships and growth projects, ensuring scalable, secure, and efficient ecommerce technologies are implemented and optimized.

Your Skills and Expertise:

To ensure your success from day one in this role, Justrite requires the following qualifications at a minimum:

• 7–10+ years of experience as a leader in digital commerce with a focus on e-commerce and customer acquisition & loyalty
• 5+ years of experience creating, implementing and running large scale campaigns
• 3+ year of experience developing and implementing A/B testing and personalization programs
• Enterprise commerce platform experience (ex Adobe Commerce, Shopify, SAP Commerce Cloud, etc)
• Demonstrated revenue growth for a nationwide B2B commerce brand
• Experience building and owning data & analytics in a digital setting

Additional qualifications that could help you succeed even further in this role include:

• Goal-driven, self-starter 

• Creative, user-focused approach 

• Collaborative team player 

• Organized

Compensation:

The position offers a competitive base salary ranging from $160,000 to $175,000.

Actual base salaries will vary and may be above or below the recommended pay range based on factors such as but not limited to location, relevant experience and performance.   Additionally, this role is eligible for an annual incentive plan to enhance their overall total compensation package when Justrite Safety Group and their business units achieve annual business and financial targets.

Benefits:

Our benefits package at Justrite Safety Group is designed to be the best in the industry, offering everything you need to support your career and personal well-being. You’ll receive a competitive salary paired with an extensive benefits package that includes comprehensive medical, dental, and vision coverage. We provide flexible hours and alternative work arrangements designed to support a healthy work-life balance.  These options vary depending on the specific roles and business needs. 

Your financial future is secure with our 401K plan, complete with a company match, and you’re protected with company-paid short and long-term disability insurance. To ensure you’re at your best, we also offer generous paid time off, personal days, and a robust employee wellness program that supports your overall health and happiness. At Justrite, our benefits package is designed to help you thrive both in and out of the workplace.

Why Choose Justrite Safety Group?

As a leading name in the safety industry, Justrite provides a platform where you can collaborate with some of the best professionals in the field, learning from experts and contributing to cutting-edge solutions. The company's commitment to excellence and innovation ensures that you’ll be part of a team that is making a real impact. With a strong focus on career advancement, Justrite empowers its employees to thrive both personally and professionally, making it an ideal workplace for those looking to grow their careers in a meaningful and rewarding environment.

Join us and be part of a team dedicated to product excellence and making a positive impact in our company, and in our community!