What You'll Do:
- Lead regional demand planning, coordination, and analysis to ensure a healthy, predictable pipeline of qualified opportunities.
- Collaborate with Sales, Marketing, Alliances, and other teams to create integrated demand plans aligned with business goals.
- Develop and execute targeted sales plays and outreach cadences based on business needs and market insights.
- Monitor market trends, customer behavior, and the competitive landscape to inform demand strategies and planning.
- Track performance against pipeline health metrics, host Demand Boards, and provide proactive insights on forecasting and execution.
- Drive continuous improvement and foster a collaborative culture across the demand ecosystem to optimize processes and tools.
What You Will Bring to Coupa:
- 10+ years of experience in B2B demand generation or related roles, ideally with large technology companies; MBA or equivalent degree preferred.
- Strong analytical and problem-solving skills with the ability to interpret complex data and translate insights into strategic, value-driven decisions.
- Proven track record in developing and executing effective demand management strategies in fast-paced, dynamic environments.
- Excellent communication, collaboration, and interpersonal skills with the ability to build strong cross-functional relationships.
- Demonstrated leadership capabilities with a passion for continuous improvement, innovation, and team motivation.
- Strong business and financial acumen with the ability to align processes to broader business goals.
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What We Do
Coupa is a global technology company that helps businesses run smarter by connecting all the ways they spend money — from procurement and expenses to payments and supply chain decisions — in one intelligent platform. In simple terms, Coupa gives organizations the visibility and control they need to make better financial choices, reduce waste, and drive real impact. It’s where technology meets purpose: helping companies manage their resources more responsibly while creating a positive ripple across their people, partners, and the planet.
Why Work With Us
At Coupa, we prioritize an inclusive and empathetic workplace where every voice is valued. Our teams are proactive and accountable, ensuring we collaborate effectively to achieve our goals. The foundation of our culture rests on our people; we believe in fostering an environment that encourages innovation and curiosity.
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