Director, Demand Generation

At Replicant, we believe AI should work for people, starting with customer service. That’s why we built a platform that helps contact centers resolve more requests, proactively identify issues, and improve agent performance with AI-powered conversation intelligence and AI agents that act like your best reps.

Our AI agents handle millions of calls every month for Fortune 500 companies and high-growth innovators. From processing payments to booking appointments and authenticating users, they help customers get what they need instantly, 24/7. Meanwhile, our real-time conversation insights help contact center leaders coach better and improve every interaction.

We’re leading the shift from legacy systems to AI-first service, powered by large language models (LLMs) and designed for enterprise scale, security, and empathy. If you’re excited by the potential of LLMs, voice AI, and building category-defining technology with a kind, ambitious team, you’ll love it here.

Replicant is seeking a Director of Demand Generation to own and scale our marketing-led pipeline strategy and execution. In this role, you’ll build and lead a scalable top-of-funnel engine that accelerates growth, engages our target buyers, and drives measurable ROI across digital, ABM, and field channels.

You’ll partner cross-functionally with Sales, BDRs, RevOps, and Brand & Product Marketing to ensure full-funnel alignment — from awareness to opportunity creation and progression. You’ll lead a high-performing team of three strong individual contributors (Demand Gen, ABM, and Field Marketing), setting the strategy, frameworks, and KPIs that fuel predictable, marketing-sourced pipeline growth.

The ideal candidate has successfully scaled integrated demand programs in a fast-growing B2B SaaS or data-driven technology company, bringing a mix of strategic leadership, analytical rigor, and hands-on execution. This role will report into the VP of Marketing.

What you’ll do

Pipeline & Revenue Generation

Own marketing-sourced opportunity and pipeline targets across the business. Develop and execute strategies that drive measurable pipeline growth, improve conversion rates, and increase coverage across target accounts.

Business Development Partnership

Operate in lockstep with Business Development leadership to drive coordinated account penetration and opportunity creation. Establish shared goals, workflows, reporting, and feedback loops to ensure marketing programs and outbound efforts reinforce one another.

ABM & Enterprise Marketing

Lead account-based marketing strategy across target accounts and industries. Build highly targeted programs that increase engagement, accelerate buying cycles, and create opportunities within priority accounts.

Events & Field Marketing

Own Replicant's event and field marketing strategy, including industry conferences, executive programs, customer events, and account-focused experiences. Ensure events contribute directly to pipeline generation and account progression.

Team Leadership

Lead and develop a team responsible for omnichannel marketing, account-based marketing, and events. Create clear priorities, accountability, and operating rhythms while fostering a culture of ownership, speed, and continuous improvement.

Integrated Campaign Execution

Partner with Brand, Product Marketing, and Content teams to bring campaigns to market that support pipeline goals. Ensure messaging, content, events, outbound, and digital programs work together as a unified go-to-market motion.

Pipeline Performance & Optimization

Build a data-driven demand generation engine with clear visibility into performance across channels, programs, and funnel stages. Continuously evaluate results, identify opportunities, and reallocate resources to maximize pipeline impact.

Cross-Functional GTM Leadership

Partner closely with Sales, Business Development, Revenue Operations, Product Marketing, and Executive Leadership to align priorities, improve execution, and ensure the organization is focused on the highest-impact growth opportunities.

What you’ll bring

• Passion for building pipeline, creating revenue impact, and scaling enterprise go-to-market programs.

• Ability to thrive in a fast-moving environment with strong ownership, accountability, and bias toward execution.

• 7+ years of experience in Demand Generation, Revenue Marketing, Field Marketing, ABM, or related enterprise B2B marketing roles.

• Experience owning pipeline or opportunity generation targets and consistently delivering against revenue goals.

• Strong experience partnering with Sales and Business Development teams to drive account penetration and opportunity creation.

• Experience leading account-based marketing, field marketing, executive programs, and enterprise demand generation initiatives.

• Proven people management experience with a track record of building and developing high-performing teams.

• Strong analytical and operational skills with the ability to translate data into action and business outcomes.

• Excellent communication and stakeholder management skills with the ability to influence across functions and leadership levels.

• Experience working in SaaS, AI, enterprise software, contact center technology, or related markets is preferred.

For all full-time employees, we offer:

🌴 In-person connection that counts: company-wide offsites and smaller team gatherings designed to make remote work feel personal

🖥️ Tech & learning stipend: Conferences, books, courses — interested? We’ll fund them

📍 Remote by design: We’re distributed — no guilt about life events, we trust you to manage your calendar

🏋️ Health & wellness: Flexible vacations, paid sabbatical after 5 years, comprehensive benefits, plus a stipend to support your physical and mental well-being

💸 Compensation that matches your impact: competitive salaries in the company you’re helping to build

📈 Equity with upside: We believe in shared ownership—You’ll own a real piece of a fast-growing AI company

Our Values

Replicant has three core values. It is critical that everyone who joins the team feels excited and moved by these values as every new team member makes an impact on our culture.

Blade Runners: We take ownership and pride to influence the outcomes of our goals. We are successful, and like a Blade Runner, use the tools at our disposal to reach our objectives. We value open and honest communication and proactively seek feedback along the way. We are a company driven to grow and achieve both individually and as a team.

Bread Makers: We are humble and strive toward an egalitarian culture. No task is too big or too small. We work together to achieve our goals and develop our company mission. We believe that the whole is greater than the sum of its parts in everything that we do.

Självdistans (Self-Distance): Självdistans is Swedish for self-distance. It's the ability to critically reflect on oneself and one's relations from an external perspective. With this in mind, we act with objectivity and always remember that we are not our work. There's no perfect science to growing a team or business, but we trust everyone at Replicant to point out our blind spots and humbly admit their own.

Replicant is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at [email protected] and we’ll work to meet your needs.