Director of Digital Media for Athletics

Posted 21 Days Ago
Be an Early Applicant
24501, Lynchburg, VA, USA
In-Office
Mid level
Edtech
The Role
Oversee digital media initiatives for athletics, manage live game streaming, enhance brand storytelling, and lead student workers in content production.
Summary Generated by Built In

 

Director of Digital Media for Athletics

The University of Lynchburg, a private, regional university in the beautiful foothills of the Blue Ridge Mountains in Central Virginia, is seeking applicants for a full-time, Director of Digital Media in the Athletics Department.

This position reports to, is supervised by, and evaluated by the Director of Athletics. The evaluation of work performance will be ongoing and will be carried out by theDirector of Digital Media. It will include the specific duties and responsibilities of this position description plus employee attitude and general working behavior.

Job Type: Full time

Job Purpose: Work in conjunction with the Director of Athletic Communications to further the publicity and promotion of Lynchburg’s 24 intercollegiate athletics programs. The person will be responsible for leadership of the department’s digital efforts including streaming of games, new media storytelling, social media, and exploration of new digital platforms to amplify the student-athlete experience at Lynchburg.


Specific Job Duties: - Oversee existing equipment maintenance and updates for a variety of streaming components including tricaster, computers, cameras, etc.

  1. Gameday broadcasts
  • Oversee live webcasts of home athletic events
  • Provide play-by-play commentary and color analysis
  • Assign staffing for athletics/special events
  • Develops relationships with external networks to maximize exposure for Lynchburg team (examples: FLO College,ESPN3, Lax Sports Network)
  1. Brand and Story amplification
  • Use new media platforms to highlight student-athlete experience and success
  • Continue expansion of the reach and scope of athletic communications
  • Develop relationships with staff, faculty, and student-athletes to better tell the story of the institution and its athletic department
  1. Student and part-time worker leadership
  • Recruit, train, and retain undergraduate student employees to assist with webcasting, photography, and graphic design
  • Build relationships with faculty in associated fields (communication studies, sport management, etc.)
  • Oversee a graduate assistant position and part-time/contract employees on an as-needed basis
  • Work with students one-on-one to develop career skills

Benefits: 

  • Generous paid vacation, personal days, paid sick time and family leave, comprehensive insurance (medical, dental, vision, etc.) and retirement plans, flexible spending account, tuition remission, life and long-term disability insurance, and more. Learn more about employment benefits at the University of Lynchburg.

Schedule: Hours vary- Nights and weekends

Experience/Skills: 

  • Ability to communicate effectively and have the ability to understand, comprehend and follow directions
  • Must have good teamwork skills
  • Full range of creative tools and streaming background
  • Quality content and streaming production in a fast tempo environment

Physical Demands:

  • Prolonged standing
  • Ability to lift 35 lbs.
  • Extended work periods

 

 

 


Qualifications

Required Qualifications:

  • Bachelors degree
  • Successful digital media creation and implementation
  • Mastery of Adobe Creative Suite, Streaming platforms and equipment

Preferred qualifications:

  • Masters Degree
  • Experience in a Collegiate Athletics setting

Education: 

  • Bachelors degree

Work Remotely:

  • No

We seek candidates who are committed to the University of Lynchburg’s efforts to create an environment that fosters a student-centered environment, develops the breadth of knowledge associated with liberal education, respects and supports diversity, equity, and inclusion, values and celebrates diverse faith traditions, and sustains close working relationships among faculty, staff, students, alumni, and community partners.

Candidates must successfully pass a background check that is satisfactory to the University. 

 

Submit a cover letter, résumé, and three professional references to: 

Human Resources Jobs Page


The University of Lynchburg is dedicated to inclusive excellence. We celebrate the diversity of our common life, affirming our different histories, realities, and identities. All belong here. 

As a testament to our strong commitment to accessibility, diversity, and inclusion, we will attract, celebrate, and retain a community of diverse students, staff, and faculty; foster belonging; and create a campus environment that embraces civil discourse and accountability for our words and actions. 

The University of Lynchburg embraces diversity in its broadest sense. We will cultivate an inclusive, equitable, and safe campus climate grounded in mutual respect and understanding, where all members of our diverse learning community - alumni, employees, learners, visitors, and volunteers- can thrive. 

The University of Lynchburg is an equal-opportunity employer.

Skills Required

  • Bachelors degree
  • Successful digital media creation and implementation
  • Mastery of Adobe Creative Suite
  • Streaming platforms and equipment
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The Company
158 Employees
Year Founded: 1903

What We Do

A small, private university in Lynchburg, Virginia offering more than 100 academic programs including master's and doctoral level degrees.

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