Director of Commercial Enablement

Posted 2 Days Ago
Be an Early Applicant
3 Locations
Hybrid
185K-225K Annually
Expert/Leader
Healthtech
The Role
Leads and scales Lantern’s commercial enablement function for a 200-person commercial organization. Responsibilities include team building, sales onboarding and ramp, GTM readiness, certification, content governance, competitive enablement, platform ownership, AI adoption, and metrics connecting enablement investments to commercial outcomes. The role partners closely with sales, product marketing, clinical, product, HR, and commercial leadership in a high-growth B2B healthcare environment.
Summary Generated by Built In
About Lantern

Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation's top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation's largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com. 


Director, Commercial Enablement

Lantern is looking for a Director of Commercial Enablement to lead and scale a function that is critical to our commercial performance. This is a builder role. You'll inherit a team of two Learning & Development specialists and a mandate to define the future state structure, build it, and run it. Reporting directly to the CMO, you'll be responsible for the full enablement lifecycle: new hire onboarding and ramp, ongoing certification and skill development, GTM readiness for product and market launches, competitive positioning support, content governance, and the reporting infrastructure that connects all of it to commercial outcomes.

You also see AI as a genuine multiplier for how enablement gets done. You've experimented with where it creates leverage, whether that's analyzing call patterns at scale, accelerating content development, or improving how reps are coached. You have a real point of view on this and you're actively building it into how your team works.

Location: Dallas, TX - Hybrid schedule, or New York, NY - Hybrid schedule (3x in office per week)

Responsibilities:

Team Leadership & Culture

  • Build and lead a high-performing Enablement team (starting with two L&D specialists), defining the future-state org structure and hiring roadmap within the first 100 days.
  • Establish Enablement as a strategic partner to commercial leadership — not a reactive support function — building a culture of rigor and accountability, and partnering with HR Enablement to champion learning company-wide.

Commercial Enablement & GTM Readiness

  • Own GTM readiness for the 200-person commercial org across employer sales, health plan, benefit consultant, network, partnerships, and client success — ensuring the field is prepared ahead of every launch or messaging update.
  • Partner with Product Marketing to build sales toolkits, playbooks, and objection-handling tools, and own the enablement tech stack (Highspot, Gong, Salesforce, Claude).

New Hire Onboarding & Ramp

  • Own commercial onboarding from day one through 90-day ramp, scaling the existing foundation as the team grows.
  • Set ramp metrics, hold the program accountable to them, and improve continuously based on field feedback and performance data.

Learning & Development

  • Build a commercial-wide certification program and continuous learning framework, partnering with commercial leaders to close skill gaps.
  • Lead the annual commercial kickoff and use Gong call data to surface coaching opportunities for the L&D program.

Content Strategy & Governance

  • Own content strategy — what gets built, retired, and how the library maps to the buyer journey across segments.
  • Govern Highspot as the primary content/LMS platform and run feedback loops with Product Marketing and field leaders to keep messaging consistent and current.

Metrics & Commercial Impact

  • Build the measurement framework connecting enablement to commercial outcomes — win rate, ramp velocity, cycle time, objection conversion — beyond activity metrics like attendance.
  • Deliver regular reporting with insights and recommended actions, and use the data to prioritize where the team invests time. 

Requirements:

  •  8-10 years in commercial enablement, sales effectiveness, or L&D, including 3-4+ years leading and scaling an enablement function end-to-end — building structure in a fast-paced, high-growth environment rather than maintaining an inherited one — with a track record of managing and developing people into high-performing teams.
  • Demonstrated experience at a high-growth B2B healthcare experience, with a deep understanding of the self-insured employer buyer, the benefits consultant channel, and the complexity of selling specialty care or related solutions.
  • Demonstrated ability to connect enablement investment to measurable commercial outcomes: win rates, ramp time, pipeline velocity.
  • Deep, hands-on experience integrating, scaling, and optimizing Highspot (or a comparable enablement platform) and Gong (or a comparable conversation intelligence platform).
  • Strong cross-functional collaborator with a track record of building trusted partnerships across sales, product marketing, and clinical/product teams; an exceptional communicator able to present data-driven insights to leadership and influence priorities without direct authority.
  • Highly organized with strong project management instincts, able to run multiple programs simultaneously without losing quality or attention to detail.
  • Demonstrated AI fluency — able to speak concretely and specifically about how they currently use AI to improve the enablement function; candidates without a grounded, real answer won't advance in the process.

Strong Candidates will:

  • You've spent your career at the intersection of commercial performance and learning strategy, and you know the difference between an enablement function that manages activities and one that drives results.
  • You've seen what it looks like when a sales team walks into a room fully prepared — the right message for the right buyer, able to handle a tough objection from a skeptical benefits consultant without flinching — and you know that doesn't happen by accident. It happens because someone built the systems, content, and culture that made it possible.
  • You thrive in high-growth, high-complexity environments and aren't looking for a steady-state function to manage.
  • You want to build something: take a team with strong foundational instincts and elevate it into a function commercial leaders treat as a genuine strategic partner.
  • You're comfortable with ambiguity, energized by a blank org chart, and rigorous enough to bring structure without losing speed.
  • You come from high-growth B2B healthcare and understand the buyer landscape, the benefits consultant channel, and what it takes to sell into self-insured employers.
  • That context isn't a nice-to-have for this role — it's the foundation everything else is built on.

 Benefits

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Short & Long Term Disability
  • Life Insurance
  • 401k with company match
  • Paid Time Off
  • Paid Parental Leave

Compensation: Base salary range: $185,000 – $225,000 depending on relevant experience, location, and qualifications.

About You:

  • You use LOGIC in your decision making and understand that progress is critical to making change. You focus on the execution of your content while balancing a fast-paced environment and you take the time to celebrate both the small & big wins. 
  • INCLUSION is a core tenant of your personal beliefs. A diverse and inclusive environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with.
  • You have the GRIT, drive and ambition to tackle big problems. Big problems require big ideas and a team that supports new ideas. 
  • You care deeply for your customers are driven to keep HUMANITY in all decisions. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change.
  • Integrity guides you in life. Focusing on the TRUTH vs. giving people the answers they want to hear. 
  • You thrive in a Team Environment. Collaboration is key in innovation and creating change.

These pillars of LIGHT are a reminder to our team that we are making a difference by providing guidance and support in navigating the often complex and confusing landscape of healthcare. We hope that through this LIGHT, individuals can find their way to the best care, resources, and support they need to get back to life. 


If this sounds like you, we would love to connect to speak further about career opportunities at Lantern.

Please apply to our role & someone from our Talent Acquisition Team will reach out to help you navigate our interview process.

Lantern does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Skills Required

  • 8-10 years of experience in commercial enablement, sales effectiveness, or learning and development
  • 3-4 or more years leading and scaling an enablement function end-to-end
  • Experience building enablement structures in a fast-paced, high-growth environment
  • Track record of managing and developing people into high-performing teams
  • Experience in a high-growth B2B healthcare organization
  • Deep understanding of self-insured employer buyers, benefits consultant channels, and specialty care or related solutions
  • Ability to connect enablement investments to measurable commercial outcomes, including win rates, ramp time, and pipeline velocity
  • Hands-on experience integrating, scaling, and optimizing Highspot or a comparable enablement platform
  • Hands-on experience integrating, scaling, and optimizing Gong or a comparable conversation intelligence platform
  • Strong cross-functional collaboration across sales, product marketing, and clinical or product teams
  • Exceptional communication skills, including presenting data-driven insights to leadership and influencing priorities without direct authority
  • Strong project management and organizational skills with the ability to run multiple programs simultaneously
  • Demonstrated AI fluency and concrete experience using AI to improve enablement
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The Company
HQ: Dallas, TX
121 Employees
Year Founded: 2011

What We Do

Headquartered in Dallas, Texas, Employer Direct Healthcare™ (EDH) is an innovative healthcare services company that provides high-quality, cost-effective solutions to self-insured employers through two core products, SurgeryPlus™ and CareCentral™. Whether it is SurgeryPlus or CareCentral™, our Care Advocates are the heart of our business. Beginning with the first time they call in, members are paired with a dedicated Care Advocate, who serves as their personal full-service healthcare concierge for as long as they are enrolled in our services. As experts on each of our members’ medical plans, our Care Advocates truly handle it all, from locating the best providers for a member’s specific needs, to coordinating any logistics and scheduling all of their appointments. SurgeryPlus™ is a valuable supplemental surgery benefit that transforms the way employers provide and pay for their employees’ planned medical procedures. With SurgeryPlus™, we pre-negotiate bundled rates for thousands of non-emergent surgical procedures, which allows us to generate significant savings for both employers and their employees. With this benefit, members have access to our full-service healthcare concierge services and our exclusive national network of 100% board certified physicians representing numerous specialties, including orthopedics, sports medicine, spine, general surgery, gastroenterology, women’s health/GYN, bariatrics, ear, nose and throat (ENT), cardiac and more. CareCentral™ is a full-service healthcare concierge service that is designed to assist members in understanding and navigating all of their healthcare decisions, from something as simple as answering a benefits-related question or locating a primary care provider, to something as complex as coordinating treatment for conditions such as cancer, transplants, chronic conditions, surgeries and more. When it comes to the ways CareCentral™ can assist members with their healthcare needs, the sky is the limit!

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