Director, Agency Sales

Posted Yesterday
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Hiring Remotely in New York, NY
In-Office or Remote
40K-80K Annually
Senior level
Digital Media • Information Technology • Analytics
The Role
The Director of Agency Sales will sell Nielsen's Audience Measurement products, develop agency relationships, manage accounts, and exceed sales targets.
Summary Generated by Built In
Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

We’re seeking a driven and strategic executive to join our Agency Sales team. In this individual contributor role, you will be responsible for selling Nielsen’s Audience Measurement products and services to advertising agency brand teams representing top U.S. advertisers. You’ll collaborate closely with Nielsen’s advertiser teams, specialist sellers, and cross-functional teams to provide innovative, data-driven solutions that address clients' media and business challenges.

  • Interface directly with agency executives in support of new business opportunities and consultative sales programs.

  • Identify, prospect, and develop new agency relationships and generate new sales/product opportunities.

  • Identify opportunities and develop proposals that address the agencies’ clients’ business issues.

  • Create compelling presentations that tell a story by translating data into key insights, and manage the sales process from prospecting, to negotiating and closing contracts, to initial implementation.

  • Work closely with internal Nielsen partners, support teams and stakeholders to deliver products, services and drive client satisfaction.

  • Communicate and prioritize agency requirements and resolve all issues in a proactive and timely manner.

  • Develop solid understanding of each product and solution, and how the data can be used to improve business performance.

  • Attend agency and industry-specific meetings.

  • Sales administration - maintenance of opportunity pipeline and contract management.

Qualifications

  • A minimum of a Bachelor’s degree and at least 5 years of professional experience in a sales or business development role, ideally within media, ad tech, or data & analytics industries.
  • Understanding of the media & marketing landscape including knowledge of addressable advertising, and both managed service and programmatic buying models.

  • Demonstrated experience in successfully managing accounts and exceeding sales targets.

  • Ability to understand client needs and craft solutions that leverage Nielsen's audience measurement tools.

  • Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment and tight deadlines.

  • A collaborative spirit and a proactive, can-do attitude.

  • Favorable experience includes:  selling audience measurement, advertising effectiveness, or data-driven marketing solutions to brands, agencies and/or media planners/buyers, and/or experience with planning and/or buying data

#LI-LE1

Additional Information

Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.

A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Top Skills

Audience Measurement
Data-Driven Marketing Solutions
Media & Marketing Tools
Programmatic Buying
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The Company
HQ: New York, NY
30,034 Employees

What We Do

Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future.

An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.

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