Director, Alliances Partner Marketing

Posted 3 Days Ago
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Home, KS, USA
In-Office
Expert/Leader
Security • Cybersecurity
The Role
Lead global partner marketing for hyperscaler and technology alliances. Develop and execute co-branded go-to-market strategies, drive alliance-sourced and influenced pipeline, scale events and marketplace engagement, create activation toolkits and playbooks, define KPIs, manage MDF/budgets, and provide competitive intelligence to inform product and sales.
Summary Generated by Built In

Darktrace is a global leader in AI-driven cybersecurity, helping organizations stay ahead of evolving threats every day.    

Darktrace was built on a genuinely differentiated idea: that Adaptive AI could detect and respond to novel, real-time cyber threats. That approach matters more than ever in the era of AI.  Today, our customers depend on us to stay ahead.   

At Darktrace, we are energized by that responsibility.  We work across teams and rally around a shared goal. We own outcomes end to end - step in, step up and see things through without waiting to be asked.   We make decisions with urgency, say the hard thing, and hold each other to high standards with care and directness. We move first and learn fast anticipating where our customers are going next, continuously challenging ourselves.  

We invest in the skills, learning and opportunities that help people deliver at the level their roles demand, and reward the aptitude and curiosity to grow beyond them. 

Our Values: Own It | Win as One | Raise Our Bar | Move First. Learn Fast 

Job Description:

We are looking for a strategic, growth oriented and highly collaborative Director, Alliances Partner Marketing to join our Global Partner Marketing organization and support our strategy across our technology alliance ecosystem and execute alongside marketing, partner and GTM counterparts.  

This leadership role will be responsible for developing and executing joint go-to-market strategies that drive awareness, customer acquisition, marketplace growth, partner-sourced pipeline, and revenue. The ideal candidate brings a strong combination of partner marketing expertise, hyperscaler ecosystem knowledge, cybersecurity experience, and executive relationship management skills. 

As a key member of the Global Partner Marketing team, you will work closely with Alliance Managers, Product Marketing, Corporate Marketing, Demand Generation, Regional Marketing, Sales, and Partner stakeholders to maximize the impact of Darktrace's strategic cloud partnerships. 

 

This is a high-visibility, high-impact role for a marketer who thrives in a fast-paced team and loves to create innovative and scalable programs and experiences across the globe to drive hypergrowth across market segments. 

Key Responsibilities: 

Strategy and Execution  

  • Create co-messaging and campaigns for target audience and/or industry-specific plays partnering with PMM and GTM to align messaging, positioning, content, use cases, and activations to deliver revenue influence.  

  • Increase marketplace engagement and hyperscaler partner collaboration to increase relevance, create demand and deliver incremental pipeline.  

  • Create activation-ready toolkits to support co-sell and pipeline creation across alliance partnerships. 

  • Design repeatable frameworks, planning cadences, activation playbooks, and connected workflows that enable consistent global execution and measurable outcomes.  

   

Pipeline & Demand Generation  

  • Drive measurable growth in alliance-sourced and alliance-influenced pipeline. 

  • Own pipeline creation and acceleration for the defined audience/segments through tech alliance partnerships. 

  • Plan, orchestrate and execute events virtually and in-person to drive Darktrace value and meetings that will help scale programs.  

  • Support marketplace listings and promotion.  

  • Create co-marketing materials and campaigns that can land across all critical channels to support enablement, co-selling and demand generation. 

Competitive & Market Intelligence  

  • Monitor cybersecurity and AI trends, funding priorities, and competitive insights to inform plans and plays for sales, product and executive leadership.   

 

Operational Excellence  

  • Define KPIs for awareness, engagement, and pipeline contribution and track, measure and report monthly and quarterly. 

  • Build repeatable processes leveraging Darktrace systems for campaign execution and optimization.  

  • Manage marketing budget, MDF, rebate incentives with 100% accuracy and transparency, delivering ROI and pipeline.  

 

What Skills and Experiences You Need  

  • Bachelor’s degree in marketing, business management and/or communications   

  • 10+ years of B2B marketing experience with at least 5 years in technology alliance partnerships and 3 years in cybersecurity.  

  • Proven track record driving alliance-sourced and alliance influenced-pipeline  

  • Microsoft and AWS experience required. 

  • Strong story creator that can translate technical capabilities into use cases, with clear value and benefits that drive action.   

  • Proven ability to scale event programs—including webinars, executive dinners, and tradeshow ancillary events—using repeatable frameworks and templates.   

  • Ability to operate in a fast-moving, competitive cybersecurity landscape with agility and dealing with ambiguity  

  • Strong cross-functional collaboration skills, especially partnering with stakeholders across Product Marketing, Corporate Marketing, Demand Generation, Regional Marketing, Sales, and Partner teams  

  • Hands on experience with marketing automation and digital marketing tools (e.g., Salesforce, Marketo/HubSpot, Gainsight)  

  • Excellent project management, communication, and stakeholder alignment abilities, with a data-driven mindset.   

  • Ability to operate in a fast-moving, competitive cybersecurity landscape with agility and dealing with ambiguity  

  • Willingness to travel up to 30%.

Benefits:

  • 100% medical, dental and vision insurance, plus dependents

  • Paid parental leave

  • Pet insurance Discount

  • Life insurance

  • Commuter benefits

  • 401(k)

  • Employee Assistance Program

As a growing business strengthening its governance and controls, this role plays a part in supporting high standards of integrity and accountability.

Darktrace is an Equal Opportunity Employer. We consider all qualified applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.

Darktrace is committed to providing reasonable accommodations to qualified individuals with disabilities in accordance with applicable laws. If you require a reasonable accommodation to participate in the application or interview process, please contact your Talent Partner.


Employment with Darktrace is at-will, meaning either the employee or Darktrace may terminate the employment relationship at any time, with or without cause or notice, except where prohibited by law or governed by a separate written agreement.

Skills Required

  • Bachelor's degree in marketing, business management, or communications
  • 10+ years of B2B marketing experience
  • At least 5 years in technology alliance partnerships
  • At least 3 years experience in cybersecurity
  • Proven track record driving alliance-sourced and alliance-influenced pipeline
  • Microsoft and AWS experience
  • Hands-on experience with marketing automation and digital marketing tools (Salesforce, Marketo/HubSpot, Gainsight)
  • Proven ability to scale event programs including webinars, executive dinners, and tradeshow ancillary events
  • Experience managing marketing budgets, MDF, and rebate incentives with ROI focus
  • Strong cross-functional collaboration and stakeholder alignment skills
  • Excellent project management, communication, and data-driven mindset
  • Willingness to travel up to 30%

Darktrace Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Darktrace and has not been reviewed or approved by Darktrace.

  • Healthcare Strength Healthcare coverage is considered strong in the U.S., with employer-paid medical, dental, and vision noted alongside good networks. Plan quality stands out as a core strength of the package.
  • Leave & Time Off Breadth Time off typically includes around 20–21 days of PTO plus paid holidays, with mentions of an additional birthday day. Parental and family leave are also described as part of the offering.
  • Affordable Benefits Employer-paid health coverage for employees—often extended to dependents—reduces premium costs. This makes core medical benefits more financially accessible.

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The Company
HQ: Cambridge
1,763 Employees
Year Founded: 2013

What We Do

Darktrace, a global leader in cyber security AI, delivers world-class technology that protects over 5,500 customers worldwide from advanced threats, including ransomware and cloud and SaaS attacks. The company’s fundamentally different approach applies Self-Learning AI to enable machines to understand the business in order to autonomously defend it. Headquartered in Cambridge, UK, the company has 1,500 employees and over 30 offices worldwide. Darktrace was named one of TIME magazine’s ‘Most Influential Companies’ for 2021.

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