Digital Specialist

Company Description

Sika is a specialty chemicals company with a leading position in the development and production of systems and products for sealing, bonding, damping, reinforcing, and protecting in the building sector and motor vehicle industry.

Job Description

Location: Amata City Chonburi

POSITION SUMMARY: 

The digital specialist will work closely with marketing communication team, responsible for planning, implementing, and managing digital marketing initiatives to drive brand awareness and customer engagement in creativity approach. They develop content strategy for integrated communication on different digital media platforms, analyze data to measure performance, collaborate with cross-functional teams, and stay updated with industry trends. 

The digital specialist also ensures brand consistency and adheres to best practices and regulatory requirements in the digital marketing space. 
Overall, their role involves leveraging digital platforms and techniques to effectively reach target audiences and achieve marketing objectives. Improving customer engagement by providing interactive and valuable experiences that foster meaningful connections with the brand.

PRINCIPAL ACCOUNTABILITIES:
1. To initiate strategies for social media contents.

2. To arrange weekly meetings with TM and business unit for content idea creation.

3. To develop monthly social media contents plan.

4. To develop performance report to Marketing Communication Manager resulted from social media data, e-campaign performance, e-market research, and social listening.

5. To monitor, assess impact, and identify solution to grow target audience.

Qualifications

• Education: Bachelor degree in marketing / communications or related field.
• Please attach your portfolio with your resume.

Additional Information

JOB COMPETENCIES:

• Computer Skills - able to understand IT systems/concept and application in warehouse and logistics applications and able to use such system.
• Customer focused - putting customers first and demonstrating a commitment to service leading to satisfaction for both internal and external customers.
• Teamwork & collaboration - demonstrating ability to work as part of a multifunctional team to meet desired business goals.
• Interpersonal skills - establish rapport and develop relationships with all key stakeholders: suppliers, customers or colleagues.
• Organizational skills - able to organize, plan, manage time and schedule, and coordinate resources to meet deadlines.