At Transcarent, we believe great events don’t just happen — they inspire, connect, and deliver results. We’re looking for a Director, Events Marketing to lead the strategy and execution of our commercial and corporate event programs — from national trade shows and industry conferences to unforgettable internal experiences that bring our teams together.
In this role, you’ll own the end-to-end events strategy that fuels brand awareness, deepens engagement, and directly contributes to pipeline development and revenue growth. You’ll work closely with our demand generation, product marketing, sales, and customer success teams to ensure every event drives measurable business impact — not just great experiences.
If you love turning creative ideas into strategic outcomes and building experiences that move people and the business forward, this is your next big stage.
What You’ll Do
- Own the event strategy: Build a 12 to 18-month roadmap that advances brand, engagement, and pipeline goals.
- Drive revenue impact: Partner with demand generation and sales to design events that attract qualified leads, accelerate deal cycles, and expand customer relationships.
- Run the full calendar: Oversee all owned, earned, and sponsored events with clear objectives, budgets, and ROI targets.
- Bring events to life: Plan and execute conferences, field events, and internal gatherings — managing logistics, vendors, creative, and on-site execution.
- Measure what matters: Define KPIs, track performance, and run post-event retros to optimize pipeline contribution and overall impact.
- Collaborate cross-functionally: Work with marketing, comms, HR, and sales to align event strategies with business priorities and go-to-market initiatives.
- Lead high-impact experiences: Manage budgets, negotiate contracts, and ensure every program delivers meaningful engagement and measurable ROI.
- Create moments that matter: Partner with internal teams to produce culture and company-wide events that build connection and pride.
About You
You’re a strategic thinker and hands-on leader who knows how to create events that don’t just look great — they perform. You thrive in fast-moving, high-growth environments and balance creativity with precision. You’re passionate about using events as a growth engine and love seeing the data back it up. You also have:
- 15+ years of event marketing experience within B2B tech or healthcare industries
- Proven success leading large-scale events (200–1,000+ attendees) that generated leads and influenced pipeline
- Deep understanding of event marketing strategy, execution, and performance measurement — across in-person, hybrid, and virtual formats
- Strong collaboration skills, with experience partnering closely with sales and demand gen to align on pipeline goals
- Excellent communication and project management abilities
- Proficiency with Salesforce, Cvent, and event management platforms
- Comfort operating in a high-growth, fast-paced environment
- Analytical mindset with a creative approach to solving problems and optimizing results
- Willingness to travel regularly
Bonus points if you have:
- Experience in the health/tech or employer benefits space
- A passion for data-driven storytelling and brand-building through experiential marketing
#li-remote
Who we are
Transcarent and Accolade have come together to create the One Place for Health and Care, the leading personalized health and care experience that delivers unmatched choice, quality, and outcomes. Transcarent’s AI-powered WayFinding, comprehensive Care Experiences – Cancer Care, Surgery Care, Weight – and Pharmacy Benefits offerings combined with Accolade’s health advocacy, expert medical opinion, and primary care, allows us to meet people wherever they are on their health and care journey. Together, more than 20 million people have access to the combined company’s offerings. Employers, health plans, and leading point solutions rely on us to provide trusted information, increase access, and deliver care.
We are looking for teammates to join us in building our company, culture, and Member experience who:
- Put people first, and make decisions with the Member’s best interests in mind
- Are active learners, constantly looking to improve and grow
- Are driven by our mission to measurably improve health and care each day
- Bring the energy needed to transform health and care, and move and adapt rapidly
- Are laser focused on delivering results for Members, and proactively problem solving to get there
Total Rewards
Individual compensation packages are based on a few different factors unique to each candidate, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal equity.
Salary is just one component of Transcarent's total package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock options.
Our benefits and perks programs include, but are not limited to:
- Competitive medical, dental, and vision coverage
- Competitive 401(k) Plan with a generous company match
- Flexible Time Off/Paid Time Off, 12 paid holidays
- Protection Plans including Life Insurance, Disability Insurance, and Supplemental Insurance
- Mental Health and Wellness benefits
Transcarent is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out!
Research shows that candidates from underrepresented backgrounds often don’t apply unless they meet 100% of the job criteria. While we have worked to consolidate the minimum qualifications for each role, we aren’t looking for someone who checks each box on a page; we’re looking for active learners and people who care about disrupting the current health and care with their unique experiences.
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What We Do
Transcarent is a health and care experience company that makes it easy to get the high-quality, affordable health and care that everyone and their families deserve – where and when they want it, on their terms. Transcarent puts health consumers back in charge by directly connecting them with an integrated ecosystem of high-value providers and health solutions, providing transparent information, and offering trusted guidance – in as little as 60 seconds, 24/7/365, from the palm of their hand, often at no cost to Members and at a lower cost to their employer. Transcarent takes accountability for results – offering at-risk pricing models and transparent impact reporting to align incentives towards measurably better experience, better health, and lower costs.
