Director, Data-Driven Marketing Strategy & Transformation

Reposted 2 Days Ago
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7 Locations
In-Office
Expert/Leader
Biotech
Our Mission is to enable our customers to make the world healthier, cleaner and safer.
The Role
Lead EMEA Life Sciences marketing transformation from campaign-led to data-driven lifecycle engagement. Define strategy and roadmap, build analytics/AI-enabled capabilities, redesign operating models, drive Adobe Experience Cloud migration, coach high-performing teams, and align marketing investments to pipeline, revenue and ROI across complex matrix stakeholders.
Summary Generated by Built In

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

Director, Data-Driven Marketing Strategy & Transformation – EMEA Life Sciences

Location: Office base Scotland- UK, Paris- France. Madrid- Spain, Darmstadt- Germany, Eindhoven -Netherlands, Milan-Italy & Stockholm-Sweden

Transform the Future of Marketing. Shape the Future of Science.

At Thermo Fisher Scientific, our mission is simple yet powerful: to enable our customers to make the world healthier, cleaner and safer. Every day, our colleagues develop solutions that advance scientific discovery, accelerate drug development, improve patient outcomes, and help tackle some of the world's most pressing challenges.

We're looking for a visionary marketing leader to redefine how we engage customers across Europe, the Middle East and Africa (EMEA). This is more than a marketing role—it's an opportunity to lead a significant digital transformation within our EMEA Life Sciences business.

If you're passionate about using data, technology and AI to create exceptional customer experiences and drive measurable business growth, we'd love to hear from you.

The Opportunity

As Director, Data-Driven Marketing Strategy & Transformation, you will define and lead the strategic vision for modern marketing across the EMEA Life Sciences organisation.

Reporting to the Senior Director, EMEA Life Sciences Marketing, you'll lead the transformation from transition from campaign-based marketing to intelligent, data-driven customer engagement powered by automation, advanced analytics, AI and best-in-class marketing technology.

This is a highly visible leadership role where you'll shape the future marketing operating model across one of the world's leading Life Sciences organisations in EMEA.

What You'll Do

You'll lead the transformation across four key areas:

Define the Marketing Strategy of Tomorrow

  • Develop and execute the EMEA data-driven marketing strategy and multi-year transformation roadmap.
  • Move the organisation from campaign-led marketing to lifecycle, behaviour-triggered customer engagement.
  • Design a scalable, customer-centric marketing operating model aligned to commercial growth and ROI.
  • Translate business strategy into integrated, insight-led marketing programmes.
  • Lead innovation pilots and transformation initiatives that deliver measurable business outcomes.

Build High-Performing Teams

  • Inspire, develop and lead a high-performing marketing transformation team.
  • Build future capabilities across marketing analytics, automation, data science and AI.
  • Drive organisational change while creating a culture of innovation, accountability and continuous improvement.
  • Coach and develop future marketing leaders.

Drive Operational Excellence

  • Redesign marketing processes, governance and execution models across EMEA.
  • Standardise best practices to improve efficiency, scalability and customer impact.
  • Embed lifecycle marketing, personalisation and customer journey management into everyday operations.
  • Ensure marketing execution is aligned to measurable commercial outcomes.

Accelerate Digital & AI Adoption

  • Lead the migration to Adobe's enterprise marketing technology ecosystem.
  • Champion the use of advanced analytics, AI and automation to improve marketing performance.
  • Develop measurement frameworks that clearly connect marketing investment to pipeline, revenue and business growth.
  • Partner closely with Sales, Commercial, IT, Finance and Corporate Marketing to maximise business impact.

What You'll Bring

We're looking for an inspiring leader with a passion for digital transformation and commercial excellence.

You'll bring:

  • 10+ years of experience in digital marketing, eBusiness or data-driven marketing leadership.
  • A proven track record leading marketing transformation programmes.
  • Experience redesigning marketing operating models and driving organisational change.
  • Expertise in customer lifecycle marketing, personalisation and marketing automation.
  • Strong knowledge of enterprise marketing technologies, with experience across the Adobe technology suite.
  • Experience embedding analytics, AI and automation into commercial marketing strategies.
  • Excellent commercial acumen with the ability to link marketing performance to pipeline, revenue and ROI.
  • Outstanding stakeholder management skills with experience influencing senior leaders across complex matrix organisations.
  • A passion for building and developing high-performing teams

Why Join Thermo Fisher Scientific?

This role offers a rare opportunity to help shape the future of marketing within a global industry leader.

You'll have the opportunity to:

  • Lead on the digital marketing transformations in EMEA for the Life Science Group
  • Influence strategy across multiple countries and business divisions.
  • Work alongside world-class commercial, digital and technology leaders.
  • Build innovative marketing capabilities that will define the future of customer engagement.
  • Drive meaningful business impact while supporting science

Skills Required

  • 10+ years in digital marketing, eBusiness or data-driven marketing leadership
  • Proven track record leading marketing transformation programmes
  • Experience redesigning marketing operating models and driving organisational change
  • Expertise in customer lifecycle marketing, personalisation and marketing automation
  • Experience embedding analytics, AI and automation into commercial marketing strategies
  • Strong commercial acumen linking marketing performance to pipeline, revenue and ROI
  • Outstanding stakeholder management with experience influencing senior leaders in a matrix organisation
  • Experience leading migration to Adobe enterprise marketing technology ecosystem
  • Knowledge of enterprise marketing technologies, ideally Adobe Experience Cloud
  • Proven ability to build and develop high-performing marketing teams

Thermo Fisher Scientific Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Thermo Fisher Scientific and has not been reviewed or approved by Thermo Fisher Scientific.

  • Retirement Support Retirement programs include a strong company 401(k) match and an employee stock purchase plan that add meaningful long‑term value. Feedback suggests these features stand out among core financial benefits even when base pay feels average.
  • Healthcare Strength Health coverage offers multiple national medical options alongside dental and vision, with company‑paid life and disability coverage. This breadth is considered a solid foundation even if some costs may not be the lowest among peers.
  • Parental & Family Support Paid parental and caregiver leave, backup care, adoption assistance, and specialized family resources are available. Feedback suggests these supports are a notable plus for colleagues managing family and caregiving needs.

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The Company
HQ: Waltham, MA
100,000 Employees

What We Do

Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.

Why Work With Us

You will join a company which every colleague has the opportunity to create possibilities, for oneself, for our customers and patients. There is no more exciting place to be than at the forefront of solving problems which help improve lives around the world. As a company, we are committed to supporting your career aspirations and your journey.

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