Director, Commercial and Marketing FP&A

Posted 4 Days Ago
Be an Early Applicant
Hiring Remotely in Stamford, CT, USA
In-Office or Remote
150K-190K Annually
Expert/Leader
Retail
The Role
Leads FP&A and financial business partnership for marketing, eCommerce, merchandising, and commercial teams. Oversees budgeting, forecasting, long-range planning, revenue and gross-margin modeling, category and channel economics, marketing investment analysis, ROAS and ROI measurement, executive reporting, and scenario planning. Partners with senior leaders to improve profitable growth, forecast accuracy, and resource allocation while managing financial governance and developing an Analyst.
Summary Generated by Built In

About Lovesac

 

We are a young-at-heart, fast-growing furniture company, dedicated to helping people fill their homes with Total Comfort™. We do this by designing and innovating furniture solutions that are adaptable, washable, expandable, and delivered right-to-your-door-able, allowing our customers to live the life they want to live. 


Our Designed for Life mission started with Sacs, a seat so much better than your classic beanbag made with repurposed Durafoam and designed to reduce environmental impact while providing unimaginable, cloud-like comfort. From there, we expanded the possibility for sustainable furniture with Sactionals, a customizable modular sectional that can be endlessly rearranged to evolve with you. Our product line has grown a lot since our Sacs days, but our goal will always remain the same – to create truly adaptable, comfortable furniture that can be with you for life.

 

About our Culture

At Lovesac, we strive to be an employer of choice by embodying a culture that encourages team members to think and dream big. We call this Top Ambition. We aim to not only excel within our industry but also make a meaningful impact on the world. Above all else, we’re driven by love (because it matters) and are dedicated to promoting love and happiness in all aspects of our work. It’s about success, of course, but it’s also about making a positive impact on everyone our business touches.  

 

About the Role

As Director, Marketing FP&A, you will serve as the primary financial business partner to the Chief Brand and Marketing Officer and their Leadership Team.  You will lead the integrated financial view of revenue, gross margin, eCommerce, category performance and marketing investment, connecting brand and demand-generation choices to enterprise financial outcomes. You will bring forward-looking insight, disciplined modeling and constructive challenge to help leaders allocate resources, manage risk and accelerate profitable growth

 

This position is remote and will report into Lovesac Corporate HUB based in Stamford, CT.  Candidates must fully reside in the United States at all times during employment and should have the ability to travel as needed.  

 

What You’ll Do

Strategic Business Partnership & Integrated Planning

  • Act as a trusted advisor and constructive challenger to the Chief Brand and Marketing Officer and Marketing Leadership Team, translating business strategies into financial implications, choices and measurable outcomes.
  • Lead annual budgeting, periodic forecasting and long-range planning for Marketing, eCommerce, Merchandising and Planning in alignment with the company’s consolidated financial plan and planning calendar.
  • Develop top-down revenue, gross-margin, and OPEX plans and scenario models that connect traffic, conversion, average order value, units, price, product mix, promotions, channel mix and marketing investment to enterprise outcomes.
  • Synthesize actual performance, forecast changes, risks and opportunities into clear recommendations for senior leadership; maintain decision-ready financial bridges and management reporting.

Revenue, Gross Margin, Category and eComm Economics

  • Own the finance perspective on revenue and gross-margin performance across categories and channels, including eCommerce financials, category financial plans and cross-channel profitability.
  • Build category and enterprise financial bridges that isolate the impact of volume, price, mix, promotions, markdowns, returns, product cost and channel shifts on revenue and gross margin.
  • Evaluate pricing, assortment, product mix, marketing spend, promotional cadence and channel strategies; quantify trade-offs and recommend actions that improve profitable growth and margin quality.
  • Model eCommerce performance and economics, including traffic, conversion, average order value, customer acquisition cost, returns, fulfillment impacts and contribution margin where data is available.
  • Partner closely with Merchandise Planning to reconcile bottom-up merchandise plans with top-down company revenue and gross-margin expectations; pressure-test assumptions, identify gaps and ensure the plan can support enterprise commitments.
  • Provide independent financial challenge while preserving clear accountability: Merchandise Planning owns the detailed merchandise plan, and FP&A owns integration with and visibility to the total company financial plan.

Marketing Investment and Performance

  • Lead financial planning and ongoing management of the marketing budget, including spend pacing, forecasts, commitments and reallocation recommendations across channels and initiatives.
  • Develop ROAS, ROI and incrementality analyses that connect media and marketing investments to demand, revenue, gross margin, customer acquisition and longer-term customer value.
  • Partner with Marketing and Analytics leaders to establish common assumptions, measurement standards and performance scorecards for brand, performance media, partnerships, content and customer programs.
  • Assess the financial impact of promotions before and after launch, including demand lift, cannibalization, pull-forward, margin dilution, customer behavior and inventory implications.
  • Evaluate business cases for new campaigns, capabilities, partnerships, vendors and growth initiatives; define expected returns and support post-investment reviews.

Forecasting, Governance and Team Leadership

  • Partner with Corporate FP&A, Accounting and cross-functional finance leaders during monthly close, quarterly forecasting, annual planning and long-range planning to ensure assumptions and results are accurate, timely and consistent.
  • Support public-company reporting and leadership materials by providing clear analysis of Marketing, eCommerce, category, revenue and gross-margin performance, including key drivers, risks and opportunities.
  • Create scalable models, dashboards and planning routines that improve forecast accuracy, speed and transparency; maintain clear documentation and appropriate financial controls.
  • Lead, coach and develop an Analyst, setting clear standards for analytical quality, business partnership and execution.
  • Maintain a calm demeanor, act with integrity and manage issues professionally and respectfully in accordance with Lovesac’s values and company standards.
  • Perform other reasonable duties aligned with this role as requested by management.
Qualifications

Who You Are

Core Values: Top Ambition, We All Win Together, Conscious Operations, Do Less and Do Best, Love Matters 
Table-Stake Values: Willing to Sweep Floors, Grit, Positive, Self-Aware, Self-Starting, Insatiable Learners, Transparency, Customer-Centric
Core Competencies: Builds Customer Centricity, Drives Remark-able Results, Collaborates Effectively, Makes Good Decisions, Demonstrates Self-Awareness         


Requirements 

  • Bachelor’s degree in Finance, Accounting, Economics, Business or related Field required.  MBA or CPA preferred. 
  • 8-10 years of progressive experience in FP&A, corporate finance or strategic finance, including experience advising senior executives and leading complex planning and forecasting processes. 
  • Experience supporting marketing, eCommerce, merchandising, category management or commercial teams in retail, consumer products or another omnichannel business; public-company and durable-goods experience are preferred. 
  • Strong understanding of retail and eCommerce economics, including revenue drivers, gross margin, product and channel mix, promotions, markdowns, returns, customer acquisition and contribution economics. 
  • Demonstrated ability to evaluate marketing effectiveness using ROAS, ROI, incrementality and related performance measures, and to distinguish attributed performance from true incremental impact. 
  • Advanced financial modeling and scenario planning skills, with high proficiency in Microsoft Excel. 
  • Exceptional executive communication and storytelling skills, with the ability to simplify complex analyses into clear insights, choices and recommendations. 
  • Strong judgment, attention to detail and prioritization skills in a fast-changing environment with multiple concurrent deadlines. 
  • Exemplify each of our Lovesac values, at all times, be results driven and utilize knowledge to meet or exceed key performance indicators (KPIs), goals and deadlines. 
  • Must be able to travel using various forms of transportation, as required by the Company in its sole discretion, for meetings and conferences held either at our offices or offsite (i.e. quarterly team connection weeks, companywide meetings, vendor visits). 
  • Must comply with all policies and procedures outlined in the Lovesac Employee Handbook and work collaboratively with fellow employees, treating all clients, both internal and external with dignity and respect at all times.

Full Time Benefits*

  • Financial Benefits: Annual Bonus Program, Annual and Inaugural Grant Equity Awards, 401K Matching Contribution, Financial Wellness Tools, Sales Incentive Program.
  • Health and Wellness Benefits: Medical, Dental, Vision, Health Savings and Flexible Spending Accounts, Paid Parental Leave, Life/AD&D, Short Term and Long-Term Disability, Critical Illness and Accident Insurance, Employee Assistance Program.
  • Paid Time Off: Up to 160 hours of paid time off within our fiscal calendar year, prorated from date of hire, 8 paid company recognized holidays, Summer Flex Time.
  • Pet Insurance and generous Associate Discounts.

*Eligibility and terms for all benefits listed are as outlined in Lovesac’s policy and plan documents. 

Associate pay will vary based on factors such as qualifications, experience, skill level and competencies.

Lovesac is an Equal Opportunity Employer and considers all applicants for employment without regard to race, color, religious creed, ancestry, national origin, ethnicity, religion, sex, sexual orientation, gender (including gender-related identity, gender nonconformity, or status as a transgender or transsexual individual), pregnancy, age, national origin, marital status, physical or mental disability, military status, genetic information or any other characteristic protected by applicable law. 

Non-New York City Applicants Only: To the extent permitted by law, conditional offers of employment will be contingent upon successful completion of a background check, including but not limited to education verification, employment history verification, reference checks, criminal history and motor vehicle history (if vehicle required). All qualified applicants with criminal histories will be considered in accordance with applicable local, state, and federal law.

Lovesac participates in E-Verify as required by law. Immigration sponsorship is not available for this role.

Lovesac is committed to the principles of equal employment opportunity and providing reasonable accommodations to candidates and employees with disabilities, protected medical conditions, and religious beliefs. If you need an accommodation during the application or interview process, please reach out to us at: [email protected].  

Skills Required

  • Bachelor's degree in Finance, Accounting, Economics, Business, or a related field
  • 8-10 years of progressive experience in FP&A, corporate finance, or strategic finance
  • Experience advising senior executives and leading complex planning and forecasting processes
  • Experience supporting marketing, eCommerce, merchandising, category management, or commercial teams in retail, consumer products, or another omnichannel business
  • Understanding of retail and eCommerce economics, including revenue drivers, gross margin, product and channel mix, promotions, markdowns, returns, customer acquisition, and contribution economics
  • Experience evaluating marketing effectiveness using ROAS, ROI, incrementality, and related performance measures
  • Advanced financial modeling and scenario planning skills
  • High proficiency in Microsoft Excel
  • Exceptional executive communication and storytelling skills
  • Strong judgment, attention to detail, and prioritization skills
  • Ability to travel as required for meetings, conferences, team events, and vendor visits
  • MBA or CPA
  • Public-company experience
  • Durable-goods experience
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The Company
HQ: Stamford, CT
596 Employees
Year Founded: 1998

What We Do

At Lovesac, we’re committed to helping people fill their homes with Total ComfortTM. That means having furniture that can evolve along with them as life unfolds. From Sactionals – The World’s Most Adaptable CouchTM, to Sacs – The World’s Most Comfortable SeatTM, Lovesac products provide peace of mind where others can’t. Our products can adapt to fit almost any space and style, and look like new forever. This enables a new way of living, where people can continue to invest in, add to, and evolve their furniture instead of adding it to the landfill—which is good for families and our environment.

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