Director, Ad Sales (UCAN)

Posted 11 Hours Ago
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New York, NY, USA
In-Office
580K-800K Annually
Expert/Leader
News + Entertainment
The Role
Leads Netflix’s Technology and Retail advertising sales business across UCAN, owning revenue, pipeline, and growth targets. Manages and coaches a high-performing consultative sales team, develops advertiser and agency relationships, drives integrated brand and performance marketing campaigns, and collaborates with Operations, Measurement, Market Activation, and Product. The role also develops scalable sales practices, client presentations, measurement strategies, and cross-functional solutions while shaping product development around client needs.
Summary Generated by Built In

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.

Netflix is seeking an experienced sales leader with a proven track record of success in managing the Technology and Retail category. This leader will be a creative thinker, working cross-functionally to develop scalable solutions for clients and teams. The role involves managing a consultative sales team, selling Netflix’s solutions to major Technology and Retail  advertisers. We are looking for a self-starter who excels in dealing with ambiguity and is a talented coach for high-performing teams. The ideal candidate will demonstrate problem-solving leadership with limited oversight and possess both management and extensive experience in performance marketing and brand marketing.

Responsibilities:

  • Own and be accountable for quarterly and annual revenue goals, pipeline management, and growth targets across a diversified book of business

  • Act as a player/coach by driving long-term opportunities and coaching the team through both short- and long-term challenges

  • Work cross-functionally with Operations, Measurement, and Market Activation to optimize client efforts

  • Consult with Product to help shape product development in support of client needs

  • Guide the creation of persuasive presentations and stories that demonstrate the value of Netflix to clients

  • Identify successful strategies and scale insights throughout the vertical

  • Increase the effectiveness of the team by recognizing opportunities for new approaches

  • Develop and implement best practices for client interaction, sales, and services at Netflix, including a strong understanding of working with advertisers and agencies

  • Build, train, and maintain a high-performing team

Minimum Qualifications:

  • 15+ years of experience in digital media

  • 12+ years of experience in sales or marketing

  • 4+ years of experience as a manager

  • Experience building integrated and brand advertising campaigns

  • Demonstrated experience using data to craft strategy

  • Experience driving revenue growth with both emerging opportunities and established partnerships

  • Knowledge of advertising technology and data/performance measurement trends

  • Strong communication and presentation skills, with an emphasis on translating insights, product information, and data into client value

  • Experience building relationships with top marketing decision-makers at brands and agencies

  • Deep understanding of the industry landscape and recognized as a thought leader among clients

Preferred Qualifications:

  • Understanding of MMM, MTA, Sales and Conversion Lift, and a point of view on the evolution of measurement for modern marketing

  • Demonstrated understanding of brand best practices and brand measurement

  • Proven knowledge of signal, value, and performance marketing

  • Understanding of the Technology and Retail industries

  • Demonstrated people leadership with experience coaching, guiding, challenging, and empowering top performers

  • Operational rigor and the ability to lead, challenge, and influence cross-functional partners and external clients


The overall market range for roles in this area of Netflix is typically $580,000.00 - $800,000.00. A portion of this compensation is variable.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits here.

Netflix is a unique culture and environment. Learn more here.

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

Skills Required

  • 15+ years of experience in digital media
  • 12+ years of experience in sales or marketing
  • 4+ years of experience as a manager
  • Experience building integrated and brand advertising campaigns
  • Demonstrated experience using data to craft strategy
  • Experience driving revenue growth with emerging opportunities and established partnerships
  • Knowledge of advertising technology and data/performance measurement trends
  • Strong communication and presentation skills, including translating insights, product information, and data into client value
  • Experience building relationships with top marketing decision-makers at brands and agencies
  • Deep understanding of the industry landscape and recognition as a thought leader among clients
  • Understanding of Marketing Mix Modeling, Multi-Touch Attribution, Sales Lift, and Conversion Lift
  • Point of view on the evolution of measurement for modern marketing
  • Demonstrated understanding of brand best practices and brand measurement
  • Proven knowledge of signal, value, and performance marketing
  • Understanding of the Technology and Retail industries
  • Demonstrated people leadership, including coaching, guiding, challenging, and empowering top performers
  • Operational rigor and ability to lead, challenge, and influence cross-functional partners and external clients

Netflix Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Netflix and has not been reviewed or approved by Netflix.

  • Fair & Transparent Compensation Compensation is positioned as “personal top of market” with regular recalibration and broad posted ranges for senior roles that signal the philosophy. The cash‑forward structure and clearly described pay‑mix choices help set expectations on how pay is determined.
  • Equity Value & Accessibility Employees can choose the mix of cash versus fully vested 10‑year stock options, with grants structured to be retained even after departure. This employee‑directed design increases accessibility and control over equity participation.
  • Healthcare Strength Health coverage is described as comprehensive across medical, dental, vision, and mental health, with employer funding designed to offset premiums. Additional resources like counseling/coaching and wellness support reinforce breadth in care access.

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The Company
HQ: Los Gatos, CA
13,212 Employees
Year Founded: 1997

What We Do

Netflix is the world's leading streaming entertainment service with 209 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

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