Director, Creator Campaigns & Social Commerce

Reposted 53 Minutes Ago
Be an Early Applicant
2 Locations
Hybrid
100K-125K Annually
Senior level
Digital Media • eCommerce • Marketing Tech • Social Media
Anchor by Motom empowers brands with custom creator storefronts, robust analytics, an influencer CRM and an amazing team
The Role
The Director of Creator Campaigns & Social Commerce will execute paid creator campaigns, optimize performance, and manage relationships with creators to drive revenue outcomes for brand clients.
Summary Generated by Built In

Motom is the award-winning creator commerce infrastructure that gives brands and retailers full ownership of their creator programs. Where most creator commerce solutions are built for distribution, aggregating creator audiences and brand budgets on third-party platforms, Motom is built for ownership, combining white-label creator commerce technology with full-service creator management in a single integrated system. Trusted by clients including Sephora, Macy's, and Chewy, we are a high-output team building category-defining infrastructure where creator programs become owned, scalable revenue channels.

The Role

We are looking for a Director of Creator Campaigns & Social Commerce to join our client services team. This is an individual contributor role reporting directly to the Head of Client Strategy & Creator Growth. You will own paid creator campaign execution on behalf of our brand and retailer clients, with a clear focus on full-funnel outcomes and direct sales attribution. 

Beyond paid campaigns, you will work alongside client account leads to flag optimization opportunities and ensure every program is delivering against brand goals. This is a hands-on execution role. You will build the programs and run them. 

What You Will Do

  • Build and execute paid creator campaign plans tailored to client objectives with direct sales attribution through Motom’s creator commerce technology, moving beyond reach and engagement to measurable revenue outcomes.
  • Establish and refine creator performance frameworks and success metrics in partnership with internal teams.
  • Own paid creator campaign execution across client accounts: casting, briefing, contracting, content review, and performance reporting.
  • Negotiate creator partnerships, including compensation structures, deliverable scopes, FTC compliance, and contractual terms.
  • Communicate directly with creators via email, video calls, webinars, and in-person meetings.
  • Analyze data, identify trends, and translate insights into action plans for internal teams and client-facing reporting.
  • Cultivate and maintain strong relationships with a diverse network of influencers across Instagram, TikTok, YouTube, and emerging platforms.
  • Design and scale always-on creator programs designed to build loyalty and generate organic social pickup.
  • Ensure all influencer activations achieve strong ROI and maintain brand alignment at every touch point.
  • Collaborate with client account leads to align creator strategy with brand goals, renewal planning, and expansion opportunities. 

What You Bring

  • 5 to 7 years of experience in creator marketing and influencer strategy with demonstrated experience managing paid creator campaigns with six-figure budgets across multiple brand clients simultaneously.
  • Strong command of performance tracking, attribution tools, understanding of affiliate and campaign measurement methodologies.
  • Established relationships with creator talent, managers, and agencies.
  • Clear understanding of how creator content drives conversion and revenue in a commerce context
  • Comfortable operating as an individual contributor in a fast-moving environment.
  • Strong communicator with the ability to present strategy and results clearly to brand clients.
  • Deep knowledge of Instagram, TikTok, YouTube, and the broader social commerce ecosystem.
  • Experience with on-site creator activations a plus.

Why Motom

Creator commerce is one of the most underdeveloped revenue opportunities in retail. Most brands are still running influencer marketing like a media buy. We are building the infrastructure that changes that, and this role is where that work gets done. 

You will work with a senior team, have direct access to brand decision-makers, and have real ownership over client outcomes. The work is visible and your impact is measurable. 

Compensation & Location

OTE range: $110K to $125K, commensurate with experience. This is a hybrid role based in New York, NY, with two days per week in office. 

To apply or refer a candidate, please reach out directly to Teddi Welch at Motom. 

Skills Required

  • 5 to 7 years of experience in creator marketing and influencer strategy
  • Experience managing paid creator campaigns with six-figure budgets
  • Strong command of performance tracking and attribution tools
  • Established relationships with creator talent and agencies
  • Deep knowledge of the social commerce ecosystem
  • Comfortable operating as an individual contributor
Am I A Good Fit?
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The Company
New York, NY
18 Employees
Year Founded: 2020

What We Do

Motom is transforming brand’s influencer and affiliate relationships with custom storefronts, curated by their creator network, all powered by Anchor by Motom. Our platform empowers teams to manage and scale influencer marketing efforts, capturing and evaluating creator partnerships holistically – from social impressions to sales attribution with access to first-party consumer data. Used by industry leaders like Macy’s, Chewy, and Forever 21, Anchor storefronts emphasize authentic, intuitive social shopping. Easy for brands to scale; easy for creators to use; easy for customers to shop –– Anchor storefronts have increased creator conversion rates up to 10x. “My Bloomingdale’s storefront literally could not be any easier” said beauty creator Sarah Wolak. “They’re easy to create, browse, and most importantly shop!”. Anchor by Motom stands apart in the crowded influencer marketing landscape by giving brands control over their creator marketing initiatives, relationships, and communication. We reduce unnecessary reliance on third-party social commerce platforms that control both the customer and creator relationships as well as the data cultivated by brand’s influencer marketing efforts. Instead, we enable brands to take ownership of the shopper experience and gather insights while lowering customer acquisition costs and driving sustainable revenue growth.

Why Work With Us

Motom empowers brands to fully own their creator relationships and data, driving real impact in social commerce. We’re a team-first culture that fosters growth, collaboration, and innovation. Join us to expand your skills, shape industry trends, and thrive as we transform influencer marketing together.

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