Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team!
As we continue to grow, we’re looking for a high-performing Director of Agency Sales who understands the agency landscape, speaks the language of strategy and data, and brings urgency, discipline, and a passion for partnering with agency leaders to drive transformation. You will be an individual contributor and will report directly to the Managing Director of Agency Sales and will own a defined territory of agencies and be accountable for building a high-quality pipeline, leading complex consultative conversations, and developing partnerships that unlock measurable value for both client and agency.
Key Responsibilities
- Identify, engage, and develop new agency relationships across holding companies and independent firms
- Lead strategic, insight-driven sales engagements with executives across strategy, media, analytics, and data
- Frame the agency’s most pressing challenges, build urgency, and guide prospects toward Resonate solutions
- Position Resonate as a long-term growth partner, not just a data vendor
- Collaborate with internal teams across product, solutions, and marketing to shape the right message and support execution
- Maintain accurate forecasting and pipeline management in Salesforce
- Meet or exceed quarterly and annual sales targets, including new agency acquisition and revenue growth goals.
- This is a hybrid/remote role with travel as needed (approximately 30%) to client meetings, agency offices, and industry events
Qualifications & Experience Requirements
- A proven enterprise seller with 5+ years of experience in marketing technology, data, SaaS, or analytics solutions, preferably into agencies or media firms
- Deep understanding of agency operating models, decision cycles, and the pressures they face from clients, competition, and market shifts
- Able to lead consultative sales conversations that challenge thinking and link Resonate’s platform to specific business outcomes
- Strategic, disciplined, and proactive — someone who thrives in high-accountability, performance-first cultures
- Adept at influencing senior decision-makers, aligning stakeholders, and driving urgency without over-selling
- Comfortable navigating ambiguity, reframing problems, and guiding prospects through complex buying processes
- Experienced with Salesforce and familiar with sales enablement tools and reporting best practices
Personal Success Characteristics
- Passionate about empowering agencies with the tools they need to succeed in a changing world.
- Thrive on ownership, momentum, and consistent execution.
- Quick learner with curiosity about client data, workflows, and performance drivers.
- Resilient and adaptable to fast-paced environments.
- Energized by collaboration and shared success within a performance-first culture.
Why This Role Matters Now
The pace of change in marketing has accelerated. Agencies have a short time frame to prove they still belong at the strategic table. Brands are asking for more insight, more personalization, and more accountability and if agencies cannot deliver, they risk being replaced. Resonate provides agencies with an AI-powered, real-time foundation for smarter strategy, faster activation, and provable performance.
This role is your opportunity to help agencies win by selling solutions that bridge the gap between promise and proof.
Why Resonate
Resonate is the leading provider of AI-powered predictive consumer intelligence. Our proprietary infrastructure, rAI, delivers real-time insight into what consumers will do next and why enabling brands and agencies to personalize at scale and perform with confidence. Backed by ZMC, Resonate is growing fast and helping shape the future of data-driven marketing. Learn more at www.resonate.com.
Resonate Attributes
At Resonate, we care about more than your experience on paper. We look for teammates who bring the right mindset and ways of working to help us do great work, together. The Resonators who thrive here embody these qualities:
- Proactive Problem-Solving: You spot challenges early and take initiative to solve them.
- Ownership: You take initiative, follow through, and hold yourself accountable.
- Collaboration: You value working with others and building strong, respectful relationships.
- Adaptability: You stay steady through change and adjust when needed.
- Growth Mindset: You’re open to learning, feedback, and trying new things.
- Customer Focus: You keep the end user in mind and aim for impact.
- Clear Communication: You express ideas simply and listen to understand.
- Integrity & Empathy: You act with honesty and consider the people around you.
- Strategic Thinking: You focus on what matters most and work with purpose.
- Drive: You show up motivated and ready to move things forward.
- Readiness: You bring the skills to contribute meaningfully from day one.
These attributes are the foundation of how we work and grow together!
Benefits
Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.
Location
At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.
Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C.
Our EEO Statement:
Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.
Find out more about our story at www.resonate.com.
Top Skills
What We Do
Since Resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate empowers leading brands and agencies with deep consumer intelligence that ignites unbreakable relationships through better connections, more meaningful engagement and compelling customer experiences.
We are “people-centric.” It is at the heart of what we do and drives how we operate. We reveal the Human Element—a holistic understanding of a person that starts with what makes us the most human—our values and motivations. In other words, we help you understand the “what” that drives the “why” people decide to choose, buy, endorse or abandon a brand or cause. By combining this human, person-based "why" with relevant data about your industry, brand or product, we help you create powerful marketing engagement that drives results.
Named a “Cool Vendor” in Data Driven Marketing by Gartner, a DM News Marketing & Tech Finalist, Most innovative analytics platform and also one of the best places to work in Virginia by the Washington Post and Virginia Business and Best Companies Group, Resonate is privately held and backed by ZMC. Resonate is headquartered in Reston, VA.
Sales: 855.855.4320
Customer Support: 855.855.3520 (Mon–Fri 9am-9pm EST
