Director, Americas Regional Marketing

Reposted 3 Days Ago
Be an Early Applicant
San Francisco, CA, USA
In-Office
163K-203K Annually
Senior level
Aerospace • Big Data • Greentech • Hardware • Social Impact
Planet designs, builds, and operates the largest constellation of imaging satellites on Earth.
The Role
The Director of Americas Regional Marketing will define and implement marketing strategies for the Americas region, managing a team to enhance market penetration and growth.
Summary Generated by Built In

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

About the Role:

The Director of Americas Regional Marketing will be an instrumental, high impact member of the marketing team where they will be responsible for defining, driving, and executing the overall marketing strategy and plan for the entire Americas region. 

Reporting to the Sr. Director of Regional Marketing, the Director will manage a team of Americas regional marketers, and serve as the primary marketing partner to the Americas Leadership team. This leader will be accountable for establishing a scalable, data-driven marketing function that accelerates Planet's growth and market penetration across key Americas territories.

This is a full-time, hybrid role which will require you to be in our SF office 3 days per week.

Impact You'll Own:

  • Accountable for all marketing pipeline metrics for the entire region
  • Define, own, and execute the comprehensive Go-to-Market (GTM) strategy across key Americas markets and priority industry verticals.
  • Identify and prioritize events, campaigns, and activities that drives pipeline and deepen engagement with our top accounts
  • Develop, nurture, and grow strategic co-marketing relationships with key regional partners and customers to expand market reach and accelerate revenue.
  • Build, lead, and mentor the regional marketing team, cultivating a high-performing culture

What You Bring:

  • Bachelors degree with 8+ years of regional, field, events, and Account Based Marketing (ABM)
  • 6+ years of Supervisory/Leadership experience
  • Expensive experience in building and executing effective regional GTM strategies 
  • Track record of overachieving marketing pipeline metrics and regional targets
  • Experience leveraging AI to scale marketing reach and efficiency
  • Success in hiring, developing, and leading high-performing regional marketing teams

What Makes You Stand Out:

  • Success in creating and executing comprehensive regional marketing strategies that integrates a full range of tactics and activities 
  • Solid experience in marketing to government audiences 
  • Deep understanding market nuances and competitive dynamics across Americas
  • Solid command of modern marketing technology to manage campaigns, track effectiveness, monitor engagement, and calculate ROI

Application Deadline:

May 4th, 2026 by 11:59p

Benefits While Working at Planet:

These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.

  • Comprehensive Medical, Dental, and Vision plans
  • Health Savings Account (HSA) with a company contribution
  • Generous Paid Time Off in addition to holidays and company-wide days off 
  • 16 Weeks of Paid Parental Leave
  • Wellness Program and Employee Assistance Program (EAP)
  • Home Office Reimbursement
  • Monthly Phone and Internet Reimbursement
  • Tuition Reimbursement and access to LinkedIn Learning
  • Equity
  • Commuter Benefits (if local to an office)
  • Volunteering Paid Time Off

Compensation:

The US base salary range for this full-time position at the commencement of employment is listed below.  Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity). The final salary range is determined by job related experience, skills and location.  The range displays our typical hiring range for new hire salaries in US locations only.  Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

San Francisco Salary Range
$162,600$203,200 USD

San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Why we care so much about Belonging. 
We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging—dreaming big as we approach our ongoing work.  If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply!  At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description.  We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts.  We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride. 

EEO statement:
Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.

Accommodations: 
Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to [email protected] or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

AI in Our Interviewing Process: Planet is committed to providing an exceptional interview experience for all candidates. We are currently exploring AI interviewing technologies to better focus on candidates and less on trying to capture notes. As such, with the candidate's consent, select interviews may be recorded and include a Planet AI Notetaker for transcription and summarization purposes. Should an interview involve use of AI interview technologies, the candidate will receive notification and have the ability to opt out both in advance and/or real-time. Opting out will not affect one's candidacy.

Candidate AI Policy: Planet embraces Artificial Intelligence (AI) tools, and we encourage its responsible use. We understand that candidates may use various resources, including AI tools, to prepare for interviews and assessments. However, during any live interview stage or when actively completing assessments for this position, the use of AI tools—e.g. Large Language Models (LLMs), deep fake technology, etc.—is strictly prohibited unless explicitly prompted by an interviewer or assessment instructions. If you are unsure about acceptable use, please contact your recruiter for clarification. If an AI tool or similar technology is desired as an accommodation, please contact [email protected] with your request for assistance. Your message will be confidential, and we will be happy to assist you. Violation of this policy may result in disqualification of your application.

Skills Required

  • 8+ years of regional, field, events, and Account Based Marketing (ABM)
  • 6+ years of Supervisory/Leadership experience
  • Experience in building and executing effective regional GTM strategies
  • Proven track record of overachieving marketing pipeline metrics
  • Experience leveraging AI in marketing

Planet Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Planet and has not been reviewed or approved by Planet.

  • Equity Value & Accessibility Equity grants are highlighted as a meaningful part of total compensation, with offers often including generous equity packages and stock options. Equity is framed as a key component alongside base salary and bonus in competitive total compensation packages.
  • Healthcare Strength Health coverage is portrayed as robust, spanning medical, dental, and vision options, disability coverage, and strong mental-health support without stated visit limits. Some plan choices are described as low-cost to employees and paired with wellness perks like fitness subsidies and app subscriptions.
  • Leave & Time Off Breadth Time off is described as expansive, featuring flexible or unlimited PTO, a broad set of paid company holidays, and periodic company‑wide days off. Paid parental leave and dedicated volunteer time further extend time‑away options.

Planet Insights

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The Company
San Francisco, CA
747 Employees
Year Founded: 2010

What We Do

You can’t fix what you can’t see. Planet believes in using space to help life on Earth. We design, build, and operate a constellation of earth-imaging satellites that deliver a dataset of geospatial imagery used to help solve the worlds most critical problems. Planet is passionate about building a community of diversity, belonging and inclusion.

Why Work With Us

Do you want to be a part of a mission-driven agile aerospace company? Planet’s team is an inspiring mix of experts from a variety of domains, who control every component of hardware design, satellite manufacturing, image processing, and software engineering. We strive to put our team members first and foster empowering careers in space technology.

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