Director, Commercial Digital Solutions

Posted 5 Hours Ago
Be an Early Applicant
2 Locations
In-Office or Remote
Expert/Leader
Healthtech • Biotech
The Role
Leads the technology strategy and Salesforce ecosystem supporting Sales, Marketing, and Customer Lifecycle teams. Owns platform architecture, roadmap, integrations, data governance, digital transformation, delivery governance, vendor relationships, budgets, and adoption. Partners with executive and commercial leaders to improve revenue execution, customer engagement, analytics, and operational efficiency. Builds and mentors teams of administrators, developers, architects, and business analysts.
Summary Generated by Built In

We believe that great healthcare is an essential safeguard of human dignity.

At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you.

 

We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognize our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion.

Who We’re Looking For:

The Director, Commercial Digital Solutions is a senior technology leader responsible for enabling revenue growth, customer engagement, and marketing effectiveness through scalable digital platforms, with Salesforce as the strategic CRM backbone. This role partners closely with Sales, Marketing, Revenue Operations, and Executive Leadership to translate business strategy into high-impact technology solutions.  This will include working with technical resources within their IT team, business partners in the commercial organization, and 3rd party strategic partners to implement, change, and support the solutions and platforms.

 

About the Role:

  • Own the endtoend technology strategy for Sales, Marketing, and Customer Lifecycle teams, partnering closely with Sales, Marketing, and RevOps leadership to align digital tools with gotomarket priorities.
  • Lead the Salesforce ecosystem, including Sales Cloud, Service Cloud, Marketing Cloud, Experience Cloud, and integrated applications—defining the platform roadmap and overseeing architecture, configuration, customization, integrations, and data model design.
  • Drive adoption of bestinclass digital solutions that strengthen pipeline visibility, leadtorevenue execution, customer engagement, and analytics/AIdriven insights; modernize workflows to reduce manual effort and improve operational efficiency.
  • Ensure strong data quality, governance, reporting, and compliance with security, privacy, and regulatory requirements (e.g., GDPR, SOC, internal controls).
  • Lead digital transformation initiatives across Sales and Marketing, including leadtocash workflows, marketing automation, customer journey orchestration, personalization, and AIenabled insights.
  • Establish delivery governance for Sales & Marketing technology, including prioritization, release management, and change control; champion usercentric design to ensure high adoption and intuitive experiences.
  • Manage relationships with Salesforce, system integrators, and SaaS vendors; oversee technology budgets, licensing, and vendor spend across the portfolio.
  • Build and lead highperforming teams (admins, developers, architects, BAs), providing mentorship and developing future technical leaders while balancing speedtomarket with architectural integrity and operational stability.

 

Minimum Qualifications:

  • 10+ years of progressive IT experience, with 5+ years in a senior leadership role supporting Sales and Marketing organizations.
  • Proven experience leading enterprise Salesforce implementations and ongoing platform evolution.
  • Strong track record delivering digital transformation initiatives that directly impact revenue growth and customer experience.
  • Experience working in close partnership with Sales, Marketing, RevOps, and Executive stakeholders.
  • Deep hands-on knowledge of the Salesforce ecosystem, including: Sales Cloud, Service Cloud, Marketing Cloud, CRM Analytics / Reporting and Integrations (APIs, middleware, data platforms)
  • Familiarity with marketing automation, customer data platforms (CDP), analytics, and AI-enabled solutions.
  • Strong understanding of enterprise architecture, data governance, and system integration patterns.
  • Ability to translate business strategy into technology execution.
  • Executive-level communication, stakeholder management skills, strong financial acumen, including budget ownership and ROI analysis.
  • Change leadership experience driving adoption across global or distributed teams.

 

Preferred Qualifications:

  • Salesforce certifications (e.g., Salesforce Architect, Platform Developer, Sales/Service Cloud Consultant).
  • Experience in B2B, SaaS, or complex sales environments.
  • Exposure to agile delivery methodologies and product-based operating models.
  • Experience leveraging AI and advanced analytics to improve sales productivity and marketing effectiveness.

 

Why Laborie:

Our Mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries. 

 

  • Paid time off and paid volunteer time
  • Medical, Dental, Vision and Flexible Spending Account
  • Health Savings Account with Company Funded Contributions
  • 401k Retirement Plan with Company Match
  • Parental Leave and Adoption Services
  • Health and Wellness Programs and Events
  • Awarded 2024 Cigna Healthy Workforce Designation Gold Level

 

Laborie provides equal employment opportunities and non-discrimination for all employees and qualified applicants without regard to a person’s race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. Laborie is committed to providing access and reasonable accommodation in our services, activities, education, and employment for individuals with disabilities.

 

Skills Required

  • 10+ years of progressive IT experience
  • 5+ years in a senior leadership role supporting Sales and Marketing organizations
  • Experience leading enterprise Salesforce implementations and ongoing platform evolution
  • Experience delivering digital transformation initiatives impacting revenue growth and customer experience
  • Experience partnering with Sales, Marketing, Revenue Operations, and executive stakeholders
  • Deep knowledge of Salesforce Sales Cloud, Service Cloud, Marketing Cloud, CRM Analytics, reporting, APIs, middleware, and data platforms
  • Familiarity with marketing automation, customer data platforms, analytics, and AI-enabled solutions
  • Understanding of enterprise architecture, data governance, and system integration patterns
  • Ability to translate business strategy into technology execution
  • Executive-level communication and stakeholder management skills
  • Financial acumen, including budget ownership and ROI analysis
  • Experience driving adoption across global or distributed teams
  • Salesforce certifications such as Salesforce Architect, Platform Developer, or Sales or Service Cloud Consultant
  • Experience in B2B, SaaS, or complex sales environments
  • Exposure to agile delivery methodologies and product-based operating models
  • Experience using AI and advanced analytics to improve sales productivity and marketing effectiveness
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The Company
HQ: Portsmouth
612 Employees
Year Founded: 1967

What We Do

Laborie develops innovative medical technologies – including diagnostic equipment and consumable supplies – in the Urology, Gastroenterology, Gynecology, Obstetrics and Neonatology fields. We take great pride in supporting doctors, nurses, hospitals, clinics, academic institutions and patients with treatment and diagnostic innovations. LABORIE is comprised of a variety of powerful brands – cultivated over more than 50 years of providing innovative products and services to our customers. Our story is one of continuous profitable growth, driven both organically and inorganically through mergers and acquisitions. We are privately owned by Patricia Industries and a part of the Investor AB network. Our owners take a long-term investment approach and create value for people and society by building strong and sustainable businesses. We know the work we do at LABORIE matters – we’re making a positive impact in the lives of patients across the globe. This is what fuels our motivation each day.

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